E book market size in India – Demand, Trends & Forecast

Q: Which segments are driving major consumption in India’s e-book space?

Academic publishing, competitive exam prep, and vernacular fiction are among the top-performing segments within the Indian e-book market.

Q: How are publishers adapting to digital shift in India?

Many publishers are launching mobile-first content, integrating e-book storefronts, and utilizing AI for personalized recommendations and analytics.

Q: What is contributing to the rising popularity of e-books in India?

Affordability, convenience, rising smartphone penetration, and expanding content diversity are making e-books more accessible across demographic segments.

Q: What barriers still exist in India e-book market?

Challenges include digital piracy, lower digital adoption in rural areas, and resistance from traditional publishing ecosystems.

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Code: MTA4262

Publication Date: Jun 2025

What is the India E-Book Market Size?

According to 6Wresearch internal database and industry insights, the India e-book market size is expected to grow at a CAGR of 17.5% during the forecast period. This growth is driven by increased smartphone and tablet adoption, the improvement of digital literacy rates, and growth in vernacular language content. It is also reinforced by educational reforms and the digitization of content in schools/universities/public libraries.

Key Growth Factors

Growing base of digitally literate youth and students.
Increased availability of affordable, and accessible on-the-go reading formats.
Increased use of e-books in online education and test prep platforms.
Increased availability of multilingual and regional content
Growing ecosystem of e readers/reading applications
Publisher shift to direct-to-digital distribution models.

India E-Book Market Trends

Between 2025 and 2031, the India e-book market is likely to witness substantial evolution driven by personalized AI reading experiences, Audio/visual hybrid formats, and new blockchain copyright solutions. There are also new opportunities NFT-based regional content production and academic digitization that will uncover a previously unclaimed section of reader users especially in Tier II and Tier III cities.