| Product Code: ETC12543600 | Publication Date: Apr 2025 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sachin Kumar Rai | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
In 2024, Togo continued to rely on imports of liquid bath soap, with top exporting countries being France, India, USA, Spain, and Germany. Despite a high concentration with a high Herfindahl-Hirschman Index (HHI), the market experienced a negative compound annual growth rate (CAGR) of -3.22% from 2020 to 2024. The growth rate further declined in 2024 by -21.61%, indicating a challenging market environment for liquid bath soap imports to Togo. Monitoring changing consumer preferences and competitive strategies will be crucial for industry players in the coming years.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Togo Liquid Bath Soap Market Overview |
3.1 Togo Country Macro Economic Indicators |
3.2 Togo Liquid Bath Soap Market Revenues & Volume, 2021 & 2031F |
3.3 Togo Liquid Bath Soap Market - Industry Life Cycle |
3.4 Togo Liquid Bath Soap Market - Porter's Five Forces |
3.5 Togo Liquid Bath Soap Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Togo Liquid Bath Soap Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.7 Togo Liquid Bath Soap Market Revenues & Volume Share, By End User, 2021 & 2031F |
3.8 Togo Liquid Bath Soap Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Togo Liquid Bath Soap Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about personal hygiene and grooming practices |
4.2.2 Rising disposable income leading to higher spending on premium personal care products |
4.2.3 Growing preference for convenient and easy-to-use bath products |
4.3 Market Restraints |
4.3.1 Intense competition from established and new players in the liquid bath soap market |
4.3.2 Fluctuations in raw material prices impacting production costs |
4.3.3 Changing consumer preferences towards natural and organic bath products |
5 Togo Liquid Bath Soap Market Trends |
6 Togo Liquid Bath Soap Market, By Types |
6.1 Togo Liquid Bath Soap Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Togo Liquid Bath Soap Market Revenues & Volume, By Product Type, 2021 - 2031F |
6.1.3 Togo Liquid Bath Soap Market Revenues & Volume, By Bath and Body Soaps, 2021 - 2031F |
6.1.4 Togo Liquid Bath Soap Market Revenues & Volume, By Dish Wash Soaps, 2021 - 2031F |
6.1.5 Togo Liquid Bath Soap Market Revenues & Volume, By Laundry Soaps, 2021 - 2031F |
6.1.6 Togo Liquid Bath Soap Market Revenues & Volume, By Others, 2021 - 2031F |
6.2 Togo Liquid Bath Soap Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Togo Liquid Bath Soap Market Revenues & Volume, By Personal Hygiene, 2021 - 2031F |
6.2.3 Togo Liquid Bath Soap Market Revenues & Volume, By Kitchen Cleaning, 2021 - 2031F |
6.2.4 Togo Liquid Bath Soap Market Revenues & Volume, By Laundry Care, 2021 - 2031F |
6.2.5 Togo Liquid Bath Soap Market Revenues & Volume, By Surface Cleaning, 2021 - 2031F |
6.3 Togo Liquid Bath Soap Market, By End User |
6.3.1 Overview and Analysis |
6.3.2 Togo Liquid Bath Soap Market Revenues & Volume, By Household, 2021 - 2031F |
6.3.3 Togo Liquid Bath Soap Market Revenues & Volume, By Commercial, 2021 - 2031F |
6.4 Togo Liquid Bath Soap Market, By Distribution Channel |
6.4.1 Overview and Analysis |
6.4.2 Togo Liquid Bath Soap Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021 - 2031F |
6.4.3 Togo Liquid Bath Soap Market Revenues & Volume, By Convenience Stores, 2021 - 2031F |
6.4.4 Togo Liquid Bath Soap Market Revenues & Volume, By Online Sales Channels, 2021 - 2031F |
7 Togo Liquid Bath Soap Market Import-Export Trade Statistics |
7.1 Togo Liquid Bath Soap Market Export to Major Countries |
7.2 Togo Liquid Bath Soap Market Imports from Major Countries |
8 Togo Liquid Bath Soap Market Key Performance Indicators |
8.1 Customer retention rate |
8.2 Average order value (AOV) |
8.3 Customer satisfaction score (CSS) |
8.4 Product innovation rate |
8.5 Social media engagement metrics |
9 Togo Liquid Bath Soap Market - Opportunity Assessment |
9.1 Togo Liquid Bath Soap Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Togo Liquid Bath Soap Market Opportunity Assessment, By Application, 2021 & 2031F |
9.3 Togo Liquid Bath Soap Market Opportunity Assessment, By End User, 2021 & 2031F |
9.4 Togo Liquid Bath Soap Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Togo Liquid Bath Soap Market - Competitive Landscape |
10.1 Togo Liquid Bath Soap Market Revenue Share, By Companies, 2024 |
10.2 Togo Liquid Bath Soap Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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