| Code: MTA11397 | Publication Date: Dec 2025 |
The main drivers of this growth are rising demand for clean-label and natural additives in food and beverages, expanding processed food and gluten-free product consumption, increasing use in personal care and cosmetics for stabilising textures, growing industrial and oilfield applications, and rising demand from pharmaceutical and drilling sectors for thickening and stabilising agents.
As the demand for plant-derived ingredients in food, personal care, and industrial products increases, there are numerous evolutionary trends in the xanthan gum market. Xanthan gum continues to be utilised more frequently by manufacturers in the formulation of gluten-free baked goods, dairy alternatives, and sauces to accommodate consumers' desire for healthier food. Additionally, xanthan gum has become increasingly popular in cosmetic and skincare formulations, as it provides better stability and texture.
The xanthan gum market is experiencing emerging developments, including enhanced yield and consistency as a result of improved fermentation and production processes, increased production capacity and the creation of speciality grades to meet different end-use applications. Additionally, there has been an increased interest in the potential uses of xanthan gum in new applications, such as biodegradable industrial additives and high-performance cosmetics. The improvement of supply-chain efficiencies and the diversification of raw materials used to produce xanthan gum are helping to expand opportunities to reach new consumer markets and make xanthan gum more affordable.
Some of the leading companies include: