Above 65” Screen Size acquired the largest market revenue share in the UAE Smart TV Market – 6Wresearch.
Above 65” segment would grow considerably in the coming years on account of growing sales of luxury homes coupled with growing working-class population. Rising disposable income and growing interest in OTT services like Netflix and Amazon Prime, which provide material rich in 8K UHD, will also increase demand for big-screen smart TVs in the future. A huge screen delivers an immersive gaming experience and offers cinematic experience for upcoming FIFA World Cup at home. Additionally, movie theatres and multiplexes were shut down due to Covid-19 limitations resulting in people shifting to streaming services on large-screen TVs for entertainment at home augmenting the demand for Above 65-inch screen size Smart TVs during the pandemic.
According to 6Wresearch, UAE Smart TV Market size is projected to grow at a CAGR of 4.6% during 2022E-2028. The market would continue to climb up owing to a shift in consumer choices toward smart electronic devices, rising disposable income, and increased demand for OTT platforms, online gaming consoles, and internet-connected products. Furthermore, growing demand from residential sector along with rising young population would propel the growth of Smart TV market across the country during the forecast period.
According to, Shivali Sharma, Research Analyst, 6Wresearch “The Smart TV offers a wide range of technologically advanced features like smartphone compatibility, screen sharing, ease of online browsing, improved color accuracy, and vibrant colors which are anticipated to further expand the Smart TV market in UAE. The Smart TV market in UAE is predicted to grow within the forthcoming period on the rear of growing residential sector which is predicted to register a CAGR of around 8% between 2022 and 2027 along with the upcoming 199 hotel projects across the country. Furthermore, several manufacturers are teaming up with OTT (over-the-top) content and device providers with various features that do not require a set-top box, which is further expected to boost up the Smart TV market within the coming years.
According to, Vasudha Kaushik, Research Associate, 6Wresearch “By Technology, LED/QLED technology segment is expected to register highest growth in the coming years owing to rapid shift in consumer preference with evolving and advanced technologies. OLED technology will become more popular in the coming years owing to the new improved technology and better pixel quality screens. Additionally, not all brands offer OLED devices, which drives up the cost of OLED considerably. As a result, major brands have lowered LED/QLED prices to make them more accessible, which has aided in the LED/QLED model's domination over OLED in the nation.
Major company in UAE Smart TV Market is Samsung Electronics Co., Ltd., Sony Group Corporation, LG Electronics, Xiaomi Corporation etc.
“UAE Smart TV Market (2022-2028)” report provides an in-depth analysis with 23 figures and 6 tables, covered in 85 pages. The report comprehensively covers the market by Screen Size, Resolution, Technology, Distribution, Regions and Verticals. UAE Smart TV Market report provides an unbiased and detailed analysis of the ongoing trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
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