| Product Code: ETC6173512 | Publication Date: Sep 2024 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Vasudha | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In the Australia aftershave market, the import trend showed a decline with a growth rate of -0.9% from 2023 to 2024, contrasting the compound annual growth rate (CAGR) of 17.09% observed from 2020 to 2024. This shift could be attributed to changes in consumer preferences, supply chain disruptions, or evolving trade dynamics.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Australia Aftershave Market Overview |
3.1 Australia Country Macro Economic Indicators |
3.2 Australia Aftershave Market Revenues & Volume, 2022 & 2032F |
3.3 Australia Aftershave Market - Industry Life Cycle |
3.4 Australia Aftershave Market - Porter's Five Forces |
3.5 Australia Aftershave Market Revenues & Volume Share, By Type, 2022 & 2032F |
3.6 Australia Aftershave Market Revenues & Volume Share, By Application, 2022 & 2032F |
4 Australia Aftershave Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about personal grooming and hygiene among Australian men |
4.2.2 Growing disposable income leading to higher spending on personal care products |
4.2.3 Rising trend of male grooming and self-care routines |
4.3 Market Restraints |
4.3.1 Competition from alternative grooming products such as facial moisturizers and beard oils |
4.3.2 Price sensitivity among consumers affecting purchasing decisions |
5 Australia Aftershave Market Trends |
6 Australia Aftershave Market, By Types |
6.1 Australia Aftershave Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Australia Aftershave Market Revenues & Volume, By Type, 2022-2032F |
6.1.3 Australia Aftershave Market Revenues & Volume, By Aftershaves, 2022-2032F |
6.1.4 Australia Aftershave Market Revenues & Volume, By Colognes, 2022-2032F |
6.1.5 Australia Aftershave Market Revenues & Volume, By Post-shave cosmetics, 2022-2032F |
6.2 Australia Aftershave Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Australia Aftershave Market Revenues & Volume, By Young Man, 2022-2032F |
6.2.3 Australia Aftershave Market Revenues & Volume, By Old Man, 2022-2032F |
7 Australia Aftershave Market Import-Export Trade Statistics |
7.1 Australia Aftershave Market Export to Major Countries |
7.2 Australia Aftershave Market Imports from Major Countries |
8 Australia Aftershave Market Key Performance Indicators |
8.1 Average spend per customer on aftershave products |
8.2 Number of new entrants and product innovations in the aftershave market |
8.3 Customer satisfaction and repeat purchase rate for aftershave products |
9 Australia Aftershave Market - Opportunity Assessment |
9.1 Australia Aftershave Market Opportunity Assessment, By Type, 2022 & 2032F |
9.2 Australia Aftershave Market Opportunity Assessment, By Application, 2022 & 2032F |
10 Australia Aftershave Market - Competitive Landscape |
10.1 Australia Aftershave Market Revenue Share, By Companies, 2025 |
10.2 Australia Aftershave Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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