Market Forecast By By Product (Ball Sports, Adventurous Sports, Fitness Equipments, Golf Equipments, Sports Equipments, Athletic Footwear, Athletic Apparels), By By Distribution Channel (Hypermarket/supermarket, Convenience/Departmental Store, Specialty Store, Online Store, Others) And Competitive Landscape
Product Code: ETC189222 | Publication Date: May 2022 | Updated Date: Apr 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 60 | No. of Figures: 40 | No. of Tables: 7 | |
As per 6Wresearch, Vietnam Sporting Goods Market Size is projected to reach USD 13.9 billion by 2031 from USD 6.5 billion, growing at a CAGR between 8.5% during the 2025 to 2031. Rapid urbanization and the development of modern infrastructure, such as sports facilities and gyms, have further bolstered demand for sporting goods.
Report Name | Vietnam Sporting Goods Market |
Forecast period | 2025-2031 |
CAGR | 8.5% |
Growing Sector | E-commerce |
Vietnam Sporting Goods Market report thoroughly covers the market By Product and By Distribution Channel. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
The Vietnam Sporting Goods Market Size is growing rapidly, with increased health awareness among the population and a growing interest in recreational activities and outdoor adventures. Increased popularity in sports among different age groups and the adoption of government policies encouraging sporting activity have contributed to demand for quality sporting goods.
the Vietnam Sporting Goods Market size is projected to gain traction, reaching a CAGR of 8.5% during the forecast period of 2025-2031. The Vietnam Sporting Goods Industry is witnessing strong growth in many of the most important sectors. Leading among these is the fitness equipment market, which is driven by the growing popularity of gym membership, home training trends, and an increasing focus on health and fitness. The sportswear and footwear market is also growing at a very rapid pace, spurred on by mounting fashion-oriented consumers and the power of international brands entering Vietnam. Outdoor and leisure activities, including hiking and cycling, are also gaining popularity, further driving demand for specialized sporting goods in these segments. This diversified growth across sectors underscores the dynamic and changing nature of Vietnam's sporting goods market.
One of the top trends in the Vietnam Sporting Goods Market is increasing demand for eco-friendly and sustainable products. With consumers increasingly placing importance on the environment, demand for products manufactured from recycled or biodegradable materials is increasing. Another of the top trends is the lifestyle shift towards sportswear, with athleisure wear being extremely popular for its versatility and comfort.
Expansion in the sports apparel market in Vietnam offers sufficient opportunity for domestic as well as international investors. Growing popularity for physical fitness activities, coupled with awareness of fitness-related health and wellbeing, continues to fuel a greater demand for sports apparel, shoes, and gear. Innovators that aim for high quality through materials are most likely to garner much of the developing market share.
The Vietnam Sporting Goods Market Share is competitive, with international brands and domestic producers competing to satisfy the increasing demand from consumers. Major international brands like Nike, Adidas, and Puma have a strong foothold in the country, with a diverse portfolio of products that cater to amateur and professional athletes alike. These brands use their image for quality and innovation to sustain their leadership in the market.
The Vietnam government also plays a significant role in the sporting goods market through policy and regulation. Tariffs on imports and trade agreements directly affect the ability of foreign brands to enter the market, with preferential tariffs widely available under free trade agreements like the CPTPP and EVFTA. There are also tight quality control norms to ensure that the products are good enough in safety and durability standards before they become available for consumer consumption.
The Vietnam Sporting Goods Market Growth is proven in the future, courtesy of many factors. Increased disposable income and a surging middle-class population are spending more on sports and fitness products. The government also fuels interest in physical activity, through its focus on a healthy lifestyle through public awareness campaigns and sports activities. Technology is also contributing to this trend, with the growth of online shopping portals bringing sporting goods to the doorstep of consumers nationwide.
The report offers a comprehensive study of the subsequent market segments and their leading categories.
According to Ravi, Research Head at 6Wresearch, Among product categories, athletic footwear and athletic apparel hold a dominant position in the market. Their consistent demand is driven by the rising trend of athleisure, along with increased participation in both recreational and professional sports. Fitness equipment also sees substantial growth due to the expanding focus on health and wellness, with home workout solutions becoming particularly popular.
The online store sector is undeniably dominating the distribution channel landscape. Consumers value the affordability, extensive selections, and convenience offered by e-commerce platforms, making them the preferred choice for purchasing a wide array of sports products. Hypermarkets and specialty stores, however, continue to be significant players, particularly for customers who prefer trying products before purchase or seeking tailored advice.
The report provides a detailed analysis of the following market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Sporting Goods Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Sporting Goods Market Revenues & Volume, 2021 & 2031F |
3.3 Vietnam Sporting Goods Market - Industry Life Cycle |
3.4 Vietnam Sporting Goods Market - Porter's Five Forces |
3.5 Vietnam Sporting Goods Market Revenues & Volume Share, By By Product, 2021 & 2031F |
3.6 Vietnam Sporting Goods Market Revenues & Volume Share, By By Distribution Channel, 2021 & 2031F |
4 Vietnam Sporting Goods Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Vietnam Sporting Goods Market Trends |
6 Vietnam Sporting Goods Market, By Types |
6.1 Vietnam Sporting Goods Market, By By Product |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Sporting Goods Market Revenues & Volume, By By Product, 2021-2031F |
6.1.3 Vietnam Sporting Goods Market Revenues & Volume, By Ball Sports, 2021-2031F |
6.1.4 Vietnam Sporting Goods Market Revenues & Volume, By Adventurous Sports, 2021-2031F |
6.1.5 Vietnam Sporting Goods Market Revenues & Volume, By Fitness Equipments, 2021-2031F |
6.1.6 Vietnam Sporting Goods Market Revenues & Volume, By Golf Equipments, 2021-2031F |
6.1.7 Vietnam Sporting Goods Market Revenues & Volume, By Sports Equipments, 2021-2031F |
6.1.8 Vietnam Sporting Goods Market Revenues & Volume, By Athletic Footwear, 2021-2031F |
6.2 Vietnam Sporting Goods Market, By By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Sporting Goods Market Revenues & Volume, By Hypermarket/supermarket, 2021-2031F |
6.2.3 Vietnam Sporting Goods Market Revenues & Volume, By Convenience/Departmental Store, 2021-2031F |
6.2.4 Vietnam Sporting Goods Market Revenues & Volume, By Specialty Store, 2021-2031F |
6.2.5 Vietnam Sporting Goods Market Revenues & Volume, By Online Store, 2021-2031F |
6.2.6 Vietnam Sporting Goods Market Revenues & Volume, By Others, 2021-2031F |
7 Vietnam Sporting Goods Market Import-Export Trade Statistics |
7.1 Vietnam Sporting Goods Market Export to Major Countries |
7.2 Vietnam Sporting Goods Market Imports from Major Countries |
8 Vietnam Sporting Goods Market Key Performance Indicators |
9 Vietnam Sporting Goods Market - Opportunity Assessment |
9.1 Vietnam Sporting Goods Market Opportunity Assessment, By By Product, 2021 & 2031F |
9.2 Vietnam Sporting Goods Market Opportunity Assessment, By By Distribution Channel, 2021 & 2031F |
10 Vietnam Sporting Goods Market - Competitive Landscape |
10.1 Vietnam Sporting Goods Market Revenue Share, By Companies, 2024 |
10.2 Vietnam Sporting Goods Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |