Virtual events market size | Size, Share & Industry Forecast 2025

Code: MTA10553 Publication Date: Nov 2025

What is the size of the Virtual Events Market?

According to 6Wresearch internal database and industry insights, the Global Virtual Events Market was valued at USD 15 Billion in 2024 and is expected to reach USD 24 Billion by 2031, growing at a compound annual growth rate of 5.50% during the forecast period (2025-2031).

There are numbers of factors which are contributing in the expansion of the market include increasing adoption of digital transformation in corporate and educational sectors, rising demand for hybrid events, cost efficiency compared to physical events, and the growing use of immersive technologies such as AR and VR to enhance virtual engagement experiences.

Key Growth Drivers of the Virtual Events Market

  • Increasing popularity of hybrid and online event formats
  • Growing need for cost-effective event management solutions
  • Expansion of high-speed internet and digital communication tools
  • Rising adoption of AR and VR for enhanced attendee engagement
  • Rapid digitalization across enterprises and educational institutions

Virtual Events Market Trends

Virtual Events Market is witnessing strong growth with trends such as the integration of AI and analytics tools to personalize attendee experiences and optimize event performance. The market is seeing an increase in hybrid event formats that combine physical and digital participation to expand reach. More people want cloud-based platforms that can grow and change to fit big events. 3D event spaces and virtual exhibitions are becoming more popular as they let people interact with each other more. Also, real-time networking features and gamification elements are making the audience more interested. Sustainability concerns are also making businesses choose virtual formats over physical ones to save money and cut down on their carbon footprint.

Emerging Developments in the Virtual Events Market

Virtual Events Market is evolving through continuous innovation in immersive and interactive technologies. Companies are working on adding advanced features like AI-powered matchmaking, real-time translation, and support for multiple languages. The strategic partnerships between software companies and event planners are making it possible to manage events from start to finish. One of the most important developments in metaverse-based event hosting is the ability for virtual attendees to interact through realistic avatars. Additionally, the growing use of analytics-driven insights makes it easier for organizers to measure engagement and return on investment.

List of Leading Companies in the Virtual Events Market

Some of the leading companies include:

  • Hopin Ltd.
  • Cvent Inc.
  • vFairs LLC
  • 6Connex Inc.
  • EventMobi
  • Zoom Video Communications Inc.
  • Hubilo Technologies Inc.

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