Market Forecast By Mode of Channel (Phone, Social Media, Chat, Email or Text, Website), By Application (Workforce Optimization, Predictive Call Routing, Journey Orchestration, Agent Performance Management, Sentiment Analysis, Appointment Scheduling, Other Applications (task management, lead generation, compliance tracking, inventory & order management)), By Component (Solutions, Services), By Deployment Mode (Cloud, On-premises), By Vertical (BFSI, Media & entertainment, Retail & eCommerce, Healthcare & Life Sciences, Travel & Hospitality, IT & Telecom, Transportation & Logistics, Others (Government, Education, Manufacturing, and Automotive)), By Mode of Channel (Phone, Social Media, Chat, Email or Text, Website) And Competitive Landscape
Product Code: ETC4395096 | Publication Date: Jul 2023 | Updated Date: Aug 2025 | Product Type: Report | |
Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
Report Name | Australia Call Center AI Market |
Forecast period | 2025-2031 |
CAGR | 5.3% |
Growing Sector | BFSI |
The Australia Call Center AI Market report thoroughly covers the market by mode of channel, by deployment mode, by application, by component and by vertical. The Australia Call Center AI market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
The Call Center AI market in Australia is experiencing significant growth and development, the industry is witnessing a shift towards integrating AI technologies, like natural language processing and machine learning, into customer service operations within call centers, aiming to enhance efficiency and customer experiences. This transformation is driven by the increasing adoption of AI strategies by key players, leading to a rise in market value and the implementation of innovative technologies to meet the evolving demands of the industry.
According to 6Wresearch, the Australia Call Center AI Market size is expected to grow at a significant CAGR of 15.8% during 2025-2031. key growth drivers include the need for continued AI investment across Australia industries, regional factors affecting job postings and AI-skill mobility, mapping AI capabilities to inform strategic initiatives, and identifying areas for collaboration to drive growth and competitiveness. Additionally, the government's efforts to ensure safe and reliable AI system design, development, and deployment in Australia contribute to fostering innovation and growth in the AI sector. However, market also faces some challenges include defining appropriate regulations that balance productivity gains with safety measures, ensuring effective implementation of AI regulations through flexible approaches that align with existing laws, recognizing the global nature of the AI ecosystem and regulatory landscape, and considering market incentives and self-regulation as complementary mechanisms to address regulatory gaps.
The key players in the call center AI market in Australia Call Center AI industry include Artificial Solutions, IBM, Talkdesk, Rulai, Oracle, Inbenta, and Conversica. These companies are actively involved in providing AI solutions for call centers in Australia, contributing to the growth and development of the industry.
The Australian government is considering the need for dedicated AI laws to address the risks associated with AI technologies and ensure safe and responsible development and use of AI. The government has introduced voluntary frameworks like the AI Ethics Framework to guide organizations in developing safe and reliable AI systems, but there is a growing recognition of the necessity for enforceable regulations in high-risk settings.
The future of the call center AI market in Australia presents a landscape of significant growth and transformation. As AI technologies continue to advance, they are expected to play a crucial role in enhancing customer service experiences, improving operational efficiency, and driving innovation within call centers across the country. The adoption of AI in call centers is projected to streamline processes, automate tasks, and provide valuable insights for better decision-making, ultimately leading to improved customer satisfaction and increased productivity.
According to Dhaval, Research Manager, 6Wresearch, one of the most popular modes of channel used by call centers in Australia is through phone calls. Despite the rise of other communication methods, phone calls remain a key mode of communication for both businesses and customers. This is because it allows for immediate and direct interaction, making it easier to resolve issues or address concerns.
There are many applications that make up the call center AI market in Australia. One of the fastest-growing segments is workforce optimization, which involves using artificial intelligence to monitor and manage call center staff performance. It can help identify areas for improvement and provide real-time coaching to agents.
One of the key factors driving the growth of this segment in the Australia call center AI market is the increasing adoption of advanced AI-powered solutions by businesses to streamline their customer service operations. These solutions utilize natural language processing (NLP), machine learning, and other cutting-edge technologies to understand and respond to customer inquiries in real-time.
Australia's call center AI market is experiencing significant growth in the cloud-based deployment mode segment. This can be attributed to the increasing adoption of cloud-based solutions by businesses, as it offers flexibility, scalability, and cost-effectiveness. Moreover, the cloud-based deployment mode also allows for quick and easy upgrades and updates to the AI system, ensuring that businesses stay up-to-date with the latest advancements in technology.
The banking, financial services, and insurance (BFSI) sector in Australia is a major contributor to the growth of the call center AI market. With customers increasingly relying on digital channels for their financial transactions, the need for efficient and automated customer service solutions has become crucial.
The report offers a comprehensive study of the subsequent market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Australia Call Center AI Market Overview |
3.1 Australia Country Macro Economic Indicators |
3.2 Australia Call Center AI Market Revenues & Volume, 2021 & 2031F |
3.3 Australia Call Center AI Market - Industry Life Cycle |
3.4 Australia Call Center AI Market - Porter's Five Forces |
3.5 Australia Call Center AI Market Revenues & Volume Share, By Mode of Channel , 2021 & 2031F |
3.6 Australia Call Center AI Market Revenues & Volume Share, By Application , 2021 & 2031F |
3.7 Australia Call Center AI Market Revenues & Volume Share, By Component, 2021 & 2031F |
3.8 Australia Call Center AI Market Revenues & Volume Share, By Deployment Mode, 2021 & 2031F |
3.9 Australia Call Center AI Market Revenues & Volume Share, By Vertical, 2021 & 2031F |
3.10 Australia Call Center AI Market Revenues & Volume Share, By Mode of Channel, 2021 & 2031F |
4 Australia Call Center AI Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for automation and efficiency in call center operations |
4.2.2 Growing focus on enhancing customer experience and satisfaction |
4.2.3 Technological advancements and innovations in artificial intelligence for call centers |
4.3 Market Restraints |
4.3.1 Concerns over data privacy and security in using AI in call centers |
4.3.2 Resistance to change and adoption of AI technologies by traditional call center operators |
5 Australia Call Center AI Market Trends |
6 Australia Call Center AI Market, By Types |
6.1 Australia Call Center AI Market, By Mode of Channel |
6.1.1 Overview and Analysis |
6.1.2 Australia Call Center AI Market Revenues & Volume, By Mode of Channel , 2021-2031F |
6.1.3 Australia Call Center AI Market Revenues & Volume, By Phone, 2021-2031F |
6.1.4 Australia Call Center AI Market Revenues & Volume, By Social Media, 2021-2031F |
6.1.5 Australia Call Center AI Market Revenues & Volume, By Chat, 2021-2031F |
6.1.6 Australia Call Center AI Market Revenues & Volume, By Email or Text, 2021-2031F |
6.1.7 Australia Call Center AI Market Revenues & Volume, By Website, 2021-2031F |
6.2 Australia Call Center AI Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Australia Call Center AI Market Revenues & Volume, By Workforce Optimization, 2021-2031F |
6.2.3 Australia Call Center AI Market Revenues & Volume, By Predictive Call Routing, 2021-2031F |
6.2.4 Australia Call Center AI Market Revenues & Volume, By Journey Orchestration, 2021-2031F |
6.2.5 Australia Call Center AI Market Revenues & Volume, By Agent Performance Management, 2021-2031F |
6.2.6 Australia Call Center AI Market Revenues & Volume, By Sentiment Analysis, 2021-2031F |
6.2.7 Australia Call Center AI Market Revenues & Volume, By Appointment Scheduling, 2021-2031F |
6.3 Australia Call Center AI Market, By Component |
6.3.1 Overview and Analysis |
6.3.2 Australia Call Center AI Market Revenues & Volume, By Solutions, 2021-2031F |
6.3.3 Australia Call Center AI Market Revenues & Volume, By Services, 2021-2031F |
6.4 Australia Call Center AI Market, By Deployment Mode |
6.4.1 Overview and Analysis |
6.4.2 Australia Call Center AI Market Revenues & Volume, By Cloud, 2021-2031F |
6.4.3 Australia Call Center AI Market Revenues & Volume, By On-premises, 2021-2031F |
6.5 Australia Call Center AI Market, By Vertical |
6.5.1 Overview and Analysis |
6.5.2 Australia Call Center AI Market Revenues & Volume, By BFSI, 2021-2031F |
6.5.3 Australia Call Center AI Market Revenues & Volume, By Media & entertainment, 2021-2031F |
6.5.4 Australia Call Center AI Market Revenues & Volume, By Retail & eCommerce, 2021-2031F |
6.5.5 Australia Call Center AI Market Revenues & Volume, By Healthcare & Life Sciences, 2021-2031F |
6.5.6 Australia Call Center AI Market Revenues & Volume, By Travel & Hospitality, 2021-2031F |
6.5.7 Australia Call Center AI Market Revenues & Volume, By IT & Telecom, 2021-2031F |
6.5.8 Australia Call Center AI Market Revenues & Volume, By Others (Government, Education, Manufacturing, and Automotive), 2021-2031F |
6.5.9 Australia Call Center AI Market Revenues & Volume, By Others (Government, Education, Manufacturing, and Automotive), 2021-2031F |
6.6 Australia Call Center AI Market, By Mode of Channel |
6.6.1 Overview and Analysis |
6.6.2 Australia Call Center AI Market Revenues & Volume, By Phone, 2021-2031F |
6.6.3 Australia Call Center AI Market Revenues & Volume, By Social Media, 2021-2031F |
6.6.4 Australia Call Center AI Market Revenues & Volume, By Chat, 2021-2031F |
6.6.5 Australia Call Center AI Market Revenues & Volume, By Email or Text, 2021-2031F |
6.6.6 Australia Call Center AI Market Revenues & Volume, By Website, 2021-2031F |
7 Australia Call Center AI Market Import-Export Trade Statistics |
7.1 Australia Call Center AI Market Export to Major Countries |
7.2 Australia Call Center AI Market Imports from Major Countries |
8 Australia Call Center AI Market Key Performance Indicators |
8.1 Average response time for customer queries |
8.2 Customer satisfaction scores related to AI-driven interactions |
8.3 Percentage reduction in call center operational costs due to AI implementation |
9 Australia Call Center AI Market - Opportunity Assessment |
9.1 Australia Call Center AI Market Opportunity Assessment, By Mode of Channel , 2021 & 2031F |
9.2 Australia Call Center AI Market Opportunity Assessment, By Application , 2021 & 2031F |
9.3 Australia Call Center AI Market Opportunity Assessment, By Component, 2021 & 2031F |
9.4 Australia Call Center AI Market Opportunity Assessment, By Deployment Mode, 2021 & 2031F |
9.5 Australia Call Center AI Market Opportunity Assessment, By Vertical, 2021 & 2031F |
9.6 Australia Call Center AI Market Opportunity Assessment, By Mode of Channel, 2021 & 2031F |
10 Australia Call Center AI Market - Competitive Landscape |
10.1 Australia Call Center AI Market Revenue Share, By Companies, 2024 |
10.2 Australia Call Center AI Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |