Product Code: ETC187850 | Publication Date: May 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 40 | No. of Tables: 7 |
The Ghee market in Turkiye is projected to grow at a negative growth rate of -0.01% by 2027, within the Europe region led by Germany, along with other countries like United Kingdom, France, Italy and Russia, collectively shaping a dynamic and evolving market environment driven by innovation and increasing adoption of emerging technologies.
Turkey`s ghee market is expanding due to its widespread use in culinary applications and increasing consumer preference for traditional dairy products. Ghee, a clarified butter, is valued for its rich flavor and high smoke point, making it popular in both household and commercial kitchens. The growing awareness of its health benefits and use in various cuisines contribute to the market`s growth.
The ghee market in Turkey benefits from the increasing demand for traditional dairy products. The growing health awareness and preference for natural and organic food products support market growth. Innovations in ghee production and the expanding food and beverage industry further enhance market demand.
Challenges in the Turkey ghee market include consumer preference for healthier alternatives, price sensitivity, and regulatory compliance with food safety standards. Market players must differentiate their products based on quality, authenticity, and nutritional value to maintain market share.
Government policies in Turkey promote the production and consumption of ghee through support for the dairy industry. These policies include subsidies for dairy farmers, investment in modern processing facilities, and quality standards to ensure the purity and safety of ghee products. Additionally, the government encourages the export of Turkish ghee through trade agreements and marketing campaigns.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Turkey Ghee Market Overview |
3.1 Turkey Country Macro Economic Indicators |
3.2 Turkey Ghee Market Revenues & Volume, 2021 & 2031F |
3.3 Turkey Ghee Market - Industry Life Cycle |
3.4 Turkey Ghee Market - Porter's Five Forces |
3.5 Turkey Ghee Market Revenues & Volume Share, By Source, 2021 & 2031F |
3.6 Turkey Ghee Market Revenues & Volume Share, By End-use, 2021 & 2031F |
3.7 Turkey Ghee Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Turkey Ghee Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer awareness about the health benefits of ghee |
4.2.2 Growing demand for traditional and authentic Turkish cuisine globally |
4.2.3 Rise in disposable income leading to higher spending on premium food products |
4.3 Market Restraints |
4.3.1 Fluctuating prices of raw materials like butter or cream |
4.3.2 Competition from substitute products like olive oil or sunflower oil |
5 Turkey Ghee Market Trends |
6 Turkey Ghee Market, By Types |
6.1 Turkey Ghee Market, By Source |
6.1.1 Overview and Analysis |
6.1.2 Turkey Ghee Market Revenues & Volume, By Source, 2021-2031F |
6.1.3 Turkey Ghee Market Revenues & Volume, By Cow, 2021-2031F |
6.1.4 Turkey Ghee Market Revenues & Volume, By Buffalo, 2021-2031F |
6.1.5 Turkey Ghee Market Revenues & Volume, By Mixed, 2021-2031F |
6.2 Turkey Ghee Market, By End-use |
6.2.1 Overview and Analysis |
6.2.2 Turkey Ghee Market Revenues & Volume, By Retail, 2021-2031F |
6.2.3 Turkey Ghee Market Revenues & Volume, By Institutional, 2021-2031F |
6.3 Turkey Ghee Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Turkey Ghee Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021-2031F |
6.3.3 Turkey Ghee Market Revenues & Volume, By Convenience Stores, 2021-2031F |
6.3.4 Turkey Ghee Market Revenues & Volume, By Specialty Stores, 2021-2031F |
6.3.5 Turkey Ghee Market Revenues & Volume, By Online, 2021-2031F |
6.3.6 Turkey Ghee Market Revenues & Volume, By Others, 2021-2031F |
7 Turkey Ghee Market Import-Export Trade Statistics |
7.1 Turkey Ghee Market Export to Major Countries |
7.2 Turkey Ghee Market Imports from Major Countries |
8 Turkey Ghee Market Key Performance Indicators |
8.1 Average selling price of premium ghee products |
8.2 Number of new product introductions in the Turkish ghee market |
8.3 Consumer satisfaction levels with the quality and authenticity of Turkish ghee |
9 Turkey Ghee Market - Opportunity Assessment |
9.1 Turkey Ghee Market Opportunity Assessment, By Source, 2021 & 2031F |
9.2 Turkey Ghee Market Opportunity Assessment, By End-use, 2021 & 2031F |
9.3 Turkey Ghee Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Turkey Ghee Market - Competitive Landscape |
10.1 Turkey Ghee Market Revenue Share, By Companies, 2024 |
10.2 Turkey Ghee Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |