Wellness Tourism Market Size | Leading Companies & Future Outlook 2025

Code: MTA10523 Publication Date: Nov 2025

What is the Size of Wellness Tourism Market?

According to 6Wresearch internal database and industry insights, the Global Wellness Tourism Market was valued at USD 6.5 Billion in 2024 and is expected to reach USD 15.5 Billion by 2031, growing at a compound annual growth rate of 13.10% during the forecast period (2025-2031).

There are numbers of factors which are contributing in the expansion of the market include growing consumer focus on preventive healthcare, rising disposable incomes, increasing popularity of wellness retreats, and rising integration of wellness services in hospitality and travel sectors.

Key Growth Drivers of the Wellness Tourism Market

  • The demand is increasing for holistic health and wellness experiences
  • Rising awareness about stress management and mental well-being
  • Expansion of wellness offerings by travel and hospitality players
  • Technological integration in personalized wellness services
  • Increasing influence of social media on wellness travel trends
  • Rising investments in wellness infrastructure and retreats

Wellness Tourism Market Trends

The Wellness Tourism Market is witnessing robust growth with emerging trends such as the expansion of digital wellness platforms and mobile health applications that personalize travel experiences. There is a growing focus on mindfulness, yoga, and meditation retreats as part of vacation packages. The market is also observing an upsurge in eco-conscious and sustainable wellness resorts that promote local culture and nature-based healing. Furthermore, the integration of spa and fitness programs into business travel and corporate retreats is rising. Wellness travel offerings tailored for solo travelers, women, and senior citizens are gaining traction. Partnerships between airlines and wellness brands are enhancing in-flight health experiences, contributing to overall market growth.

Emerging Developments in the Wellness Tourism Market

The Wellness Tourism Market is evolving through the introduction of AI-powered health monitoring tools and digital platforms offering virtual wellness consultations. Luxury wellness resorts are always coming up with new ideas, especially when it comes to personalized therapies and nutrition-based programs. There are also more partnerships between medical facilities and tourism companies to promote health packages that help people stay healthy. Governments are encouraging wellness tourism by making policies and branding efforts just for it. More places and services are getting wellness certification programs. The next generation of wellness tourism offerings is also being shaped by the use of cutting-edge biohacking technologies and alternative medicine therapies.

List of Leading Companies in the Wellness Tourism Market

Some of the leading companies include:

  • Hilton Worldwide Holdings Inc.
  • Marriott International Inc.
  • Hyatt Hotels Corporation
  • Canyon Ranch
  • Six Senses Hotels Resorts Spas
  • Four Seasons Hotels and Resorts
  • Accor S.A.

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