How big is the Online Survey Software Market | Size Analysis & Future Growth 2025

What is the size of Online Survey Software Market?

As organizations increasingly buy into data-driven decision-making and process improvements through survey tools to capture customer feedback, employee engagement, and market research, the market is gradually growing. There is also an increase in the adoption in sectors like retail, healthcare, and education, due in large part to automation, sophisticated analytics, and mobile-friendly surveys.

Growth Factors for Online Survey Software Market

• Increasing demand for real-time feedback collection and analysis.
• Rising adoption of cloud-based survey platforms for scalability and flexibility.
• Integration of AI and machine learning for predictive insights and sentiment analysis.
• Growth in mobile survey deployment for wider reach and higher response rates.
• Expanding application of surveys in HR, product development, and academic research.

Online Survey Software Market Trends

The trends in the Online Survey Software Market show advanced platforms that are easy to use. Users want automation, customizable templates, and support for multiple languages. The focus for organizations is to increase response rates by using gamification techniques, interactive survey processes, and personalized question flow.

Integration with CRM, HRM, and marketing automated systems is a big deal now. Data privacy and compliance with GDPR, CCPA, and other regulations drive how products are developed to support trust and security in their survey process.

Emerging Developments in the Online Survey Software Market

In the Online Survey Software Market, there are new developments properly AI analytics are growing to interpret open-ended responses with greater fidelity. Platforms are introducing chatbot-based surveys that allow conversational data collectors to collect data through messaging applications.

In addition, platforms are rolling out advanced dashboard visualizations, and real-time sentiment tracking to help improve the speed of decision making. Vendors are expanding the capabilities of open APIs to enable enterprises to integrate survey data into broader analytics ecosystem.

List of Leading Companies in the Online Survey Software Market

Below is a comprehensive list of the leading market players driving growth in this sector:

1. SurveyMonkey Inc. (Momentive)

SurveyMonkey provides customizable survey creation, distribution, and analytics tools, enabling businesses to collect actionable feedback and conduct research across multiple channels.

2. Qualtrics International Inc.

Qualtrics offers advanced survey and experience management software, integrating powerful analytics and automation for market research, employee engagement, and customer insights.

3. Google LLC (Google Forms)

Google Forms is a free, cloud-based survey tool allowing users to create, share, and analyze surveys in real time.

4. Zoho Corporation Pvt. Ltd.

Zoho Survey delivers an intuitive platform for creating online surveys with robust reporting features, real-time responses, and multilingual support.

5. Typeform S.L.

Typeform specializes in interactive survey and form creation, focusing on engaging, conversational user experiences and seamless integrations with third-party tools.

6. Medallia, Inc.

Medallia provides enterprise feedback management solutions, helping organizations gather survey responses, analyze sentiment, and improve customer and employee experiences.

7. QuestionPro, Inc.

QuestionPro offers survey creation, polling, and analytics tools with offline capabilities and integration support for diverse industries and research needs.

8. Alchemer LLC

Alchemer provides customizable survey software with advanced branching, reporting, and API capabilities for businesses and researchers.

9. SoGoSurvey (Now Sogolytics)

SoGoSurvey offers secure, user-friendly online survey tools with powerful analytics, targeting corporate feedback, academic research, and customer satisfaction measurement.

10. Formstack LLC

Formstack provides versatile form and survey creation tools, enabling organizations to collect data, automate workflows, and integrate with CRM and marketing platforms.

How big is the Online Survey Software Market : FAQ's