Vietnam Payment Market (2026-2032) | Segmentation, Share, Forecast, Value, Trends, Industry, Size & Revenue, Analysis, Outlook, Competitive Landscape, Growth, Companies

Vietnam Payment Market Growth Rate

According to 6Wresearch internal database and industry insights, the Vietnam Payment Market is projected to grow at a compound annual growth rate (CAGR) of 11.8% during the forecast period (2026-2032).

Five-Year Growth Trajectory of the Vietnam Payment Market with Core Drivers

Below mentioned is the evaluation of year-wise growth rate along with key growth drivers:

Topics Covered in the Vietnam Payment Market Report

The Vietnam Payment Market report thoroughly covers the market by Mode of Payment, Online Sale and End-User Industries. The market report provides an unbiased and detailed analysis of ongoing market trends, opportunities/high growth areas, and market drivers, which help stakeholders devise and align their market strategies according to the current and future market dynamics.

Vietnam Payment Market Highlights

Vietnam Payment Market Synopsis

The Vietnam Payment Market is also expected to register significant growth owing to the increasing digitalization, internet penetration, and the growing demand for convenience and secure payment services in both online and offline modes. The growing fintech industry, accelerated because of encouraging government policies and increased smartphone use among the population, has been one of the factors that contributed to the acceptance of digital wallets and cards. The use of e-commerce and financial inclusion initiatives has also led to an improvement in the payment system in the country.

Evaluation of Growth Drivers in the Vietnam Payment Market

Below mentioned are some prominent drivers and their influence on the market dynamics:

Vietnam Payment Market is expected to grow at the CAGR of 11.8% during the forecast period of 2026-2032. Growth is supported by rising fintech investments, increasing merchant acceptance of digital payments, and strong government backing for cashless economic development. Additionally, the growing young population, expanding e-commerce ecosystem, and integration of payment platforms across services continue to strengthen transaction volumes and market expansion across Vietnam.

Evaluation of Restraints in the Vietnam Payment Market

Below mentioned are some major restraints and their influence on the market dynamics:

Vietnam Payment Market Challenges

Despite rapid digital progress, the Vietnam Payment Market faces challenges, including uneven digital infrastructure between urban and rural regions, persistent cash dependency among traditional consumers, and growing concerns related to cybersecurity and data privacy. Above all, fragmented payment systems and a lack of interoperability make the seamless adoption difficult, along with varying abilities on financial literacy. The addressing of these challenges will inherently require collective action from regulatory bodies, fintech companies, and financial institutions in ensuring secure, scalable payment systems.

Vietnam Payment Market Trends

Some of the most significant trends being witnessed in the market landscape of the Vietnam Payment Market include

• Digital Wallet Supremacy: Due to reasons of speed, rewards points, and ease of integration, consumers are favouring app wallets for their daily transactions.
• QR Code Payments: In addition, QR code payments have become so penetrating in retail and restaurants that the mode of payment can be easily accomplished along with merchant enrollment.
• Embedded Payments in Super Apps: Payments that are embedded in super apps, like ride-hailing or e-commerce applications, lead to an increase in the number of transactions carried out

Investment Opportunities in the Vietnam Payment Market

Important investment opportunities in the Vietnam Payment Market include:

• Fintech Solution Development - Enhancement of wallet and payment gateway solutions.
• POS Infrastructure Development - Increasing penetration of terminals in tier-2 and tier-3 cities.
• Cybersecurity Solutions - Improving the Methods of Payment Security and Fraud Prevention.

Top 5 Leading Players in the Vietnam Payment Market

Several key players operating in the Vietnam Payment Market Growth include:

1. Visa Inc.

Visa supports card-based payments across Vietnam through extensive merchant and bank partnerships.

2. Mastercard Incorporated

Mastercard enables secure digital and cross-border payment solutions across retail and online channels.

3. MoMo Wallet

MoMo offers mobile wallet services widely used for payments, transfers, and bill settlements.

4. ZaloPay

ZaloPay integrates payments within social and commerce ecosystems, enhancing user convenience.

5. VNPay

VNPay provides QR and digital payment solutions supporting merchants and financial institutions.

Government Regulations Introduced in the Vietnam Payment Market

According to Vietnamese Government Data, The National Cashless Payment Development Scheme was introduced in 2021 to support policies that reduce cash transactions and promote digital payments across the country, thereby supporting the growth of the Vietnam payment industry. Furthermore, the State Bank of Vietnam has encouraged fintech licensing, QR code standardisation, and digital banking expansion, enabling safer transactions, broader financial inclusion, and improved payment transparency across retail, healthcare, and public service sectors.

Future Insights of the Vietnam Payment Market

The Vietnam Payment Market will benefit from ongoing innovations in fintech, adoption of contactless systems, and the growing acceptance of digital payments in public services. Involvement in AI-related fraud protection, financial education, and digital infrastructural development in rural areas is expected to positively impact the market and drive its adoption. Once the regulatory structures become more mature and interoperability increases, the industry is likely to register continued success and penetration, ensuring the long-term success of the Vietnam Payment Market in the digital economy landscape.

Market Segmentation Analysis

The report offers a comprehensive study of the subsequent market segments and their leading categories:

Digital Wallets to Dominate the Market – By Mode of Payment

According to Mahesh, Senior Research Analyst, 6Wresearch, the Vietnam Payment Market Share is expected to see digital wallets dominate the Mode of Payment segment. The increasing demand for digital wallets can be ascribed to the factors like convenience, speedy transaction processing, as well as their applicability to a range of services like e-commerce, ordering, or bill payment, among others. Moreover, the use of QR code payments as well as the adoption of cashless transactions by governments has accelerated the acceptance of digital wallets, especially in urban cities, thereby increasing their share.

Key Attractiveness of the Report

• 10 Years of Market Numbers.
• Historical Data Starting from 2022 to 2025.
• Base Year: 2025.
• Forecast Data until 2032.
• Key Performance Indicators Impacting the Market.
• Major Upcoming Developments and Projects.

Key Highlights of the Report:

• Vietnam Payment Market Outlook
• Market Size of Vietnam Payment Market, 2025
• Forecast of Vietnam Payment Market, 2032
• Historical Data and Forecast of Vietnam Payment Revenues & Volume for the Period 2022- 2032F
• Vietnam Payment Market Trend Evolution
• Vietnam Payment Market Drivers and Challenges
• Vietnam Payment Price Trends
• Vietnam Payment Porter's Five Forces
• Vietnam Payment Industry Life Cycle
• Historical Data and Forecast of Vietnam Payment Market Revenues & Volume By Mode of Payment for the Period 2022- 2032F
• Historical Data and Forecast of Vietnam Payment Market Revenues & Volume By Point of Sale for the Period 2022- 2032F
• Historical Data and Forecast of Vietnam Payment Market Revenues & Volume By Card Payments for the Period 2022- 2032F
• Historical Data and Forecast of Vietnam Payment Market Revenues & Volume By Digital Wallet for the Period 2022- 2032F
• Historical Data and Forecast of Vietnam Payment Market Revenues & Volume By Cash for the Period 2022- 2032F
• Historical Data and Forecast of Vietnam Payment Market Revenues & Volume By Online Sale for the Period 2022- 2032F
• Historical Data and Forecast of Vietnam Payment Market Revenues & Volume By Card Payments for the Period 2022- 2032F
• Historical Data and Forecast of Vietnam Payment Market Revenues & Volume By Digital Wallet for the Period 2022- 2032F
• Historical Data and Forecast of Vietnam Payment Market Revenues & Volume By End-User Industries for the Period 2022- 2032F
• Historical Data and Forecast of Vietnam Payment Market Revenues & Volume By Retail for the Period 2022- 2032F
• Historical Data and Forecast of Vietnam Payment Market Revenues & Volume By Entertainment for the Period 2022- 2032F
• Historical Data and Forecast of Vietnam Payment Market Revenues & Volume By Healthcare for the Period 2022- 2032F
• Historical Data and Forecast of Vietnam Payment Market Revenues & Volume By Hospitality for the Period 2022- 2032F
• Vietnam Payment Import Export Trade Statistics
• Market Opportunity Assessment By Mode of Payment
• Market Opportunity Assessment By Online Sale
• Market Opportunity Assessment By End-User Industries
• Vietnam Payment Top Companies Market Share
• Vietnam Payment Competitive Benchmarking By Technical and Operational Parameters
• Vietnam Payment Company Profiles
• Vietnam Payment Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Mode of Payment

• Point of Sale
• Card Payments
• Digital Wallet
• Cash

By Online Sale

• Card Payments
• Digital Wallet

By End-User Industries

• Retail
• Entertainment
• Healthcare
• Hospitality