| Product Code: ETC5334895 | Publication Date: Nov 2023 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
In 2024, Austria`s wrapping paper market saw a notable increase in imports. This trend was driven by a rising demand for diverse designs and higher-quality paper products. Domestic manufacturers faced intensified competition from imported wrapping paper.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Austria Wrapping Paper Market Overview |
3.1 Austria Country Macro Economic Indicators |
3.2 Austria Wrapping Paper Market Revenues & Volume, 2022 & 2032F |
3.3 Austria Wrapping Paper Market - Industry Life Cycle |
3.4 Austria Wrapping Paper Market - Porter's Five Forces |
3.5 Austria Wrapping Paper Market Revenues & Volume Share, By Material Type, 2022 & 2032F |
3.6 Austria Wrapping Paper Market Revenues & Volume Share, By Packaging Type, 2022 & 2032F |
3.7 Austria Wrapping Paper Market Revenues & Volume Share, By Printing Technology, 2022 & 2032F |
3.8 Austria Wrapping Paper Market Revenues & Volume Share, By Application, 2022 & 2032F |
4 Austria Wrapping Paper Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for eco-friendly and sustainable wrapping paper products |
4.2.2 Growth in the e-commerce sector leading to higher sales of wrapping paper for packaging purposes |
4.2.3 Rising trend of personalization and customization in gift wrapping, driving the demand for unique wrapping paper designs |
4.3 Market Restraints |
4.3.1 Fluctuating raw material prices affecting the production cost of wrapping paper |
4.3.2 Competition from alternative packaging solutions such as reusable gift bags and fabric wraps |
5 Austria Wrapping Paper Market Trends |
6 Austria Wrapping Paper Market Segmentations |
6.1 Austria Wrapping Paper Market, By Material Type |
6.1.1 Overview and Analysis |
6.1.2 Austria Wrapping Paper Market Revenues & Volume, By Unbleached Wrapping Paper, 2022-2032F |
6.1.3 Austria Wrapping Paper Market Revenues & Volume, By Bleached Wrapping Paper, 2022-2032F |
6.1.4 Austria Wrapping Paper Market Revenues & Volume, By Recycled Wrapping Paper, 2022-2032F |
6.1.5 Austria Wrapping Paper Market Revenues & Volume, By Kraft Wrapping Paper, 2022-2032F |
6.2 Austria Wrapping Paper Market, By Packaging Type |
6.2.1 Overview and Analysis |
6.2.2 Austria Wrapping Paper Market Revenues & Volume, By Primary Packaging, 2022-2032F |
6.2.3 Austria Wrapping Paper Market Revenues & Volume, By Secondary Packaging, 2022-2032F |
6.2.4 Austria Wrapping Paper Market Revenues & Volume, By Tertiary Packaging, 2022-2032F |
6.3 Austria Wrapping Paper Market, By Printing Technology |
6.3.1 Overview and Analysis |
6.3.2 Austria Wrapping Paper Market Revenues & Volume, By Digital Printing, 2022-2032F |
6.3.3 Austria Wrapping Paper Market Revenues & Volume, By Roto - Gravure Printing, 2022-2032F |
6.3.4 Austria Wrapping Paper Market Revenues & Volume, By Flexographic Printing, 2022-2032F |
6.3.5 Austria Wrapping Paper Market Revenues & Volume, By Lithographic Printing, 2022-2032F |
6.4 Austria Wrapping Paper Market, By Application |
6.4.1 Overview and Analysis |
6.4.2 Austria Wrapping Paper Market Revenues & Volume, By Food & Beverages, 2022-2032F |
6.4.3 Austria Wrapping Paper Market Revenues & Volume, By Personal Care & Cosmetics, 2022-2032F |
6.4.4 Austria Wrapping Paper Market Revenues & Volume, By Pharmaceuticals, 2022-2032F |
6.4.5 Austria Wrapping Paper Market Revenues & Volume, By Food Service, 2022-2032F |
6.4.6 Austria Wrapping Paper Market Revenues & Volume, By Industrial Wrapping Paper, 2022-2032F |
6.4.7 Austria Wrapping Paper Market Revenues & Volume, By Others, 2022-2032F |
7 Austria Wrapping Paper Market Import-Export Trade Statistics |
7.1 Austria Wrapping Paper Market Export to Major Countries |
7.2 Austria Wrapping Paper Market Imports from Major Countries |
8 Austria Wrapping Paper Market Key Performance Indicators |
8.1 Customer satisfaction scores related to the quality and design of wrapping paper products |
8.2 Percentage increase in online sales of wrapping paper compared to traditional retail sales |
8.3 Number of new product launches and innovations in the wrapping paper market |
8.4 Sustainability initiatives adopted by wrapping paper manufacturers, such as use of recycled materials or eco-friendly production processes |
8.5 Growth in the market demand for premium or luxury wrapping paper options |
9 Austria Wrapping Paper Market - Opportunity Assessment |
9.1 Austria Wrapping Paper Market Opportunity Assessment, By Material Type, 2022 & 2032F |
9.2 Austria Wrapping Paper Market Opportunity Assessment, By Packaging Type, 2022 & 2032F |
9.3 Austria Wrapping Paper Market Opportunity Assessment, By Printing Technology, 2022 & 2032F |
9.4 Austria Wrapping Paper Market Opportunity Assessment, By Application, 2022 & 2032F |
10 Austria Wrapping Paper Market - Competitive Landscape |
10.1 Austria Wrapping Paper Market Revenue Share, By Companies, 2025 |
10.2 Austria Wrapping Paper Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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