Hotel Market Size | Growth, Share & Forecast 2025

Q: What is the market size of the hotel industry in 2024?

The hotel market was valued at USD 870 billion in 2024.

Q: What is the projected growth of the hotel market by 2031?

It is anticipated to reach USD 1.38 trillion by 2031, expanding at a CAGR of 6.8%.

Q: Which regions are leading the global hotel market?

Asia Pacific and North America are leading due to increased domestic and international tourism, followed by Europe and the Middle East.

Q: What key trends are driving innovation in the hotel market?

Digital check-in, eco-conscious hotel models, smart room technology, and hybrid hospitality experiences are reshaping the industry.

Q: How does 6W market outlook report help businesses in making decisions?

6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.

Q: Do you also provide customisation in the market study?

Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com

Code: MTA4680

Publication Date: Jul 2025

What is the size of the Hotel Market?

According to 6Wresearch internal database and industry insights, the Global hotel market was estimated at USD 871 billion in 2024 and is predicted to reach USD 1.39 trillion by 2031, growing at a CAGR of 6.9% during the forecast period 2025–2031.

Due to several growth factors including the rising business travel, growing middle-class spending, and increasing digital bookings across leisure and corporate segments, the hotel market is continued to rise.

Key Growth Factors of the Hotel Market

Rise in global travel and tourism post-pandemic recovery
Expansion of midscale and budget hotel chains in emerging economies
Increasing digital and mobile-based hotel reservations
Growing demand for wellness, eco-tourism, and experiential stays
Government initiatives promoting regional tourism infrastructure
Expansion of loyalty programs and personalized guest experiences

Hotel Market Trends

Hotel market is undergoing for the transformation with the emerging trends such as increasing demand for contactless check-ins, smart room automation, and AI-driven concierge services. One notable trend is the eco-friendly hotels and sustainable design practices are gaining the popularity. The rise of boutique hotels, hybrid work-travel stays (bleisure), and tech-enabled service personalization are shaping consumer preferences.

Emerging Developments in the Hotel Market

Hotel market is seeing major developments including the integration of IoT in guest services, energy-efficient building technologies, and real-time room management platforms. In urban region, hotel chains is investing in the sustainability certifications, local sourcing, and zero-waste hospitality. Subscription-based hospitality and branded residences are new business models entering the market.