| Product Code: ETC5405530 | Publication Date: Nov 2023 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
In 2024, Bulgaria continued to heavily rely on imports of baby prams and strollers, with top exporters being China, Germany, Lithuania, Greece, and Poland. The Market Top 5 Importing Countries and Market Competition (HHI) Analysis remains highly concentrated, indicating limited diversity in sources. The sector saw moderate growth with a Compound Annual Growth Rate (CAGR) of 3.16% from 2020 to 2024. Despite challenges, there was a positive growth rate of 2.76% from 2023 to 2024, showing resilience and potential for further expansion in the Bulgarian Market Top 5 Importing Countries and Market Competition (HHI) Analysis for baby prams and strollers.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Bulgaria Baby Prams and Strollers Market Overview |
3.1 Bulgaria Country Macro Economic Indicators |
3.2 Bulgaria Baby Prams and Strollers Market Revenues & Volume, 2021 & 2031F |
3.3 Bulgaria Baby Prams and Strollers Market - Industry Life Cycle |
3.4 Bulgaria Baby Prams and Strollers Market - Porter's Five Forces |
3.5 Bulgaria Baby Prams and Strollers Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Bulgaria Baby Prams and Strollers Market Revenues & Volume Share, By Age, 2021 & 2031F |
3.7 Bulgaria Baby Prams and Strollers Market Revenues & Volume Share, By Sales Channel, 2021 & 2031F |
4 Bulgaria Baby Prams and Strollers Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about the importance of baby safety and comfort. |
4.2.2 Growing urbanization leading to a higher demand for convenient baby transportation solutions. |
4.2.3 Rising disposable income and changing lifestyles driving the demand for premium baby prams and strollers. |
4.3 Market Restraints |
4.3.1 Economic uncertainties impacting consumer spending on non-essential items. |
4.3.2 Competition from alternative modes of baby transportation, such as baby carriers or car seats. |
5 Bulgaria Baby Prams and Strollers Market Trends |
6 Bulgaria Baby Prams and Strollers Market Segmentations |
6.1 Bulgaria Baby Prams and Strollers Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Bulgaria Baby Prams and Strollers Market Revenues & Volume, By Lightweight Strollers, 2021-2031F |
6.1.3 Bulgaria Baby Prams and Strollers Market Revenues & Volume, By Jogging Strollers, 2021-2031F |
6.1.4 Bulgaria Baby Prams and Strollers Market Revenues & Volume, By Standard Strollers, 2021-2031F |
6.1.5 Bulgaria Baby Prams and Strollers Market Revenues & Volume, By Double / Triple Strollers, 2021-2031F |
6.1.6 Bulgaria Baby Prams and Strollers Market Revenues & Volume, By Multi-Optional System Strollers, 2021-2031F |
6.2 Bulgaria Baby Prams and Strollers Market, By Age |
6.2.1 Overview and Analysis |
6.2.2 Bulgaria Baby Prams and Strollers Market Revenues & Volume, By 0 - 6 months, 2021-2031F |
6.2.3 Bulgaria Baby Prams and Strollers Market Revenues & Volume, By 6 - 12 months, 2021-2031F |
6.2.4 Bulgaria Baby Prams and Strollers Market Revenues & Volume, By 12 - 36 months, 2021-2031F |
6.3 Bulgaria Baby Prams and Strollers Market, By Sales Channel |
6.3.1 Overview and Analysis |
6.3.2 Bulgaria Baby Prams and Strollers Market Revenues & Volume, By BaBoutiques, 2021-2031F |
6.3.3 Bulgaria Baby Prams and Strollers Market Revenues & Volume, By Specialty Stores, 2021-2031F |
6.3.4 Bulgaria Baby Prams and Strollers Market Revenues & Volume, By Modern Trade, 2021-2031F |
6.3.5 Bulgaria Baby Prams and Strollers Market Revenues & Volume, By Departmental Stores, 2021-2031F |
6.3.6 Bulgaria Baby Prams and Strollers Market Revenues & Volume, By Mono-brand Stores, 2021-2031F |
6.3.7 Bulgaria Baby Prams and Strollers Market Revenues & Volume, By Online retailers, 2021-2031F |
7 Bulgaria Baby Prams and Strollers Market Import-Export Trade Statistics |
7.1 Bulgaria Baby Prams and Strollers Market Export to Major Countries |
7.2 Bulgaria Baby Prams and Strollers Market Imports from Major Countries |
8 Bulgaria Baby Prams and Strollers Market Key Performance Indicators |
8.1 Average selling price (ASP) of baby prams and strollers. |
8.2 Number of new product launches in the market. |
8.3 Customer satisfaction scores related to product quality and features. |
8.4 Adoption rate of eco-friendly materials in baby prams and strollers. |
8.5 Percentage of online sales compared to offline retail sales. |
9 Bulgaria Baby Prams and Strollers Market - Opportunity Assessment |
9.1 Bulgaria Baby Prams and Strollers Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Bulgaria Baby Prams and Strollers Market Opportunity Assessment, By Age, 2021 & 2031F |
9.3 Bulgaria Baby Prams and Strollers Market Opportunity Assessment, By Sales Channel, 2021 & 2031F |
10 Bulgaria Baby Prams and Strollers Market - Competitive Landscape |
10.1 Bulgaria Baby Prams and Strollers Market Revenue Share, By Companies, 2024 |
10.2 Bulgaria Baby Prams and Strollers Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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