Edtech market share and size in India | Trends & Forecast 2025

Q: What is the projected compound annual growth rate (CAGR) of India edtech industry?

India Edtech market is forecast to grow at a CAGR of 13.5% due to increased digital adoption and hybrid learning preferences.

Q: Why is the India edtech market expanding rapidly?

Factors such as growing smartphone access, digital literacy, and demand for flexible and affordable education options are fueling this rapid expansion.

Q: What are some challenges faced by edtech firms in India?

Key barriers include regulatory uncertainty in K-12 content and retention in free-to-paid user conversion.

Q: Which user segments are contributing the most to edtech usage in India?

School students, competitive exam aspirants, and working professionals seeking domain-specific skills lead platform engagement.

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Code: MTA4267

Publication Date: Jun 2025

What is Edtech Market Share and Size & Growth Rate in India?

According to 6Wresearch internal database and industry insights, the India Edtech market is estimated to grow at a CAGR of 13.5% during 2025–2031. India currently holds one of the largest shares in the global edtech landscape, driven by a young population and a rising appetite for personalized and skill-based learning.

In addition to this, the growth of Edtech market in India is being accelerated by increased digital penetration across developed economies and the surge in online and hybrid learning models.

Growth Factors of the India Edtech Market

Expanding adoption of vernacular and localized content for inclusive learning.
Development of government-backed digital learning programs.
Integration of gamification and AR/VR to enhance engagement and retention.
Growing venture capital investments in AI-driven edtech startups.
Increasing demand for flexible learning solutions among working professionals and students.
Growth in school and university collaborations with edtech firms for curriculum delivery.

India Edtech Market Trends

India edtech industry is projected to grow rapidly with the contributions of emerging trends. For instance, subscription-based learning models, microlearning modules, and self-paced learning tools are gaining traction. Skill-based and outcome-oriented courses in AI, coding, finance, and languages are dominating the professional learning segment. Additionally, Tier-II and rural segments are emerging as significant contributors, due to affordable data plans and regional content availability.