| Product Code: ETC9976114 | Publication Date: Sep 2024 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The United States Shavers Market is a mature and highly competitive industry driven by technological advancements, changing grooming trends, and increasing focus on personal care. Key players in the market include established brands such as Gillette, Philips Norelco, and Braun, as well as emerging players offering innovative designs and features. The market is segmented into electric shavers and manual razors, with electric shavers gaining popularity due to their convenience and efficiency. Consumer preferences for grooming products that provide a close and comfortable shave continue to drive demand in the market. Additionally, the growing emphasis on sustainability and eco-friendly products has led to the introduction of rechargeable and reusable shavers, reflecting a shift towards more environmentally conscious choices among consumers. Overall, the US Shavers Market is expected to witness steady growth with a focus on innovation and sustainability.
The US shavers market is experiencing a shift towards electric and multi-functional shavers, driven by consumer preference for convenience and efficiency. Innovations such as precision trimming, wet and dry functionality, and wireless charging are gaining popularity among consumers. Additionally, there is a growing demand for eco-friendly and sustainable options, leading to the introduction of rechargeable and recyclable shavers. The market is also witnessing an increase in online sales and direct-to-consumer brands, providing opportunities for market expansion and reaching a wider audience. Manufacturers are focusing on customization and personalization to cater to individual preferences, creating a more personalized and engaging shopping experience for consumers. Overall, the US shavers market is dynamic and evolving, presenting opportunities for brands to differentiate themselves through innovation and sustainability.
The US shavers market faces several challenges, including increasing competition from direct-to-consumer brands and online retailers, shifting consumer preferences towards facial hair trends such as beards and stubble, as well as the rise of subscription-based grooming services which offer convenient and cost-effective alternatives to traditional shaving products. Additionally, the growing focus on sustainability and environmental concerns has led to a demand for eco-friendly shaving options, putting pressure on companies to adopt more sustainable practices in their manufacturing and packaging. These challenges require shaver manufacturers to innovate, differentiate their products, and adapt to changing consumer behaviors in order to remain competitive in the market.
The United States Shavers Market is primarily driven by factors such as rising disposable income levels, increasing focus on personal grooming and appearance, technological advancements in shaver products, and the growing trend of convenience and efficiency in daily routines. Consumers are increasingly seeking shavers with features like precision cutting, ergonomic designs, and multiple functionalities. Additionally, the influence of social media and celebrity endorsements promoting grooming products has also contributed to the market growth. The preference for electric shavers over traditional razors due to their ease of use and time-saving benefits is further propelling market expansion. Overall, the demand for innovative and high-quality shavers that offer a smooth and comfortable shaving experience is fueling the growth of the US Shavers Market.
The United States government does not have specific policies targeting the shavers market. However, regulations such as safety standards set by the Consumer Product Safety Commission (CPSC) apply to shavers to ensure consumer protection. Additionally, the US Food and Drug Administration (FDA) oversees the marketing and labeling of electric shavers that make health-related claims. The Federal Trade Commission (FTC) monitors advertising practices to prevent deceptive marketing in the shavers market. Overall, while there are no direct policies focused solely on shavers, existing regulatory bodies enforce general consumer protection laws to safeguard consumers and promote fair competition in the market.
The United States shavers market is expected to witness steady growth in the coming years due to factors such as increasing focus on personal grooming, technological advancements in shaver design, and rising disposable income levels. The market is likely to experience a shift towards more sustainable and eco-friendly shaver options as consumers become more conscious of environmental impact. Additionally, the growing popularity of online retail channels and e-commerce platforms is anticipated to further drive market expansion by providing consumers with convenient purchasing options. Innovation in shaver technology, such as the introduction of wireless charging and precision trimming features, is expected to attract consumers looking for advanced grooming solutions. Overall, the US shavers market is poised for growth and is likely to continue evolving to meet the changing preferences and demands of consumers.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 United States (US) Shavers Market Overview |
3.1 United States (US) Country Macro Economic Indicators |
3.2 United States (US) Shavers Market Revenues & Volume, 2021 & 2031F |
3.3 United States (US) Shavers Market - Industry Life Cycle |
3.4 United States (US) Shavers Market - Porter's Five Forces |
3.5 United States (US) Shavers Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 United States (US) Shavers Market Revenues & Volume Share, By End User, 2021 & 2031F |
3.7 United States (US) Shavers Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 United States (US) Shavers Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing focus on personal grooming and hygiene among the US population |
4.2.2 Technological advancements leading to the development of innovative shavers |
4.2.3 Growing trend of clean shaving and grooming routines among men |
4.3 Market Restraints |
4.3.1 Market saturation with a wide range of shaver products leading to intense competition |
4.3.2 Economic uncertainty impacting consumer spending on non-essential items |
4.3.3 Shift towards bearded look among men reducing the demand for shavers |
5 United States (US) Shavers Market Trends |
6 United States (US) Shavers Market, By Types |
6.1 United States (US) Shavers Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 United States (US) Shavers Market Revenues & Volume, By Product Type, 2021- 2031F |
6.1.3 United States (US) Shavers Market Revenues & Volume, By Electric, 2021- 2031F |
6.1.4 United States (US) Shavers Market Revenues & Volume, By Non-Electric, 2021- 2031F |
6.2 United States (US) Shavers Market, By End User |
6.2.1 Overview and Analysis |
6.2.2 United States (US) Shavers Market Revenues & Volume, By Male, 2021- 2031F |
6.2.3 United States (US) Shavers Market Revenues & Volume, By Female, 2021- 2031F |
6.3 United States (US) Shavers Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 United States (US) Shavers Market Revenues & Volume, By Health and Beauty Stores, 2021- 2031F |
6.3.3 United States (US) Shavers Market Revenues & Volume, By General Merchandising/Mass Stores, 2021- 2031F |
6.3.4 United States (US) Shavers Market Revenues & Volume, By Super Markets and Hyper Markets, 2021- 2031F |
6.3.5 United States (US) Shavers Market Revenues & Volume, By Others, 2021- 2031F |
7 United States (US) Shavers Market Import-Export Trade Statistics |
7.1 United States (US) Shavers Market Export to Major Countries |
7.2 United States (US) Shavers Market Imports from Major Countries |
8 United States (US) Shavers Market Key Performance Indicators |
8.1 Average selling price (ASP) of shavers in the US market |
8.2 Frequency of new product launches by key shaver manufacturers |
8.3 Customer satisfaction and retention rates for shaver brands |
8.4 Adoption rate of electric shavers compared to traditional manual razors |
8.5 Online engagement metrics such as website traffic, social media mentions, and online reviews |
9 United States (US) Shavers Market - Opportunity Assessment |
9.1 United States (US) Shavers Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 United States (US) Shavers Market Opportunity Assessment, By End User, 2021 & 2031F |
9.3 United States (US) Shavers Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 United States (US) Shavers Market - Competitive Landscape |
10.1 United States (US) Shavers Market Revenue Share, By Companies, 2024 |
10.2 United States (US) Shavers Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |