Market Forecast by Countries (China, India, Japan, Australia, Indonesia, Philippines, Thailand, Malaysia, Singapore, Rest of Asia), By Product Type (Flavored, Unflavored), By Applications (Alcoholic, Non-Alcoholic) And Competitive Landscape
Product Code: ETC057001 | Publication Date: May 2021 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 200 | No. of Figures: 90 | No. of Tables: 30 | |
According to 6Wresearch internal database and industry insights, the Asia Pacific Malt Beverages Market Size was estimated at USD 277 billion in 2024 and is estimated to reach USD 470 billion by 2031, a significant compound annual growth rate (CAGR) of 8.7% during the forecast period 2025-2031.
Report Name | Asia Pacific Malt Beverages Market |
Forecast Period | 2025-2031 |
CAGR | 8.7% |
Market Size | USD 470 billion by 2031 |
Growing Sector | Beverage |
The Asia Pacific Malt Beverages Market report thoroughly covers the market by Countries, by Product Types and by Applications. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Asia Pacific Malt Beverages Market is accelerating globally throughout the years. Malt beverages refer to the industry segment who produces drinks made primarily from malted barley or other cereals. This is popular for their mild taste, nutritional content, and versatility which make them a preferred choice among a broad demographic, including young adults and health-conscious consumers.
Asia Pacific Malt Beverages Market is predicted to grow at a strong CAGR of 8.7% during the forecast period 2025-2031. Owing to rising disposable incomes, urbanization, and changing consumer lifestyles, the market is predicted to grow in the coming years. Also, the preference for flavoured and non-alcoholic variants is growing, along with the rising popularity of premium and craft beverages, is fuelling demand. Apart from this, retail networks, e-commerce platforms, and promotional activities by leading brands are also boosting accessibility and consumption across the region.
Despite strong growth potential, the Asia Pacific Malt Beverages Market Growth is affected by the numbers of obstacle such as stringent government regulations on alcohol content, labelling, and distribution. Further, cultural and religious restrictions in certain countries limit the consumption in specific markets. Further, the competition is growing from alternative beverages like soft drinks, health drinks, and ready-to-drink products may restrict market expansion. Furthermore, rising raw material costs and supply chain disruptions can impact profitability for manufacturers.
Asia Pacific Malt Beverages Market has been experiencing major growth due to rising urbanization and evolving consumer tastes. Other trends such as flavoured and non-alcoholic variants are gaining popularity among younger consumers. Also, this market has noticed the growing awareness of premium and craft beverages that is influencing purchasing behaviour. Further, the retail expansion and online sales channels are shaping market trends across the region.
Asia Pacific Malt Beverages Market has growing investment opportunities in premium, flavoured, and non-alcoholic malt beverages. Due to rising disposable incomes in emerging economies who present high growth potential. On the other hand, e-commerce and retail distribution networks are expanding which provide avenues for new entrants. Innovation in flavours and sustainable packaging can further attract investors and strengthen brand presence.
There are numbers of companies dominate the Asia Pacific Malt Beverages Industry which include AB InBev, Heineken, Carlsberg Group, Asahi Group, SABMiller, Kirin Holdings, and ThaiBev. AB InBev is especially known for their global reach, while Carlsberg Group is committed to sustainability and responsible drinking initiatives. Kirin Holdings offers a diverse range of beverages and food products. The main focus of these companies is on innovation, market expansion, and brand diversification.
Asia Pacific Malt Beverages Market is influenced by governments by enforcing the strict regulations on alcohol content, clear labelling, and safety standards. Apart from this, licensing and import-export rules restrict the production and distribution of malt beverages. In Thailand, there is policy Alcoholic Beverage Control Act that restricts consumers for alcohol sales during specific times or religious holidays. While, Japan's National Tax Agency launched a campaign in 2022 to encourage young adults to drink more, to generate alcohol tax revenue. Across the countries, policies vary, impacting pricing, marketing, and distribution strategies in the market.
The future of Asia Pacific Malt Beverages Market is expected to grow rapidly with increasing health-conscious consumption and premiumization trends. Innovations are noticed in low-alcohol and flavoured malt beverages that will expand consumer choice. The emergence of e-commerce and digital marketing will play a major role in market penetration. Overall, the evolving consumer preferences and economic growth are assured to sustain long-term market expansion.
The report offers a comprehensive study of the subsequent market segments and their leading categories.
According to Anjali, Senior Research Analyst, 6Wresearch, China is expected to lead the market as the urbanization, disposable incomes, and strong manufacturing are growing. India and Japan are experiencing steady growth, while countries such as Indonesia, Thailand, Malaysia, and the Philippines are emerging markets.
Among various product types, flavoured malt beverages are the most widely consumed, due to evolving consumer preferences and the demand for variety and taste innovation. Unflavoured malt beverages also maintain steady demand, particularly in traditional and health-focused segments.
Non-alcoholic malt beverages are expected to account for the largest Asia Pacific Malt Beverages Market Share due to health consciousness and growing preference for low- or zero-alcohol options. Alcoholic malt beverages also continue to grow, particularly in urban centres and premium segments which cater to social and lifestyle consumption.
The market report provides a detailed analysis of the following market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Asia Pacific Malt Beverages Market Overview |
3.1 Asia Pacific Regional Macro Economic Indicators |
3.2 Asia Pacific Malt Beverages Market Revenues & Volume, 2021 & 2031F |
3.3 Asia Pacific Malt Beverages Market - Industry Life Cycle |
3.4 Asia Pacific Malt Beverages Market - Porter's Five Forces |
3.5 Asia Pacific Malt Beverages Market Revenues & Volume Share, By Countries, 2021 & 2031F |
3.6 Asia Pacific Malt Beverages Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.7 Asia Pacific Malt Beverages Market Revenues & Volume Share, By Applications, 2021 & 2031F |
4 Asia Pacific Malt Beverages Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Asia Pacific Malt Beverages Market Trends |
6 Asia Pacific Malt Beverages Market, 2021 & 2031F |
6.1 Asia Pacific Malt Beverages Market, Revenues & Volume, By Product Type, 2021 & 2031F |
6.2 Asia Pacific Malt Beverages Market, Revenues & Volume, By Applications, 2021 & 2031F |
7 China Malt Beverages Market, 2021 & 2031F |
7.1 China Malt Beverages Market, Revenues & Volume, By Product Type, 2021 & 2031F |
7.2 China Malt Beverages Market, Revenues & Volume, By Applications, 2021 & 2031F |
8 India Malt Beverages Market, 2021 & 2031F |
8.1 India Malt Beverages Market, Revenues & Volume, By Product Type, 2021 & 2031F |
8.2 India Malt Beverages Market, Revenues & Volume, By Applications, 2021 & 2031F |
9 Japan Malt Beverages Market, 2021 & 2031F |
9.1 Japan Malt Beverages Market, Revenues & Volume, By Product Type, 2021 & 2031F |
9.2 Japan Malt Beverages Market, Revenues & Volume, By Applications, 2021 & 2031F |
10 Australia Malt Beverages Market, 2021 & 2031F |
10.1 Australia Malt Beverages Market, Revenues & Volume, By Product Type, 2021 & 2031F |
10.2 Australia Malt Beverages Market, Revenues & Volume, By Applications, 2021 & 2031F |
11 Indonesia Malt Beverages Market, 2021 & 2031F |
11.1 Indonesia Malt Beverages Market, Revenues & Volume, By Product Type, 2021 & 2031F |
11.2 Indonesia Malt Beverages Market, Revenues & Volume, By Applications, 2021 & 2031F |
12 Philippines Malt Beverages Market, 2021 & 2031F |
12.1 Philippines Malt Beverages Market, Revenues & Volume, By Product Type, 2021 & 2031F |
12.2 Philippines Malt Beverages Market, Revenues & Volume, By Applications, 2021 & 2031F |
13 Thailand Malt Beverages Market, 2021 & 2031F |
13.1 Thailand Malt Beverages Market, Revenues & Volume, By Product Type, 2021 & 2031F |
13.2 Thailand Malt Beverages Market, Revenues & Volume, By Applications, 2021 & 2031F |
14 Malaysia Malt Beverages Market, 2021 & 2031F |
14.1 Malaysia Malt Beverages Market, Revenues & Volume, By Product Type, 2021 & 2031F |
14.2 Malaysia Malt Beverages Market, Revenues & Volume, By Applications, 2021 & 2031F |
15 Singapore Malt Beverages Market, 2021 & 2031F |
16 Rest of Asia Malt Beverages Market, 2021 & 2031F |
16.1 Rest of Asia Malt Beverages Market, Revenues & Volume, By Product Type, 2021 & 2031F |
16.2 Rest of Asia Malt Beverages Market, Revenues & Volume, By Applications, 2021 & 2031F |
17 Asia Pacific Malt Beverages Market Key Performance Indicators |
18 Asia Pacific Malt Beverages Market - Opportunity Assessment |
18.1 Asia Pacific Malt Beverages Market Opportunity Assessment, By Countries, 2021 & 2031F |
18.2 Asia Pacific Malt Beverages Market Opportunity Assessment, By Product Type, 2021 & 2031F |
18.3 Asia Pacific Malt Beverages Market Opportunity Assessment, By Applications, 2021 & 2031F |
19 Asia Pacific Malt Beverages Market - Competitive Landscape |
19.1 Asia Pacific Malt Beverages Market Revenue Share, By Companies, 2024 |
19.2 Asia Pacific Malt Beverages Market Competitive Benchmarking, By Operating and Technical Parameters |
20 Company Profiles |
21 Recommendations |
22 Disclaimer |