What is the size of the sports nutrition market in India | Trends & Growth Analysis 2026

What is the growth rate of the India Sports Nutrition Market?

The expansion of the market includes rising fitness culture, increasing participation in sports and gym activities, growing adoption of protein supplements, expanding availability of sports drinks and energy bars, and increasing awareness about performance enhancement and recovery nutrition.

Key Growth Drivers of the India Sports Nutrition Market

• Growing interest in fitness, bodybuilding, and endurance sports
• Rising adoption of protein powders, amino acids, and performance drinks
• People are spending more on health and nutrition products.
• More gyms, health clubs, and fitness centers are opening up in cities.
• The online stores are selling sports nutrition brands.

India Sports Nutrition Market Trends

India Sports Nutrition Market is witnessing major growth with trends such as rising popularity of plant-based and vegan protein supplements due to health-conscious preferences. Ready-to-drink protein beverages are gaining rapid traction among young consumers seeking convenience.The market is also observing increasing interest in pre-workout and recovery-focused formulas tailored for active lifestyles. Personalized nutrition solutions developed using digital health data are becoming more common. Additionally, protein-rich snacks, bars, and functional foods are expanding the overall product landscape. Consumers are shifting towards low-calorie, low-sugar formulations to support weight management goals. Also, more people in big cities are looking for high-end imported sports nutrition brands.

Emerging Developments in the India Sports Nutrition Market

India Sports Nutrition Market is evolving with advancements in scientifically formulated supplements that enhance muscle recovery, endurance, and athletic performance. Companies are introducing innovative blends featuring probiotics, superfoods, and natural extracts to improve nutritional value. There is more investment in research and development of clinically tested protein formulas on the market. Single-serve sachets and portable nutrition packs are becoming popular with busy people as they are easy to use. Fitness brands and supplement makers are working together to make new products that are very specific. Also, clean-label formulations that don't have any artificial additives are getting a lot of attention. Also, the growth of sports nutrition products into general wellness categories is helping the market grow even more.

List of Leading Companies in the India Sports Nutrition Market

Some of the leading companies include:

• Optimum Nutrition (ON)
• MuscleBlaze
• Ultimate Nutrition
• MyProtein
• Labrada Nutrition
• GNC India
• Dymatize Nutrition

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