| Product Code: ETC6526416 | Publication Date: Sep 2024 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Brunei eye liner import market saw a significant shift in 2024, with top exporting countries being Malaysia, China, South Korea, Indonesia, and Germany. The Herfindahl-Hirschman Index (HHI) indicated a notable increase in market concentration from moderate to very high in just one year. The compound annual growth rate (CAGR) from 2020-2024 was -27.85%, with a drastic decline in growth rate from 2023 to 2024 at -78.77%. These trends suggest a challenging market environment for eye liner importers in Brunei, potentially indicating intensified competition and changing consumer preferences.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Brunei Eye Liner Market Overview |
3.1 Brunei Country Macro Economic Indicators |
3.2 Brunei Eye Liner Market Revenues & Volume, 2021 & 2031F |
3.3 Brunei Eye Liner Market - Industry Life Cycle |
3.4 Brunei Eye Liner Market - Porter's Five Forces |
3.5 Brunei Eye Liner Market Revenues & Volume Share, By ????, 2021 & 2031F |
3.6 Brunei Eye Liner Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.7 Brunei Eye Liner Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Brunei Eye Liner Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income levels in Brunei leading to higher spending on cosmetics products, including eye liners. |
4.2.2 Growing influence of social media platforms and beauty influencers promoting eye makeup trends in Brunei. |
4.2.3 Rising awareness about personal grooming and beauty among the population, driving the demand for eye liners. |
4.3 Market Restraints |
4.3.1 Presence of counterfeit or low-quality eye liner products in the market affecting consumer trust and brand reputation. |
4.3.2 Limited availability of premium or specialized eye liner brands in Brunei, impacting consumer choices and preferences. |
5 Brunei Eye Liner Market Trends |
6 Brunei Eye Liner Market, By Types |
6.1 Brunei Eye Liner Market, By ???? |
6.1.1 Overview and Analysis |
6.1.2 Brunei Eye Liner Market Revenues & Volume, By ????, 2021- 2031F |
6.1.3 Brunei Eye Liner Market Revenues & Volume, By L?qu?d ??? L?n?r, 2021- 2031F |
6.1.4 Brunei Eye Liner Market Revenues & Volume, By ??wd?r-B???d ??? ??n??l, 2021- 2031F |
6.1.5 Brunei Eye Liner Market Revenues & Volume, By W??-b???d ??? ??n??l?, 2021- 2031F |
6.1.6 Brunei Eye Liner Market Revenues & Volume, By ??hl ??? L?n?r, 2021- 2031F |
6.1.7 Brunei Eye Liner Market Revenues & Volume, By G?l ??? L?n?r, 2021- 2031F |
6.2 Brunei Eye Liner Market, By Product |
6.2.1 Overview and Analysis |
6.2.2 Brunei Eye Liner Market Revenues & Volume, By Marten Hair Eye Liner, 2021- 2031F |
6.2.3 Brunei Eye Liner Market Revenues & Volume, By Nylon Eye Liner, 2021- 2031F |
6.2.4 Brunei Eye Liner Market Revenues & Volume, By Horsehair Eye Liner, 2021- 2031F |
6.3 Brunei Eye Liner Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Brunei Eye Liner Market Revenues & Volume, By Home Use, 2021- 2031F |
6.3.3 Brunei Eye Liner Market Revenues & Volume, By Commercial Use, 2021- 2031F |
7 Brunei Eye Liner Market Import-Export Trade Statistics |
7.1 Brunei Eye Liner Market Export to Major Countries |
7.2 Brunei Eye Liner Market Imports from Major Countries |
8 Brunei Eye Liner Market Key Performance Indicators |
8.1 Number of new eye liner product launches in Brunei market. |
8.2 Engagement rates on social media platforms related to eye liner content. |
8.3 Number of beauty salons or makeup artists offering eye liner services in Brunei. |
9 Brunei Eye Liner Market - Opportunity Assessment |
9.1 Brunei Eye Liner Market Opportunity Assessment, By ????, 2021 & 2031F |
9.2 Brunei Eye Liner Market Opportunity Assessment, By Product, 2021 & 2031F |
9.3 Brunei Eye Liner Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Brunei Eye Liner Market - Competitive Landscape |
10.1 Brunei Eye Liner Market Revenue Share, By Companies, 2024 |
10.2 Brunei Eye Liner Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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