Market Forecast By Type (Lager, Ale, Stout & Porter, Malt, Others), By Category (Popular Price, Premium, Super Premium), By Packaging (Glass, PET Bottle, Metal Can, Others), By Production (Macro-brewery, Micro-brewery, Craft Brewery, Others) And Competitive Landscape
Product Code: ETC048315 | Publication Date: Jan 2021 | Updated Date: Sep 2025 | Product Type: Report | |
Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
The Australia Beer Market may undergo a gradual slowdown in growth rates between 2025 and 2029. Starting high at 6.97% in 2025, the market steadily declines to 5.61% by 2029.
Report Name | Australia Beer Market |
Forecast Period | 2025-2029 |
CAGR | 5.61% |
Growing Sector | Beverage |
The Australia Beer Market report thoroughly covers the market by Type, by Category, by Packaging and by Production. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Australia Beer Market is expanding dynamically throughout the years. With unique flavours, sustainable brewing, and healthier options, beer market is set to flourish. The presence of major players like Carlton & United Breweries, Lion, and local craft breweries are shaping the market, with growing trends in e-commerce and premium product offerings.
Australia Beer Market is predicted to grow at a steady CAGR of 5.61% during the forecast period 2025-2029. The popularity of craft beers is growing, which are appealing to consumers seeking unique flavours and local brews. Apart from this, the demand for premium and super-premium beers is rising, further market growth as Australians become more willing to spend on high-quality beverages. Furthermore, the growing popularity of premium and imported beer brands, as well as the expansion of distribution channels including bars, pubs, restaurants, and online retail platforms, stimulate market growth and competition in the Australia beer industry.
Despite of this, the market faces few challenges hinder the progress in the future. Major challenges include rising excise taxes and regulatory pressures that can increase beer prices and impacts the spending capacity of consumers. Competition is increasing between major beer producers and emerging craft breweries that also putting pressure on profit margins. Nowadays, the shift towards health-conscious drinking habits also carriages a challenge to traditional beer consumption patterns.
Australia Beer Market is experiencing moderate growth in the recent years, as the demand for craft beers and premium lager options is increasing, which reflects the consumer preferences for unique flavours and quality. This market has noticed emerging trend, rising shift towards the healthier and lower-alcohol beverages. On the other hand, consumers are opting for lighter and non-alcoholic beers. E-commerce sales are expanding, offering consumers more variety and convenience in purchasing beer.
Australia Beer Market has several potential investment prospects where investors can explore. As the craft beer segment is continued to expand globally, the market is set for long term growth due to growing consumer interest in unique and locally brewed options. There is also potential in the premium and super-premium beer categories, as Australian consumers are becoming more willing to pay for high-quality beer. Further, investments in sustainable brewing practices and innovative packaging solutions can offer long-term growth in the competitive market.
There are numerous key players in the Australia Beer Market which include Carlton & United Breweries (Asahi), Lion, and Coopers Brewery. These companies dominate the production and distribution of beer. These companies provide the wide range of products across different beer categories, from mass-produced lagers to craft beers. Apart from this, smaller craft breweries are also gaining ground. All these players are playing their important role to enhance the presence of market.
According to Australian Government Data, government are influencing the Australia Beer Market through various regulations related to the production, distribution, and sale of alcohol. Regulations such as Alcohol Beverages Advertising Code (ABAC) surveillance the advertising of alcoholic beverages to ensure it adheres to responsible standards. Further, there are taxes and excise duties on alcohol, which affect pricing and market dynamics. Furthermore, Australian Consumer Law ensures that beer labelling and packaging are truthful and transparent.
The future of the Australia Beer Market Growth is anticipated to gain momentum. Due to growing popularity of craft and specialty beers, as well as non-alcoholic alternatives, this market is continued to grow in the forthcoming years. Consumer demand for innovation in flavour profiles and sustainable brewing practices will drive industry growth. E-commerce is anticipated to play a larger role in beer sales, particularly in offering convenience and variety.
The report offers a comprehensive study of the subsequent market segments and their leading categories.
According to Suryakant, Senior Research Analyst, 6Wresearch, lager is expected to dominate the Australia Beer Market due to its broad consumer appeal and versatility in both flavour and pairing with food. While other beer types, like ale and stout, are rising in popularity, lager remains the top choice for most beer drinkers in Australia.
Premium beers are likely to dominate the market as Australian consumers increasingly prefer higher-quality brews with unique flavours. The demand for premium beer is growing as consumers look for refined taste and craftsmanship. Although popular-priced beers still hold a significant share.
Glass is anticipated to capture the largest Australia Beer Market Share due to its superior quality and ability to preserve beer flavour. Glass bottles are the preferred packaging for many top brands, especially in premium and craft segments. While PET bottles and metal cans are growing, glass remains the packaging of choice for most beers.
Macro-breweries are expected to continue dominating the market due to their large-scale production and distribution networks. Major players like Carlton & United Breweries and Lion lead the market with widely available and affordable beers. While microbreweries and craft breweries are gaining popularity.
The report has been segmented and sub-segmented into the following categories:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Australia Beer Market Overview |
3.1 Australia Country Macro Economic Indicators |
3.2 Australia Beer Market Revenues & Volume, 2021 & 2031F |
3.3 Australia Beer Market - Industry Life Cycle |
3.4 Australia Beer Market - Porter's Five Forces |
3.5 Australia Beer Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Australia Beer Market Revenues & Volume Share, By Category, 2021 & 2031F |
3.7 Australia Beer Market Revenues & Volume Share, By Packaging, 2021 & 2031F |
3.8 Australia Beer Market Revenues & Volume Share, By Production, 2021 & 2031F |
4 Australia Beer Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing popularity of craft beer and microbreweries in Australia |
4.2.2 Growing demand for flavored and low-alcohol beers |
4.2.3 Rising disposable income and changing consumer preferences towards premium and imported beers |
4.3 Market Restraints |
4.3.1 Stringent regulations and taxes on alcohol sales and advertising |
4.3.2 Health concerns and increasing awareness about the harmful effects of excessive alcohol consumption |
5 Australia Beer Market Trends |
6 Australia Beer Market, By Types |
6.1 Australia Beer Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Australia Beer Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Australia Beer Market Revenues & Volume, By Lager, 2021-2031F |
6.1.4 Australia Beer Market Revenues & Volume, By Ale, 2021-2031F |
6.1.5 Australia Beer Market Revenues & Volume, By Stout & Porter, 2021-2031F |
6.1.6 Australia Beer Market Revenues & Volume, By Malt, 2021-2031F |
6.1.7 Australia Beer Market Revenues & Volume, By Others, 2021-2031F |
6.2 Australia Beer Market, By Category |
6.2.1 Overview and Analysis |
6.2.2 Australia Beer Market Revenues & Volume, By Popular Price, 2021-2031F |
6.2.3 Australia Beer Market Revenues & Volume, By Premium, 2021-2031F |
6.2.4 Australia Beer Market Revenues & Volume, By Super Premium, 2021-2031F |
6.3 Australia Beer Market, By Packaging |
6.3.1 Overview and Analysis |
6.3.2 Australia Beer Market Revenues & Volume, By Glass, 2021-2031F |
6.3.3 Australia Beer Market Revenues & Volume, By PET Bottle, 2021-2031F |
6.3.4 Australia Beer Market Revenues & Volume, By Metal Can, 2021-2031F |
6.3.5 Australia Beer Market Revenues & Volume, By Others, 2021-2031F |
6.4 Australia Beer Market, By Production |
6.4.1 Overview and Analysis |
6.4.2 Australia Beer Market Revenues & Volume, By Macro-brewery, 2021-2031F |
6.4.3 Australia Beer Market Revenues & Volume, By Micro-brewery, 2021-2031F |
6.4.4 Australia Beer Market Revenues & Volume, By Craft Brewery, 2021-2031F |
6.4.5 Australia Beer Market Revenues & Volume, By Others, 2021-2031F |
7 Australia Beer Market Import-Export Trade Statistics |
7.1 Australia Beer Market Export to Major Countries |
7.2 Australia Beer Market Imports from Major Countries |
8 Australia Beer Market Key Performance Indicators |
8.1 Number of new craft breweries opening in Australia |
8.2 Consumer interest and engagement with limited edition or seasonal beer releases |
8.3 Percentage of revenue from premium and imported beer sales |
9 Australia Beer Market - Opportunity Assessment |
9.1 Australia Beer Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Australia Beer Market Opportunity Assessment, By Category, 2021 & 2031F |
9.3 Australia Beer Market Opportunity Assessment, By Packaging, 2021 & 2031F |
9.4 Australia Beer Market Opportunity Assessment, By Production, 2021 & 2031F |
10 Australia Beer Market - Competitive Landscape |
10.1 Australia Beer Market Revenue Share, By Companies, 2024 |
10.2 Australia Beer Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |