| Product Code: ETC9969730 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2024, the United States continued to diversify its sources of makeup base imports, with top exporters including Italy, Metropolitan France, China, South Korea, and Germany. Despite the variety of countries contributing to the market, the Herfindahl-Hirschman Index (HHI) indicated low concentration. The compound annual growth rate (CAGR) from 2020 to 2024 stood at a healthy 3.59%, although there was a slight decline in growth rate from 2023 to 2024 at -7.79%. This data suggests a stable and competitive landscape for makeup base imports into the United States.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 United States (US) Makeup Base Market Overview |
3.1 United States (US) Country Macro Economic Indicators |
3.2 United States (US) Makeup Base Market Revenues & Volume, 2021 & 2031F |
3.3 United States (US) Makeup Base Market - Industry Life Cycle |
3.4 United States (US) Makeup Base Market - Porter's Five Forces |
3.5 United States (US) Makeup Base Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 United States (US) Makeup Base Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 United States (US) Makeup Base Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about skincare and beauty routines |
4.2.2 Growing trend of natural and organic makeup products |
4.2.3 Rise in social media influence and beauty tutorials |
4.3 Market Restraints |
4.3.1 Fluctuating raw material prices impacting product costs |
4.3.2 Intense competition among makeup base brands |
4.3.3 Regulatory challenges related to ingredients and labeling requirements |
5 United States (US) Makeup Base Market Trends |
6 United States (US) Makeup Base Market, By Types |
6.1 United States (US) Makeup Base Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 United States (US) Makeup Base Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 United States (US) Makeup Base Market Revenues & Volume, By Foundation, 2021- 2031F |
6.1.4 United States (US) Makeup Base Market Revenues & Volume, By Concealer, 2021- 2031F |
6.1.5 United States (US) Makeup Base Market Revenues & Volume, By Powder, 2021- 2031F |
6.1.6 United States (US) Makeup Base Market Revenues & Volume, By Primer, 2021- 2031F |
6.2 United States (US) Makeup Base Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 United States (US) Makeup Base Market Revenues & Volume, By Online, 2021- 2031F |
6.2.3 United States (US) Makeup Base Market Revenues & Volume, By Offline, 2021- 2031F |
7 United States (US) Makeup Base Market Import-Export Trade Statistics |
7.1 United States (US) Makeup Base Market Export to Major Countries |
7.2 United States (US) Makeup Base Market Imports from Major Countries |
8 United States (US) Makeup Base Market Key Performance Indicators |
8.1 Customer satisfaction and retention rates |
8.2 Social media engagement and influencer collaborations |
8.3 Consumer perception and feedback on product quality and performance |
9 United States (US) Makeup Base Market - Opportunity Assessment |
9.1 United States (US) Makeup Base Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 United States (US) Makeup Base Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 United States (US) Makeup Base Market - Competitive Landscape |
10.1 United States (US) Makeup Base Market Revenue Share, By Companies, 2024 |
10.2 United States (US) Makeup Base Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |