| Product Code: ETC5259362 | Publication Date: Nov 2023 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
Brunei color cosmetics import market saw a significant increase in concentration in 2024, with Malaysia, China, South Korea, Indonesia, and Singapore dominating the export landscape. The high Herfindahl-Hirschman Index (HHI) indicates a very concentrated market, potentially leading to increased competition among these top exporting countries. The negative Compound Annual Growth Rate (CAGR) from 2020 to 2024 and a drastic decline in growth rate from 2023 to 2024 suggest challenges and shifts in consumer preferences or economic conditions impacting the color cosmetics import industry in Brunei.

The Color Cosmetics market in Brunei Darussalam is projected to grow at a stable growth rate of 1.41% by 2027, highlighting the country's increasing focus on advanced technologies within the Asia region, where China holds the dominant position, followed closely by India, Japan, Australia and South Korea, shaping overall regional demand.

The color cosmetics market in Brunei focuses on products designed to enhance appearance, such as lipsticks, eye shadows, and foundations. The market is driven by trends in beauty and personal care, with consumers seeking innovative and high-quality cosmetic products. As Brunei`s beauty industry grows, there is increasing demand for a diverse range of color cosmetics that cater to different preferences and skin types.
The Brunei Color Cosmetics Market is driven by the growing consumer interest in beauty and personal care products. The market benefits from trends in fashion and beauty, as well as the increasing availability of a wide range of color cosmetics products. Factors such as social media influence, the demand for innovative and high-quality cosmetics, and the expansion of online retail channels contribute to market growth. Additionally, the focus on natural and cruelty-free ingredients is shaping consumer preferences and driving market dynamics.
In Brunei, the color cosmetics market faces challenges related to market penetration and regulatory issues. Penetrating the market can be difficult due to limited consumer awareness and competition from established brands. Regulatory challenges, including compliance with local and international standards for cosmetic products, can be complex and costly. Additionally, there are concerns about the safety and efficacy of color cosmetics, which require stringent testing and quality control. High costs associated with product development and marketing can also be a barrier for new entrants in the market.
Bruneis policies on the Color Cosmetics Market aim to ensure the safety and quality of cosmetic products. This includes regulations for the use of colorants in cosmetics, standards for product safety and efficacy, and initiatives to support the development of the cosmetic industry. The government also provides incentives for innovation and promotes the use of safe and environmentally friendly ingredients in cosmetic products.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Brunei Color Cosmetics Market Overview |
3.1 Brunei Country Macro Economic Indicators |
3.2 Brunei Color Cosmetics Market Revenues & Volume, 2021 & 2031F |
3.3 Brunei Color Cosmetics Market - Industry Life Cycle |
3.4 Brunei Color Cosmetics Market - Porter's Five Forces |
3.5 Brunei Color Cosmetics Market Revenues & Volume Share, By Target Market, 2021 & 2031F |
3.6 Brunei Color Cosmetics Market Revenues & Volume Share, By Distribution, 2021 & 2031F |
3.7 Brunei Color Cosmetics Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Brunei Color Cosmetics Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income in Brunei leading to higher spending on beauty products |
4.2.2 Growing influence of social media and beauty influencers driving demand for color cosmetics |
4.2.3 Rising awareness about beauty and personal grooming among the Bruneian population |
4.3 Market Restraints |
4.3.1 Limited availability of premium color cosmetics brands in the Brunei market |
4.3.2 High import duties on cosmetics impacting pricing and affordability for consumers |
4.3.3 Cultural preferences towards natural beauty reducing the demand for color cosmetics |
5 Brunei Color Cosmetics Market Trends |
6 Brunei Color Cosmetics Market Segmentations |
6.1 Brunei Color Cosmetics Market, By Target Market |
6.1.1 Overview and Analysis |
6.1.2 Brunei Color Cosmetics Market Revenues & Volume, By Prestige Products, 2021-2031F |
6.1.3 Brunei Color Cosmetics Market Revenues & Volume, By Mass Products, 2021-2031F |
6.2 Brunei Color Cosmetics Market, By Distribution |
6.2.1 Overview and Analysis |
6.2.2 Brunei Color Cosmetics Market Revenues & Volume, By Offline, 2021-2031F |
6.2.3 Brunei Color Cosmetics Market Revenues & Volume, By Online, 2021-2031F |
6.3 Brunei Color Cosmetics Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Brunei Color Cosmetics Market Revenues & Volume, By Nail Products, 2021-2031F |
6.3.3 Brunei Color Cosmetics Market Revenues & Volume, By Hair Products, 2021-2031F |
6.3.4 Brunei Color Cosmetics Market Revenues & Volume, By Lip Products, 2021-2031F |
6.3.5 Brunei Color Cosmetics Market Revenues & Volume, By Face Products, 2021-2031F |
6.3.6 Brunei Color Cosmetics Market Revenues & Volume, By Others, 2021-2031F |
7 Brunei Color Cosmetics Market Import-Export Trade Statistics |
7.1 Brunei Color Cosmetics Market Export to Major Countries |
7.2 Brunei Color Cosmetics Market Imports from Major Countries |
8 Brunei Color Cosmetics Market Key Performance Indicators |
8.1 Social media engagement metrics (likes, shares, comments) for color cosmetics brands in Brunei |
8.2 Number of beauty events and workshops organized in Brunei focusing on color cosmetics |
8.3 Growth in the number of color cosmetics specialty stores and counters in Brunei |
8.4 Adoption rate of new color cosmetics trends and technologies in the Brunei market |
8.5 Percentage of consumers in Brunei who consider color cosmetics as a routine part of their daily grooming habits |
9 Brunei Color Cosmetics Market - Opportunity Assessment |
9.1 Brunei Color Cosmetics Market Opportunity Assessment, By Target Market, 2021 & 2031F |
9.2 Brunei Color Cosmetics Market Opportunity Assessment, By Distribution, 2021 & 2031F |
9.3 Brunei Color Cosmetics Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Brunei Color Cosmetics Market - Competitive Landscape |
10.1 Brunei Color Cosmetics Market Revenue Share, By Companies, 2024 |
10.2 Brunei Color Cosmetics Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |