Australia Poultry Meat Market (2025-2031) | Size & Revenue, Companies, Value, Share, Trends, Outlook, Segmentation, Analysis, Industry, Growth, Forecast, Competitive Landscape

Name: Australia Poultry Meat Market (2025-2031) | Size & Revenue
Creator: 6Wresearch
License: https://www.6wresearch.com/privacy-policy
Keywords: Poultry Meat Market, Australia Poultry Meat Market, Australia Poultry Meat Market Revenues, Australia Poultry Meat Market Share, Australia Poultry Meat Market Size, Australia Poultry Meat Market Outlook, Australia Poultry Meat Market Report, Australia Poultry Meat Market Competition, Australia Poultry Meat Market Overview, Australia Poultry Meat Market Trends, Australia Poultry Meat Market Forecast

Market Forecast By Form (Canned, Fresh / Chilled, Frozen, Processed), By Distribution Channel (Off-Trade, On-Trade) And Competitive Landscape

Product Code: ETC6189006	Publication Date: Sep 2024	Updated Date: Jan 2026	Product Type: Market Research Report
Publisher: 6Wresearch	Author: Summon Dutta	No. of Pages: 75	No. of Figures: 35	No. of Tables: 20

Australia Poultry Meat Market: Import Trend Analysis

Australia`s poultry meat market witnessed a notable import trend from 2020 to 2024, with a Compound Annual Growth Rate (CAGR) of -81.4%. This sharp decline in import momentum may indicate a significant demand shift towards domestic poultry production or potential market stability concerns within the industry.

Australia Poultry Meat Market: Import Trend Analysis

Australia Poultry Meat Market Overview

The poultry meat market in Australia remains one of the largest segments in the countrys meat industry. Chicken is the most consumed meat due to its affordability, nutritional benefits, and versatility in cooking. Consumer preference is shifting towards ethically sourced and free-range poultry products, reflecting a growing concern for animal welfare. The market is influenced by domestic production capacities, import-export dynamics, and changing dietary habits promoting leaner protein choices.

Trends of the market

The poultry meat market in Australia is expanding steadily, propelled by shifting consumer preferences towards leaner and healthier protein sources. There is growing demand for free-range, organic, and antibiotic-free poultry products reflecting increased awareness about animal welfare and food safety. Technological advancements in processing and packaging are improving shelf life and product quality. Moreover, foodservice sector growth and new product innovations such as ready-to-cook poultry meals are key market drivers.

Challenges of the market

The poultry meat market in Australia faces challenges from animal welfare regulations and sustainability concerns that increase production costs. Disease outbreaks, such as avian influenza, threaten supply stability and consumer confidence. Furthermore, fluctuating feed prices and competition from alternative proteins, including plant-based meats, impact demand and profitability.

Investment opportunities in the Market

Investment in the Australian poultry meat market is promising, backed by strong domestic demand and a well-regulated production environment. The market is driven by consumer preference for lean protein, affordability, and cultural dietary habits. Opportunities lie in expanding free-range and organic poultry products, automation in processing facilities, and export potential, particularly to Asia-Pacific nations where Australian poultry enjoys a reputation for safety and quality.

Government Policy of the market

Australia`s poultry meat market is heavily influenced by stringent biosecurity and animal welfare policies. The Department of Agriculture, Fisheries and Forestry (DAFF) enforces livestock transport, handling, and slaughter regulations. Compliance with National Farm Biosecurity Manual for Poultry Production and the Model Code of Practice for the Welfare of Animals is essential. Additionally, export certification requirements and food safety standards ensure product traceability and hygiene in processing facilities.

