Market Forecast by Countries (China, India, Japan, Australia, Indonesia, Philippines, Thailand, Malaysia, Singapore, Rest of Asia), By Product (Angle Broom, Corn-fill Broom, Push Broom, Others), By Applications (Indoor Floor, Outdoor Ground, Table, Others) And Competitive Landscape
Product Code: ETC057435 | Publication Date: May 2021 | Updated Date: Jan 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 200 | No. of Figures: 90 | No. of Tables: 30 | |
Report Name | Asia Pacific Broom Market |
Forecast period | 2025-2031 |
Forecast Size | USD 1.2 billion by 2031 |
CAGR | 7.7% |
Asia Pacific Broom Market report thoroughly covers the market by countries, by product, and by application. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Asia Pacific Broom Market Size, was valued at approximately USD 0.9 billion and is projected to reach USD 1.2 billion by 2031, growing at a CAGR of 7.7% over the forecast period. The Broom market in Asia Pacific is experiencing significant growth, driven by an increasing demand for high-quality materials and advancements in technologies. This growth is fuelled by the burgeoning industry, alongside the rise in independent production and platforms.
The Asia Pacific broom market is a rapidly evolving sector driven by both traditional household cleaning practices and modern innovations in cleaning technologies. This market encompasses a wide range of broom types, including natural fiber brooms, synthetic brooms, and specialty brooms designed for specific cleaning purposes. With a growing population and increasing emphasis on hygiene and cleanliness, the demand for brooms remains steady across urban and rural areas within the region.
According to 6Wresearch, the Asia Pacific Broom Market is anticipated to grow at a CAGR of 7.7% during the forecast period 2025-2031. One of the key drivers of the Pacific broom market is the increasing awareness of sustainable and eco-friendly products. Consumers are showing a clear preference for brooms made from natural and biodegradable materials, such as bamboo and plant-based fibers, as they align with global environmental initiatives. This shift in consumer behavior has prompted manufacturers to innovate and expand their product ranges, offering eco-conscious alternatives without compromising on quality or functionality in the Asia Pacific Broom Market growth.
One of the primary challenges facing the Asia Pacific Broom industry the increasing competition from modern cleaning technologies, such as vacuum cleaners and robotic cleaning devices. These innovations, while often more expensive, offer convenience and efficiency that appeal to urban households with higher disposable incomes.
The Asia Pacific broom market is witnessing several notable trends driven by consumer preferences, technological advancements, and sustainability awareness. One significant trend is the increasing demand for traditional handcrafted brooms, particularly in rural and semi-urban areas where affordability and practicality remain key factors. These brooms often use natural and locally sourced materials, aligning with the growing environmental consciousness among consumers.
The Asia Pacific region offers significant investment opportunities within the broom market, particularly in developing countries with expanding populations and increasing urbanization. Investments in sustainable manufacturing processes, such as the use of biodegradable materials or recycling initiatives, can provide companies with a competitive edge while meeting regulatory requirements. Further opportunities lie in leveraging e-commerce platforms to reach wider audiences, especially in urban centers where online retail is becoming the dominant purchasing channel. Collaborating with local artisans and businesses to create unique product offerings can also tap into the growing demand for culturally rich, eco-friendly options.
The Asia Pacific broom market is characterized by the presence of both established international brands and strong regional players. Leading companies such as Procter & Gamble, Unilever, and SC Johnson dominate the market with their well-recognized household cleaning products and extensive distribution networks. These multinational corporations benefit from advanced research and development, enabling the creation of innovative and durable broom designs.
Government regulations play a considerable role in shaping the Asia Pacific broom market, particularly in terms of environmental sustainability and product safety. Several countries in the region have implemented strict guidelines regarding the use of eco-friendly materials in manufacturing and the reduction of plastic waste. For instance, many governments are encouraging the shift from synthetic to biodegradable or recycled materials to address environmental concerns. Compliance with these regulations is vital for both multinational and local manufacturers to remain competitive and avoid potential legal and financial repercussions.
Looking ahead, the Asia Pacific broom market is poised for notable growth driven by evolving consumer preferences and technological advancements. Rising awareness of sustainable living practices is expected to boost demand for environmentally conscious products, compelling manufacturers to innovate and adopt green manufacturing processes. Additionally, the increasing penetration of e-commerce platforms across the region provides a significant opportunity for both established companies and emerging players to expand their customer reach.
The report offers a comprehensive study of the subsequent market segments and their leading categories.
According to Ashutosh, Senior Research Analyst, 6Wresearch, China stands as a leading market for Broom in the Asia Pacific region. The country's rising disposable income, evolving consumer preferences, and increasing urbanization contribute to the growth of the industry.
Angle Broom - Known for their precision cleaning, angle brooms are designed to reach tight corners and narrow spaces, making them particularly suitable for urban households and smaller living areas. Their lightweight design and versatility have contributed to their popularity among consumers seeking efficient cleaning tools.
Indoor Floor - Brooms designed for indoor floors are optimized for sweeping small debris and fine dust inside homes, offices, and other enclosed spaces. Soft-bristled brooms and corn-fill brooms are common choices for this application, ensuring effective cleaning without damaging delicate floor surfaces such as hardwood or tile.
The report provides a detailed analysis of the following market segments
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Asia Pacific Broom Market Overview |
3.1 Asia Pacific Regional Macro Economic Indicators |
3.2 Asia Pacific Broom Market Revenues & Volume, 2021 & 2031F |
3.3 Asia Pacific Broom Market - Industry Life Cycle |
3.4 Asia Pacific Broom Market - Porter's Five Forces |
3.5 Asia Pacific Broom Market Revenues & Volume Share, By Countries, 2021 & 2031F |
3.6 Asia Pacific Broom Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.7 Asia Pacific Broom Market Revenues & Volume Share, By Applications, 2021 & 2031F |
4 Asia Pacific Broom Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Asia Pacific Broom Market Trends |
6 Asia Pacific Broom Market, 2021 - 2031 |
6.1 Asia Pacific Broom Market, Revenues & Volume, By Product, 2021 - 2031 |
6.2 Asia Pacific Broom Market, Revenues & Volume, By Applications, 2021 - 2031 |
7 China Broom Market, 2021 - 2031 |
7.1 China Broom Market, Revenues & Volume, By Product, 2021 - 2031 |
7.2 China Broom Market, Revenues & Volume, By Applications, 2021 - 2031 |
8 India Broom Market, 2021 - 2031 |
8.1 India Broom Market, Revenues & Volume, By Product, 2021 - 2031 |
8.2 India Broom Market, Revenues & Volume, By Applications, 2021 - 2031 |
9 Japan Broom Market, 2021 - 2031 |
9.1 Japan Broom Market, Revenues & Volume, By Product, 2021 - 2031 |
9.2 Japan Broom Market, Revenues & Volume, By Applications, 2021 - 2031 |
10 Australia Broom Market, 2021 - 2031 |
10.1 Australia Broom Market, Revenues & Volume, By Product, 2021 - 2031 |
10.2 Australia Broom Market, Revenues & Volume, By Applications, 2021 - 2031 |
11 Indonesia Broom Market, 2021 - 2031 |
11.1 Indonesia Broom Market, Revenues & Volume, By Product, 2021 - 2031 |
11.2 Indonesia Broom Market, Revenues & Volume, By Applications, 2021 - 2031 |
12 Philippines Broom Market, 2021 - 2031 |
12.1 Philippines Broom Market, Revenues & Volume, By Product, 2021 - 2031 |
12.2 Philippines Broom Market, Revenues & Volume, By Applications, 2021 - 2031 |
13 Thailand Broom Market, 2021 - 2031 |
13.1 Thailand Broom Market, Revenues & Volume, By Product, 2021 - 2031 |
13.2 Thailand Broom Market, Revenues & Volume, By Applications, 2021 - 2031 |
14 Malaysia Broom Market, 2021 - 2031 |
14.1 Malaysia Broom Market, Revenues & Volume, By Product, 2021 - 2031 |
14.2 Malaysia Broom Market, Revenues & Volume, By Applications, 2021 - 2031 |
15 Singapore Broom Market, 2021 - 2031 |
16 Rest of Asia Broom Market, 2021 - 2031 |
16.1 Rest of Asia Broom Market, Revenues & Volume, By Product, 2021 - 2031 |
16.2 Rest of Asia Broom Market, Revenues & Volume, By Applications, 2021 - 2031 |
17 Asia Pacific Broom Market Key Performance Indicators |
18 Asia Pacific Broom Market - Opportunity Assessment |
18.1 Asia Pacific Broom Market Opportunity Assessment, By Countries, 2021 & 2031F |
18.2 Asia Pacific Broom Market Opportunity Assessment, By Product, 2021 & 2031F |
18.3 Asia Pacific Broom Market Opportunity Assessment, By Applications, 2021 & 2031F |
19 Asia Pacific Broom Market - Competitive Landscape |
19.1 Asia Pacific Broom Market Revenue Share, By Companies, 2024 |
19.2 Asia Pacific Broom Market Competitive Benchmarking, By Operating and Technical Parameters |
20 Company Profiles |
21 Recommendations |
22 Disclaimer |