Product Code: ETC332615 | Publication Date: Aug 2022 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The medicated shampoo market in Australia offers specialized shampoos formulated with therapeutic ingredients to treat scalp conditions such as dandruff, psoriasis, and seborrheic dermatitis. Medicated shampoos provide relief from itching, inflammation, and scalp irritation, supporting hair and scalp health.
In Australia, the medicated shampoo market is influenced by factors such as the increasing prevalence of scalp conditions such as dandruff, psoriasis, and dermatitis, consumer awareness regarding scalp health and hygiene, and advancements in hair care formulations. Medicated shampoos containing active ingredients such as ketoconazole, coal tar, and salicylic acid are used to treat various scalp disorders and provide relief from itching, flaking, and inflammation. The rising demand for personalized hair care solutions and natural-based ingredients further stimulates market growth.
Challenges in the medicated shampoo market include formulation development, efficacy testing, and market competition. Manufacturers must develop shampoos that offer therapeutic benefits for various scalp and hair conditions while meeting regulatory requirements and consumer expectations for safety and effectiveness. Additionally, addressing concerns about product differentiation, brand loyalty, and pricing pressures presents ongoing challenges in the market.
In Australia, the government oversees the medicated shampoo market to ensure product safety, efficacy, and compliance with regulatory standards. Policies involve regulation by agencies such as the Therapeutic Goods Administration (TGA) and the Australia Competition and Consumer Commission (ACCC). Government initiatives may include setting standards for active ingredients, labeling requirements, and advertising claims, as well as conducting inspections and product testing to monitor compliance. Additionally, the government may support research on the safety and effectiveness of medicated shampoo formulations, promote consumer education on proper product use, and facilitate market access for innovative products that address specific dermatological conditions.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Australia Medicated Shampoo Market Overview |
3.1 Australia Country Macro Economic Indicators |
3.2 Australia Medicated Shampoo Market Revenues & Volume, 2021 & 2031F |
3.3 Australia Medicated Shampoo Market - Industry Life Cycle |
3.4 Australia Medicated Shampoo Market - Porter's Five Forces |
3.5 Australia Medicated Shampoo Market Revenues & Volume Share, By Treatment, 2021 & 2031F |
3.6 Australia Medicated Shampoo Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Australia Medicated Shampoo Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about scalp health and hygiene |
4.2.2 Growing concerns related to dandruff and other scalp conditions |
4.2.3 Rising disposable income leading to higher spending on personal care products |
4.3 Market Restraints |
4.3.1 Presence of alternative non-medicated shampoo options |
4.3.2 Regulatory challenges related to the formulation and marketing of medicated shampoos |
4.3.3 Potential side effects associated with certain medicated shampoo ingredients |
5 Australia Medicated Shampoo Market Trends |
6 Australia Medicated Shampoo Market, By Types |
6.1 Australia Medicated Shampoo Market, By Treatment |
6.1.1 Overview and Analysis |
6.1.2 Australia Medicated Shampoo Market Revenues & Volume, By Treatment, 2021-2031F |
6.1.3 Australia Medicated Shampoo Market Revenues & Volume, By Dandruff and Seborrheic Dermatitis, 2021-2031F |
6.1.4 Australia Medicated Shampoo Market Revenues & Volume, By Psoriasis, 2021-2031F |
6.1.5 Australia Medicated Shampoo Market Revenues & Volume, By Tinea Captis, 2021-2031F |
6.1.6 Australia Medicated Shampoo Market Revenues & Volume, By Head Lice, 2021-2031F |
6.1.7 Australia Medicated Shampoo Market Revenues & Volume, By Allergic Reactions, 2021-2031F |
6.2 Australia Medicated Shampoo Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Australia Medicated Shampoo Market Revenues & Volume, By Hypermarkets/Supermarkets, 2021-2031F |
6.2.3 Australia Medicated Shampoo Market Revenues & Volume, By Convenience Stores, 2021-2031F |
6.2.4 Australia Medicated Shampoo Market Revenues & Volume, By Online, 2021-2031F |
7 Australia Medicated Shampoo Market Import-Export Trade Statistics |
7.1 Australia Medicated Shampoo Market Export to Major Countries |
7.2 Australia Medicated Shampoo Market Imports from Major Countries |
8 Australia Medicated Shampoo Market Key Performance Indicators |
8.1 Number of dermatologist recommendations for medicated shampoos |
8.2 Consumer satisfaction and repeat purchase rates for medicated shampoos |
8.3 Growth in online searches for medicated shampoo ingredients and benefits |
8.4 Number of new product launches and innovations in the medicated shampoo market |
8.5 Increase in the number of retail outlets stocking medicated shampoo products |
9 Australia Medicated Shampoo Market - Opportunity Assessment |
9.1 Australia Medicated Shampoo Market Opportunity Assessment, By Treatment, 2021 & 2031F |
9.2 Australia Medicated Shampoo Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Australia Medicated Shampoo Market - Competitive Landscape |
10.1 Australia Medicated Shampoo Market Revenue Share, By Companies, 2024 |
10.2 Australia Medicated Shampoo Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |