| Product Code: ETC6206163 | Publication Date: Sep 2024 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2024, Austria`s manga market saw an increasing trend in imports. The demand for Japanese manga in Austria surged, reflecting a growing interest among Austrian consumers for this popular form of entertainment.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Austria Manga Market Overview |
3.1 Austria Country Macro Economic Indicators |
3.2 Austria Manga Market Revenues & Volume, 2022 & 2032F |
3.3 Austria Manga Market - Industry Life Cycle |
3.4 Austria Manga Market - Porter's Five Forces |
3.5 Austria Manga Market Revenues & Volume Share, By Content Type, 2022 & 2032F |
3.6 Austria Manga Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
3.7 Austria Manga Market Revenues & Volume Share, By Genre, 2022 & 2032F |
3.8 Austria Manga Market Revenues & Volume Share, By Gender, 2022 & 2032F |
3.9 Austria Manga Market Revenues & Volume Share, By Audience, 2022 & 2032F |
4 Austria Manga Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing popularity of Japanese pop culture in Austria |
4.2.2 Growing acceptance of manga as a form of entertainment among Austrian youth |
4.2.3 Availability of translated manga in local bookstores and online platforms |
4.3 Market Restraints |
4.3.1 Limited awareness and exposure to diverse genres of manga beyond mainstream titles |
4.3.2 Competition from other forms of entertainment such as video games and streaming services |
5 Austria Manga Market Trends |
6 Austria Manga Market, By Types |
6.1 Austria Manga Market, By Content Type |
6.1.1 Overview and Analysis |
6.1.2 Austria Manga Market Revenues & Volume, By Content Type, 2022-2032F |
6.1.3 Austria Manga Market Revenues & Volume, By Printed, 2022-2032F |
6.1.4 Austria Manga Market Revenues & Volume, By Digital, 2022-2032F |
6.2 Austria Manga Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Austria Manga Market Revenues & Volume, By Offline, 2022-2032F |
6.2.3 Austria Manga Market Revenues & Volume, By Online, 2022-2032F |
6.3 Austria Manga Market, By Genre |
6.3.1 Overview and Analysis |
6.3.2 Austria Manga Market Revenues & Volume, By Action and Adventure, 2022-2032F |
6.3.3 Austria Manga Market Revenues & Volume, By Sci-Fi and Fantasy, 2022-2032F |
6.3.4 Austria Manga Market Revenues & Volume, By Sports, 2022-2032F |
6.3.5 Austria Manga Market Revenues & Volume, By Romance and Drama, 2022-2032F |
6.4 Austria Manga Market, By Gender |
6.4.1 Overview and Analysis |
6.4.2 Austria Manga Market Revenues & Volume, By Male, 2022-2032F |
6.4.3 Austria Manga Market Revenues & Volume, By Female, 2022-2032F |
6.5 Austria Manga Market, By Audience |
6.5.1 Overview and Analysis |
6.5.2 Austria Manga Market Revenues & Volume, By Children and Kids, 2022-2032F |
6.5.3 Austria Manga Market Revenues & Volume, By Teenager, 2022-2032F |
6.5.4 Austria Manga Market Revenues & Volume, By Adults, 2022-2032F |
7 Austria Manga Market Import-Export Trade Statistics |
7.1 Austria Manga Market Export to Major Countries |
7.2 Austria Manga Market Imports from Major Countries |
8 Austria Manga Market Key Performance Indicators |
8.1 Social media engagement with manga-related content in Austria |
8.2 Attendance at manga-themed events and conventions in the country |
8.3 Number of local manga fan clubs and communities |
9 Austria Manga Market - Opportunity Assessment |
9.1 Austria Manga Market Opportunity Assessment, By Content Type, 2022 & 2032F |
9.2 Austria Manga Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
9.3 Austria Manga Market Opportunity Assessment, By Genre, 2022 & 2032F |
9.4 Austria Manga Market Opportunity Assessment, By Gender, 2022 & 2032F |
9.5 Austria Manga Market Opportunity Assessment, By Audience, 2022 & 2032F |
10 Austria Manga Market - Competitive Landscape |
10.1 Austria Manga Market Revenue Share, By Companies, 2025 |
10.2 Austria Manga Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
To discover high-growth global markets and optimize your business strategy:
Click Here