| Product Code: ETC409411 | Publication Date: Oct 2022 | Updated Date: Jan 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Australia`s import trend for black-eyed peas in 2024 experienced a decline of -2.47% from the previous year, with a compound annual growth rate (CAGR) of -5.47% from 2020 to 2024. This negative import momentum could be attributed to shifting consumer preferences or changes in trade policies impacting market stability.

The black-eyed pea market in Australia is witnessing growth with increasing consumer awareness of plant-based protein sources and ethnic cuisines. Black-eyed peas, also known as cowpeas, are valued for their nutritional content and versatility in various culinary preparations, contributing to the expansion of this market segment.
The Australia black-eyed pea market is experiencing steady growth, driven by several key factors. Firstly, black-eyed peas, a nutritious legume rich in protein, fiber, and essential nutrients, are gaining popularity as a versatile ingredient in various cuisines and dietary preferences, including vegetarian and plant-based diets. The growing awareness of the health benefits associated with consuming legumes, along with cultural influences and culinary trends, is driving demand for black-eyed peas in Australia food industry. Secondly, the increasing focus on sustainable agriculture and food security is driving interest in legume crops, including black-eyed peas, as rotational crops that improve soil health and reduce reliance on chemical fertilizers. Additionally, advancements in agricultural practices, breeding techniques, and crop management are driving innovation in black-eyed pea cultivation, leading to increased yields and quality in Australia agricultural sector.
Challenges in the Australia black-eyed pea market include supply chain logistics and market demand variability. Adapting to changes in consumer preferences for plant-based protein and addressing concerns regarding crop yield fluctuations are ongoing challenges for black-eyed pea producers.
Australia agricultural sector produces black-eyed peas for domestic consumption and export. With increasing consumer interest in plant-based proteins and healthy diets, the market for black-eyed peas experiences growth. Government support for agricultural research, development, and export promotion enhances market competitiveness, driving production and trade activities.
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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