Advised Leadership Teams At
Global brands, real growth outcomes
Ashok Leyland
Tata Commercial Vehicles
Bosch
Toyota
Johnson Controls
MAN Trucks
LG
Tata Power
About Pankaj
A strategist fluent in both boardrooms and balance sheets.
Pankaj is a strategy and consulting leader with over 16 years of experience driving growth strategy across sectors, with particularly deep expertise in the automotive and industrial space. He leads a team of strategy professionals, bringing together capabilities across Sales Strategy, Product Strategy, and Brand Strategy to help organizations translate market insight into commercial impact.
Over the course of his career, Pankaj has advised leadership teams at some of the world's most recognized industrial and automotive brands — on go-to-market strategy, demand forecasting, and category growth.
A recognized voice in the mobility and energy transition space, Pankaj has been invited as a Key Speaker at CII's EV Mobility Roadmap and Battery Raw Material Roadmap forums.
He is also an innovator in forecasting methodology, blending trade-based forecasting with alternative data signals — including Google Trends and point-of-sale data — to build predictive models that consistently outperform conventional approaches.
"The best forecast isn't the one built on the most data — it's the one that blends the right signals."
Education
MBA, Finance
Pairing financial acumen with strategic and analytical depth — a trusted advisor to CXOs across the automotive and industrial economy.
Backed By
6Wresearch's global research infrastructure
Every recommendation Pankaj makes is grounded in the same research backbone that powers 6Wresearch's published market intelligence.
120+
Countries Served
100+
Industry Verticals
15+ Yrs
Market Intelligence
Global
Research & Advisory
Industry Expertise
Where his strategy work lives
🚗
Automotive
Ashok Leyland, Tata Commercial Vehicles, Toyota, MAN Trucks.
⚙️
Industrial
Bosch, Johnson Controls — product and channel strategy.
⚡
Energy
Tata Power — growth strategy in the energy transition.
🔋
Electronics
LG — category growth and demand forecasting.
Pricing Strategy
Willingness-to-pay analysis, price architecture, value-based pricing.
Differentiation Strategy
Positioning frameworks for defensible competitive advantage.
Brand Strategy
Brand architecture, equity building, brand-led growth.
Market Entry Strategy
TAM-SAM-SOM sizing, entry-mode selection, GTM design.
Competitive Strategy
Competitor benchmarking, war-gaming, market-share defense.
Customer Journey & Funnel
Lost sales analysis, funnel diagnostics, conversion-gap ID.
Demand Forecasting
Trade-based and alternative-data-driven forecasting models.
Advanced Market Research
Conjoint, MaxDiff, Gabor-Granger, Van Westendorp.
Proof, Not Just Process
The forecast that held up twice.
Pankaj's models blend trade data with alternative signals like Google Trends and point-of-sale data. Twice in a row, his independent projections for the India Air Conditioner market landed within range of 6Wresearch's own published estimates.
JUNE 2025 FORECAST
India Air Conditioner Market
~10%
Pankaj's Model
(decline)
10.25%
6Wresearch Published
(YoY decline, 2025)
2026 OUTLOOK
India Air Conditioner Market
~25%
Pankaj's Model
(rebound)
22.5–27.5%
6Wresearch Range
(forecast growth)
Speaking Engagements
On stage at CII
Selected moments from CII conferences and workshops on clean energy and mobility, New Delhi
CII EV Mobility Roadmap
Photo: CII, 2023
CII Battery Raw Material Roadmap
Photo: CII, 2023
CII EV Mobility Roadmap
Photo: CII, 2023
CII Workshop — India's Outlook on Clean Energy Storage
Photo: CII, 2023
Philosophy
Signal over noise.
Pankaj's approach starts from a simple premise: more data isn't the same as better data. His forecasting work deliberately blends trade-based fundamentals with real-time alternative signals — because the strongest market read comes from triangulating sources, not stacking them. That same discipline carries into his strategy work: cutting through noise to find the few variables that actually move a business forward.
Ready to turn market signal into your next growth move?
Let's build market intelligence that drives business success.