Key Highlights of the Report:

Australia Poultry Meat Market Outlook
Market Size of Australia Poultry Meat Market, 2024
Forecast of Australia Poultry Meat Market, 2031
Historical Data and Forecast of Australia Poultry Meat Revenues & Volume for the Period 2021- 2031
Australia Poultry Meat Market Trend Evolution
Australia Poultry Meat Market Drivers and Challenges
Australia Poultry Meat Price Trends
Australia Poultry Meat Porter's Five Forces
Australia Poultry Meat Industry Life Cycle
Historical Data and Forecast of Australia Poultry Meat Market Revenues & Volume By Form for the Period 2021- 2031
Historical Data and Forecast of Australia Poultry Meat Market Revenues & Volume By Canned for the Period 2021- 2031
Historical Data and Forecast of Australia Poultry Meat Market Revenues & Volume By Fresh / Chilled for the Period 2021- 2031
Historical Data and Forecast of Australia Poultry Meat Market Revenues & Volume By Frozen for the Period 2021- 2031
Historical Data and Forecast of Australia Poultry Meat Market Revenues & Volume By Processed for the Period 2021- 2031
Historical Data and Forecast of Australia Poultry Meat Market Revenues & Volume By Distribution Channel for the Period 2021- 2031
Historical Data and Forecast of Australia Poultry Meat Market Revenues & Volume By Off-Trade for the Period 2021- 2031
Historical Data and Forecast of Australia Poultry Meat Market Revenues & Volume By On-Trade for the Period 2021- 2031
Australia Poultry Meat Import Export Trade Statistics
Market Opportunity Assessment By Form
Market Opportunity Assessment By Distribution Channel
Australia Poultry Meat Top Companies Market Share
Australia Poultry Meat Competitive Benchmarking By Technical and Operational Parameters
Australia Poultry Meat Company Profiles
Australia Poultry Meat Key Strategic Recommendations

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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Australia Poultry Meat Market Overview

3.1 Australia Country Macro Economic Indicators

3.2 Australia Poultry Meat Market Revenues & Volume, 2021 & 2031F

3.3 Australia Poultry Meat Market - Industry Life Cycle

3.4 Australia Poultry Meat Market - Porter's Five Forces

3.5 Australia Poultry Meat Market Revenues & Volume Share, By Form, 2021 & 2031F

3.6 Australia Poultry Meat Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F

4 Australia Poultry Meat Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing consumer awareness about the health benefits of poultry meat

4.2.2 Growing demand for high-protein diets and convenience foods

4.2.3 Shift towards poultry meat as a more affordable protein source compared to red meat

4.3 Market Restraints

4.3.1 Price fluctuations in feed ingredients impacting production costs

4.3.2 Stringent regulations related to food safety and animal welfare

4.3.3 Competition from alternative protein sources such as plant-based products

5 Australia Poultry Meat Market Trends

6 Australia Poultry Meat Market, By Types

6.1 Australia Poultry Meat Market, By Form

6.1.1 Overview and Analysis

6.1.2 Australia Poultry Meat Market Revenues & Volume, By Form, 2021- 2031F

6.1.3 Australia Poultry Meat Market Revenues & Volume, By Canned, 2021- 2031F

6.1.4 Australia Poultry Meat Market Revenues & Volume, By Fresh / Chilled, 2021- 2031F

6.1.5 Australia Poultry Meat Market Revenues & Volume, By Frozen, 2021- 2031F

6.1.6 Australia Poultry Meat Market Revenues & Volume, By Processed, 2021- 2031F

6.2 Australia Poultry Meat Market, By Distribution Channel

6.2.1 Overview and Analysis

6.2.2 Australia Poultry Meat Market Revenues & Volume, By Off-Trade, 2021- 2031F

6.2.3 Australia Poultry Meat Market Revenues & Volume, By On-Trade, 2021- 2031F

7 Australia Poultry Meat Market Import-Export Trade Statistics

7.1 Australia Poultry Meat Market Export to Major Countries

7.2 Australia Poultry Meat Market Imports from Major Countries

8 Australia Poultry Meat Market Key Performance Indicators

8.1 Average retail price of poultry meat

8.2 Consumer perception and trust in poultry meat brands

8.3 Adoption rate of new poultry meat products in the market

8.4 Number of food safety compliance violations reported

8.5 Percentage of consumers choosing poultry meat over other protein sources

9 Australia Poultry Meat Market - Opportunity Assessment

9.1 Australia Poultry Meat Market Opportunity Assessment, By Form, 2021 & 2031F

9.2 Australia Poultry Meat Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F

10 Australia Poultry Meat Market - Competitive Landscape

10.1 Australia Poultry Meat Market Revenue Share, By Companies, 2024

10.2 Australia Poultry Meat Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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Export potential assessment - trade Analytics for 2030

Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.

By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.

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