Vietnam Internet of Things (IoT) in Retail Market (2025-2031) Outlook | Forecast, Size, Share, Growth, Analysis, Value, Industry, Trends, Revenue & Companies

Market Forecast By Offering (Hardware, Platforms, Service, Applications), By Hardware (Beacon, Sensors, Gateway, Radio-frequency Identification (RFID)), By Platforms (Device Management, Application Management, Connectivity Management), By Service (Professional Services, Consulting, System Integration and Deployment, Support and Maintenance, Managed Services) And Competitive Landscape
Product Code: ETC4425991 Publication Date: Jul 2023 Updated Date: Sep 2025 Product Type: Report
Publisher: 6Wresearch No. of Pages: 85 No. of Figures: 45 No. of Tables: 25

Vietnam Internet of Things (IoT) in Retail Market Overview

The Vietnam Internet of Things (IoT) in Retail Market is revolutionizing the retail industry by integrating connected devices and smart technologies to enhance the customer experience, optimize operations, and enable data-driven decision-making. IoT in retail involves the deployment of sensors, beacons, and smart devices to gather data on customer behavior, monitor inventory, and improve supply chain management. In Vietnam, retailers are adopting IoT solutions to create seamless and personalized shopping experiences, from smart shelves to cashierless checkout systems. The market is characterized by the integration of IoT with other retail technologies, such as AI and analytics. As Vietnam`s retail landscape evolves, the IoT in Retail Market is expected to be a driving force behind the industry`s digital transformation, providing retailers with innovative tools to stay competitive in a rapidly changing market.

Drivers of the Market

The IoT in Retail market in Vietnam is experiencing significant growth, driven by several key factors. One of the primary drivers is the changing consumer landscape, with increasing demand for personalized and seamless shopping experiences. IoT technologies enable retailers to gather real-time data on customer behavior, inventory management, and store operations, leading to improved customer engagement and operational efficiency. Moreover, the need for enhanced supply chain management and inventory control is pushing retailers to adopt IoT solutions. IoT sensors and devices enable real-time tracking of products, reducing overstock and stockouts, and optimizing the supply chain. The COVID-19 pandemic also accelerated the adoption of IoT in retail, with businesses leveraging contactless payment options, smart shelves, and online order fulfillment to meet changing consumer preferences. Furthermore, the government`s push for digitalization and the growth of e-commerce have further incentivized retailers to invest in IoT technology. As the retail industry continues to evolve, IoT solutions will play a crucial role in shaping the future of retail in Vietnam.

Challenges of the Market

The IoT in Retail market in Vietnam confronts several challenges in providing innovative shopping experiences. One significant hurdle is the high initial investment required to deploy IoT solutions in retail stores. This investment includes the cost of IoT devices, sensors, and infrastructure, which can be a barrier for smaller retailers. Privacy concerns also play a pivotal role as customer data collection raises questions about data security and compliance with privacy regulations. Integration challenges may also arise as retailers seek to connect IoT devices with their existing systems and databases, requiring technical expertise and effort.

COVID 19 Impact on the Market

The Vietnam Internet of Things (IoT) in Retail market has seen significant changes influenced by the COVID-19 pandemic, reshaping the retail landscape and customer experience. The disruptions caused by lockdowns and social distancing measures have prompted retailers to adopt IoT technologies for enhancing operational efficiency and engaging customers in new ways. From smart shelves and inventory management to personalized shopping experiences, IoT in Retail solutions have become integral to the industry`s digital transformation. The pandemic has accelerated the integration of IoT devices for real-time analytics, supply chain visibility, and contactless shopping experiences. As retailers in Vietnam navigate the post-pandemic era, the IoT in Retail market is poised for continued innovation and adoption.

Key Players in the Market

In the Vietnam IoT in Retail market, several key players are driving advancements in technology integration for a seamless retail experience. Notable contributors include FPT Corporation, a leading Vietnamese technology company providing comprehensive IoT solutions for the retail sector. Viettel Group, a major player in the telecommunications industry, has been instrumental in deploying IoT applications to enhance retail operations. Furthermore, VNPT Technology, a subsidiary of Vietnam Posts and Telecommunications Group, has made substantial contributions to the IoT landscape in retail through its innovative solutions.

Key Highlights of the Report:

  • Vietnam Internet of Things (IoT) in Retail Market Outlook
  • Market Size of Vietnam Internet of Things (IoT) in Retail Market, 2024
  • Forecast of Vietnam Internet of Things (IoT) in Retail Market, 2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Revenues & Volume for the Period 2021-2031
  • Vietnam Internet of Things (IoT) in Retail Market Trend Evolution
  • Vietnam Internet of Things (IoT) in Retail Market Drivers and Challenges
  • Vietnam Internet of Things (IoT) in Retail Price Trends
  • Vietnam Internet of Things (IoT) in Retail Porter's Five Forces
  • Vietnam Internet of Things (IoT) in Retail Industry Life Cycle
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Offering for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Hardware for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Platforms for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Service for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Applications for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Hardware for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Beacon for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Sensors for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Gateway for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Radio-frequency Identification (RFID) for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Platforms for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Device Management for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Application Management for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Connectivity Management for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Service for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Professional Services for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Consulting for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By System Integration and Deployment for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Support and Maintenance for the Period 2021-2031
  • Historical Data and Forecast of Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume By Managed Services for the Period 2021-2031
  • Vietnam Internet of Things (IoT) in Retail Import Export Trade Statistics
  • Market Opportunity Assessment By Offering
  • Market Opportunity Assessment By Hardware
  • Market Opportunity Assessment By Platforms
  • Market Opportunity Assessment By Service
  • Vietnam Internet of Things (IoT) in Retail Top Companies Market Share
  • Vietnam Internet of Things (IoT) in Retail Competitive Benchmarking By Technical and Operational Parameters
  • Vietnam Internet of Things (IoT) in Retail Company Profiles
  • Vietnam Internet of Things (IoT) in Retail Key Strategic Recommendations

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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Vietnam Internet of Things (IoT) in Retail Market Overview

3.1 Vietnam Country Macro Economic Indicators

3.2 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, 2021 & 2031F

3.3 Vietnam Internet of Things (IoT) in Retail Market - Industry Life Cycle

3.4 Vietnam Internet of Things (IoT) in Retail Market - Porter's Five Forces

3.5 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume Share, By Offering, 2021 & 2031F

3.6 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume Share, By Hardware, 2021 & 2031F

3.7 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume Share, By Platforms, 2021 & 2031F

3.8 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume Share, By Service, 2021 & 2031F

4 Vietnam Internet of Things (IoT) in Retail Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Growing adoption of smart devices and technologies by retailers in Vietnam

4.2.2 Increasing demand for efficient inventory management and supply chain optimization in the retail sector

4.3 Market Restraints

4.3.1 Lack of awareness and understanding of IoT technology among retail businesses in Vietnam

4.3.2 Concerns around data security and privacy issues hindering IoT adoption in the retail industry

5 Vietnam Internet of Things (IoT) in Retail Market Trends

6 Vietnam Internet of Things (IoT) in Retail Market, By Types

6.1 Vietnam Internet of Things (IoT) in Retail Market, By Offering

6.1.1 Overview and Analysis

6.1.2 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By Offering, 2021-2031F

6.1.3 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By Hardware, 2021-2031F

6.1.4 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By Platforms, 2021-2031F

6.1.5 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By Service, 2021-2031F

6.1.6 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By Applications, 2021-2031F

6.2 Vietnam Internet of Things (IoT) in Retail Market, By Hardware

6.2.1 Overview and Analysis

6.2.2 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By Beacon, 2021-2031F

6.2.3 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By Sensors, 2021-2031F

6.2.4 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By Gateway, 2021-2031F

6.2.5 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By Radio-frequency Identification (RFID), 2021-2031F

6.3 Vietnam Internet of Things (IoT) in Retail Market, By Platforms

6.3.1 Overview and Analysis

6.3.2 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By Device Management, 2021-2031F

6.3.3 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By Application Management, 2021-2031F

6.3.4 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By Connectivity Management, 2021-2031F

6.4 Vietnam Internet of Things (IoT) in Retail Market, By Service

6.4.1 Overview and Analysis

6.4.2 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By Professional Services, 2021-2031F

6.4.3 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By Consulting, 2021-2031F

6.4.4 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By System Integration and Deployment, 2021-2031F

6.4.5 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By Support and Maintenance, 2021-2031F

6.4.6 Vietnam Internet of Things (IoT) in Retail Market Revenues & Volume, By Managed Services, 2021-2031F

7 Vietnam Internet of Things (IoT) in Retail Market Import-Export Trade Statistics

7.1 Vietnam Internet of Things (IoT) in Retail Market Export to Major Countries

7.2 Vietnam Internet of Things (IoT) in Retail Market Imports from Major Countries

8 Vietnam Internet of Things (IoT) in Retail Market Key Performance Indicators

8.1 Percentage increase in the number of IoT devices deployed in retail operations

8.2 Average reduction in operational costs achieved through IoT implementation in retail stores

8.3 Improvement in customer satisfaction scores due to IoT-enabled personalized shopping experiences

9 Vietnam Internet of Things (IoT) in Retail Market - Opportunity Assessment

9.1 Vietnam Internet of Things (IoT) in Retail Market Opportunity Assessment, By Offering, 2021 & 2031F

9.2 Vietnam Internet of Things (IoT) in Retail Market Opportunity Assessment, By Hardware, 2021 & 2031F

9.3 Vietnam Internet of Things (IoT) in Retail Market Opportunity Assessment, By Platforms, 2021 & 2031F

9.4 Vietnam Internet of Things (IoT) in Retail Market Opportunity Assessment, By Service, 2021 & 2031F

10 Vietnam Internet of Things (IoT) in Retail Market - Competitive Landscape

10.1 Vietnam Internet of Things (IoT) in Retail Market Revenue Share, By Companies, 2024

10.2 Vietnam Internet of Things (IoT) in Retail Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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