Smart Plug Market Size in India | Industry Trends & Growth Insights 2025

Code: MTA10372 Publication Date: Oct 2025

What is the Growth Rate of the India Smart Plug Market?

According to 6Wresearch internal database and industry insights, India Smart Plug Market is expanding at a CAGR of 11.9% during the forecast period 2025-2031.

There are a number of factors contributing to the expansion of the market, including the rising adoption of smart home automation systems, increasing demand for energy-efficient devices, growing awareness of connected living, and the widespread use of IoT-enabled appliances.

Key Growth Drivers of the India Smart Plug Market

  • Rising adoption of IoT-based smart home devices
  • Consumers are increasingly favoring convenience and remote control features.
  • Increasing demand for energy-efficient and automated appliances
  • Technological improvements in voice control and wireless connectivity
  • The growth of online shopping and e-commerce

India Smart Plug Market Trends

India Smart Plug Market is witnessing notable growth with trends such as the rising integration of voice assistants like Alexa and Google Assistant for hands-free operation. More people are using smart plugs to control their lights, entertainment systems, and kitchen appliances from afar. More people in cities are using small plug designs that keep track of energy use. It is becoming more common to combine Wi-Fi and Bluetooth so that you can track and schedule your energy use in real time.

Additionally, the ability to work with different ecosystems and the use of mobile apps to manage devices are making things easier for users. The shift toward cost-effective, India-specific product designs is also changing the way the market functions.

Emerging Developments in the India Smart Plug Market

India Smart Plug Market is evolving with continuous innovations in connectivity, safety, and interoperability. Manufacturers are focusing on developing multi-socket and surge-protected smart plugs that can handle heavy appliances. Combining AI and machine learning makes it possible to manage power usage and turn off devices automatically to make them more efficient.

Local startups are making smart plugs that work with voltage standards for low prices. More appliance makers and smart home solution providers are teaming up to offer packages that include automation. Additionally, new cybersecurity measures and data encryption are being put in place to keep users information safe and make sure the system works safely.

List of Leading Companies in the India Smart Plug Market

Some of the leading companies include:

  • TP-Link Technologies Co., Ltd.
  • Wipro Consumer Lighting
  • Havells India Ltd.
  • Anchor by Panasonic
  • ZunPulse Technologies Pvt. Ltd.
  • Philips Lighting India Ltd.
  • Oakter Smart Home

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