| Product Code: ETC4383786 | Publication Date: Jul 2023 | Updated Date: Aug 2025 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 |
The mobile commerce (m-commerce) market in Argentina is thriving, propelled by the widespread adoption of smartphones and improving internet connectivity. Consumers are increasingly using mobile devices for shopping, banking, and other financial transactions, leading to a surge in m-commerce activities across various sectors.
The mobile commerce (M-commerce) market in Argentina is experiencing rapid growth, primarily driven by the widespread adoption of smartphones and mobile internet penetration. With the convenience of making purchases through mobile devices, consumers are increasingly embracing M-commerce for various transactions, including shopping, banking, and bill payments. Furthermore, the availability of secure mobile payment platforms and the integration of advanced technologies such as mobile wallets and digital currencies are enhancing the convenience and security of M-commerce transactions, thereby driving market growth.
Despite the potential for growth, the Argentina M commerce market faces several challenges. One notable obstacle is the limited digital infrastructure and internet penetration in certain regions, hindering the widespread adoption of mobile commerce services. Moreover, concerns about data security and privacy deter some consumers from engaging in mobile transactions, leading to slower adoption rates than anticipated. Additionally, logistical challenges and last-mile delivery issues present hurdles for M commerce companies, impacting customer satisfaction and retention.
Argentina has taken steps to foster the growth of mobile commerce through regulatory frameworks that promote consumer protection, secure payment systems, and fair competition among service providers. Government initiatives also aim to expand access to mobile technologies and internet infrastructure, particularly in rural areas, to facilitate broader participation in mobile commerce.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Argentina M Commerce Market Overview |
3.1 Argentina Country Macro Economic Indicators |
3.2 Argentina M Commerce Market Revenues & Volume, 2021 & 2031F |
3.3 Argentina M Commerce Market - Industry Life Cycle |
3.4 Argentina M Commerce Market - Porter's Five Forces |
3.5 Argentina M Commerce Market Revenues & Volume Share, By Transactions, 2021 & 2031F |
3.6 Argentina M Commerce Market Revenues & Volume Share, By Payment Modes, 2021 & 2031F |
3.7 Argentina M Commerce Market Revenues & Volume Share, By Users, 2021 & 2031F |
4 Argentina M Commerce Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing smartphone penetration in Argentina |
4.2.2 Growing internet penetration and usage |
4.2.3 Rising consumer preference for convenience and time-saving shopping options |
4.3 Market Restraints |
4.3.1 Limited digital payment infrastructure and security concerns |
4.3.2 Challenges related to logistics and last-mile delivery in Argentina |
4.3.3 Lack of awareness and trust in mobile commerce among certain consumer segments |
5 Argentina M Commerce Market Trends |
6 Argentina M Commerce Market, By Types |
6.1 Argentina M Commerce Market, By Transactions |
6.1.1 Overview and Analysis |
6.1.2 Argentina M Commerce Market Revenues & Volume, By Transactions, 2021-2031F |
6.1.3 Argentina M Commerce Market Revenues & Volume, By M Retailing, 2021-2031F |
6.1.4 Argentina M Commerce Market Revenues & Volume, By M Ticketing/Booking, 2021-2031F |
6.1.5 Argentina M Commerce Market Revenues & Volume, By M Billing, 2021-2031F |
6.1.6 Argentina M Commerce Market Revenues & Volume, By Other M Commerce Services, 2021-2031F |
6.2 Argentina M Commerce Market, By Payment Modes |
6.2.1 Overview and Analysis |
6.2.2 Argentina M Commerce Market Revenues & Volume, By Near Field Communication (NFC), 2021-2031F |
6.2.3 Argentina M Commerce Market Revenues & Volume, By Premium SMS, 2021-2031F |
6.2.4 Argentina M Commerce Market Revenues & Volume, By Wireless application protocol (WAP), 2021-2031F |
6.2.5 Argentina M Commerce Market Revenues & Volume, By Direct Carrier Billing, 2021-2031F |
6.3 Argentina M Commerce Market, By Users |
6.3.1 Overview and Analysis |
6.3.2 Argentina M Commerce Market Revenues & Volume, By Smart device users, 2021-2031F |
6.3.3 Argentina M Commerce Market Revenues & Volume, By Feature phone users, 2021-2031F |
7 Argentina M Commerce Market Import-Export Trade Statistics |
7.1 Argentina M Commerce Market Export to Major Countries |
7.2 Argentina M Commerce Market Imports from Major Countries |
8 Argentina M Commerce Market Key Performance Indicators |
8.1 Average order value (AOV) in mobile commerce transactions |
8.2 Conversion rate from mobile app downloads to active users |
8.3 Percentage of total retail sales conducted through mobile devices |
8.4 Number of active mobile commerce users in Argentina |
8.5 Average session duration and user engagement on mobile commerce platforms |
9 Argentina M Commerce Market - Opportunity Assessment |
9.1 Argentina M Commerce Market Opportunity Assessment, By Transactions, 2021 & 2031F |
9.2 Argentina M Commerce Market Opportunity Assessment, By Payment Modes, 2021 & 2031F |
9.3 Argentina M Commerce Market Opportunity Assessment, By Users, 2021 & 2031F |
10 Argentina M Commerce Market - Competitive Landscape |
10.1 Argentina M Commerce Market Revenue Share, By Companies, 2024 |
10.2 Argentina M Commerce Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
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