| Product Code: ETC5819938 | Publication Date: Nov 2023 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
Brunei import shipments of meal replacements in 2024 continued to be dominated by Malaysia, Singapore, Thailand, Taiwan, and the United States of America. The market remained highly concentrated, with a high Herfindahl-Hirschman Index (HHI) indicating limited competition. Despite a modest compound annual growth rate (CAGR) of 0.91% from 2020 to 2024, the sector experienced a decline in growth rate from 2023 to 2024 at -9.06%. This suggests a potential shift or market challenges that impacted the import dynamics of meal replacements in Brunei.


1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Brunei Meal Replacement Market Overview |
3.1 Brunei Country Macro Economic Indicators |
3.2 Brunei Meal Replacement Market Revenues & Volume, 2021 & 2031F |
3.3 Brunei Meal Replacement Market - Industry Life Cycle |
3.4 Brunei Meal Replacement Market - Porter's Five Forces |
3.5 Brunei Meal Replacement Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Brunei Meal Replacement Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Brunei Meal Replacement Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about health and wellness leading to a rise in demand for convenient and nutritious meal replacement options. |
4.2.2 Busy lifestyles and hectic work schedules driving the need for quick and easy meal solutions. |
4.2.3 Growing focus on weight management and fitness among the population, boosting the adoption of meal replacement products. |
4.3 Market Restraints |
4.3.1 Limited availability and high cost of quality meal replacement products in the market. |
4.3.2 Cultural preferences for traditional, home-cooked meals hindering the acceptance of meal replacements on a large scale. |
5 Brunei Meal Replacement Market Trends |
6 Brunei Meal Replacement Market Segmentations |
6.1 Brunei Meal Replacement Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Brunei Meal Replacement Market Revenues & Volume, By Ready-to-Drink, 2021-2031F |
6.1.3 Brunei Meal Replacement Market Revenues & Volume, By Bars, 2021-2031F |
6.1.4 Brunei Meal Replacement Market Revenues & Volume, By Powder, 2021-2031F |
6.2 Brunei Meal Replacement Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Brunei Meal Replacement Market Revenues & Volume, By Offline , 2021-2031F |
6.2.3 Brunei Meal Replacement Market Revenues & Volume, By Online, 2021-2031F |
7 Brunei Meal Replacement Market Import-Export Trade Statistics |
7.1 Brunei Meal Replacement Market Export to Major Countries |
7.2 Brunei Meal Replacement Market Imports from Major Countries |
8 Brunei Meal Replacement Market Key Performance Indicators |
8.1 Number of new product launches and innovations in the meal replacement market in Brunei. |
8.2 Increase in the number of distribution channels offering meal replacement products. |
8.3 Growth in the number of consumers subscribing to meal replacement services or programs. |
8.4 Percentage of repeat customers purchasing meal replacement products. |
9 Brunei Meal Replacement Market - Opportunity Assessment |
9.1 Brunei Meal Replacement Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Brunei Meal Replacement Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Brunei Meal Replacement Market - Competitive Landscape |
10.1 Brunei Meal Replacement Market Revenue Share, By Companies, 2024 |
10.2 Brunei Meal Replacement Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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