How big is the data tools market | Market Growth, Size & Trends

Code: MTA5766 Publication Date: Jul 2025

What is the Data tools Market Size?

According to 6Wresearch internal database and industry insights, theData tools market was valued atUSD 4.8 billion in 2024 and is anticipated to exceedUSD 15.2 billion by 2031, registering a steady at aCAGR of 17.6% during the forecast period.

This market is witnessing significant expansion fueled by rising adoption of big data analytics, growing data complexity, and increasing need for actionable insights across industries. Key drivers include the acceleration of digital transformation, proliferation of IoT and connected devices, and increasing reliance on AI and machine learning for data interpretation. The demand for real-time data processing, self-service BI tools, and cloud-based analytics platforms further supports market growth.

Major Growth Factors of the Data tools Market

  • Surge in enterprise data volume
  • Growing adoption of cloud-based data platforms
  • Expansion of artificial intelligence and machine learning applications
  • Rising demand for real-time data analytics
  • Increased focus on data-driven decision-making
  • Proliferation of IoT and smart devices
  • Shift toward self-service BI and visualization tools
  • Need for improved data governance and security

Data tools Market Trends

The data tools market is shifting toward trends that offer advanced analytics, data integration, and visualization capabilities within a unified environment. Businesses are increasingly deploying tools that enable real-time processing, AI-enhanced analytics, and seamless cloud compatibility. Customizable dashboards and low-code/no-code interfaces are gaining popularity, allowing wider adoption across non-technical users. Additionally, there is growing emphasis on privacy, compliance, and ethical data usage.

Emerging Developments in the Data tools Market

The data tools market is anticipated to experience the emergence of generative AI capabilities within analytics platforms, enabling more intuitive querying and insight generation. Vendors are incorporating natural language processing (NLP) and augmented analytics for better user interaction. There’s also a trend toward vertical-specific data tools tailored for sectors like healthcare, finance, and retail. Strategic acquisitions and partnerships are helping companies enhance product portfolios and extend market reach.

Major Companies in the Data tools Market

  • Microsoft Corporation
  • Tableau Software (Salesforce)
  • SAP SE
  • IBM Corporation
  • Oracle Corporation
  • Google LLC (Looker Studio)
  • Qlik Technologies Inc.
  • Alteryx Inc.

How big is the data tools market : FAQs

The data tools market was valued at USD 4.8 billion in 2025 and around USD 15.2 billion by 2031.
The data tools market is anticipated to grow at a CAGR of 17.6% during the forecast period.
Key trends include integration of generative AI, cloud-native analytics, real-time data processing, and increasing use of low-code data platforms.
The market is driven by growing enterprise data needs, digital transformation, AI adoption, and the need for efficient, scalable, and secure data insights.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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