Bulgaria M Commerce Market (2025-2031) | Trends, Industry, Revenue, Companies, Outlook, Size, Growth, Share, Analysis, Forecast, Value & Segmentation

Market Forecast By Transactions (M Retailing, M Ticketing/Booking, M Billing, Other M Commerce Services), By Payment Modes (Near Field Communication (NFC), Premium SMS, Wireless application protocol (WAP), Direct Carrier Billing), By Users (Smart device users, Feature phone users) And Competitive Landscape
Product Code: ETC5426658 Publication Date: Nov 2023 Updated Date: Aug 2025 Product Type: Market Research Report
Publisher: 6Wresearch Author: Bhawna Singh No. of Pages: 60 No. of Figures: 30 No. of Tables: 5

Bulgaria M Commerce Market Overview

The mobile commerce (M commerce) market in Bulgaria is expanding as more consumers turn to smartphones for shopping and transactions. This market is driven by the increasing penetration of mobile internet and digital payment solutions.

Drivers of the market

The Bulgaria m-commerce market is expanding as mobile devices become increasingly integral to shopping and financial transactions. M-commerce, or mobile commerce, involves conducting commercial transactions through mobile devices, such as smartphones and tablets. The market growth is driven by the proliferation of mobile internet access, advancements in mobile payment technologies, and the increasing adoption of mobile shopping applications. The emphasis on convenience, accessibility, and seamless user experiences in mobile commerce is supporting market expansion.

Challenges of the market

The M Commerce Market in Bulgaria encounters challenges related to infrastructure, security, and consumer trust. The rapid adoption of mobile commerce requires robust and secure payment systems, which can be expensive to develop and maintain. Additionally, the market must overcome consumer concerns about data privacy and transaction security, which are critical for building trust and driving adoption.

Government Policy of the market

The M Commerce (Mobile Commerce) market in Bulgaria is driven by government policies that promote digitalization and the adoption of mobile technologies. The Bulgarian government’s focus on expanding high-speed internet access and supporting the growth of the digital economy directly influences the M Commerce market. Additionally, regulations on data privacy and security, particularly in line with the GDPR, ensure that mobile commerce platforms operate securely and protect consumer data. Government initiatives to foster innovation and entrepreneurship in the tech sector also contribute to the growth of the M Commerce market in Bulgaria.

Key Highlights of the Report:

  • Bulgaria M Commerce Market Outlook
  • Market Size of Bulgaria M Commerce Market, 2024
  • Forecast of Bulgaria M Commerce Market, 2031
  • Historical Data and Forecast of Bulgaria M Commerce Revenues & Volume for the Period 2021-2031
  • Bulgaria M Commerce Market Trend Evolution
  • Bulgaria M Commerce Market Drivers and Challenges
  • Bulgaria M Commerce Price Trends
  • Bulgaria M Commerce Porter`s Five Forces
  • Bulgaria M Commerce Industry Life Cycle
  • Historical Data and Forecast of Bulgaria M Commerce Market Revenues & Volume By Transactions for the Period 2021-2031
  • Historical Data and Forecast of Bulgaria M Commerce Market Revenues & Volume By M Retailing for the Period 2021-2031
  • Historical Data and Forecast of Bulgaria M Commerce Market Revenues & Volume By M Ticketing/Booking for the Period 2021-2031
  • Historical Data and Forecast of Bulgaria M Commerce Market Revenues & Volume By M Billing for the Period 2021-2031
  • Historical Data and Forecast of Bulgaria M Commerce Market Revenues & Volume By Other M Commerce Services for the Period 2021-2031
  • Historical Data and Forecast of Bulgaria M Commerce Market Revenues & Volume By Payment Modes for the Period 2021-2031
  • Historical Data and Forecast of Bulgaria M Commerce Market Revenues & Volume By Near Field Communication (NFC) for the Period 2021-2031
  • Historical Data and Forecast of Bulgaria M Commerce Market Revenues & Volume By Premium SMS for the Period 2021-2031
  • Historical Data and Forecast of Bulgaria M Commerce Market Revenues & Volume By Wireless application protocol (WAP) for the Period 2021-2031
  • Historical Data and Forecast of Bulgaria M Commerce Market Revenues & Volume By Direct Carrier Billing for the Period 2021-2031
  • Historical Data and Forecast of Bulgaria M Commerce Market Revenues & Volume By Users for the Period 2021-2031
  • Historical Data and Forecast of Bulgaria M Commerce Market Revenues & Volume By Smart device users for the Period 2021-2031
  • Historical Data and Forecast of Bulgaria M Commerce Market Revenues & Volume By Feature phone users for the Period 2021-2031
  • Bulgaria M Commerce Import Export Trade Statistics
  • Market Opportunity Assessment By Transactions
  • Market Opportunity Assessment By Payment Modes
  • Market Opportunity Assessment By Users
  • Bulgaria M Commerce Top Companies Market Share
  • Bulgaria M Commerce Competitive Benchmarking By Technical and Operational Parameters
  • Bulgaria M Commerce Company Profiles
  • Bulgaria M Commerce Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6Wresearch actively monitors the Bulgaria M Commerce Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Bulgaria M Commerce Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com

1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Bulgaria M Commerce Market Overview

3.1 Bulgaria Country Macro Economic Indicators

3.2 Bulgaria M Commerce Market Revenues & Volume, 2021 & 2031F

3.3 Bulgaria M Commerce Market - Industry Life Cycle

3.4 Bulgaria M Commerce Market - Porter's Five Forces

3.5 Bulgaria M Commerce Market Revenues & Volume Share, By Transactions, 2021 & 2031F

3.6 Bulgaria M Commerce Market Revenues & Volume Share, By Payment Modes, 2021 & 2031F

3.7 Bulgaria M Commerce Market Revenues & Volume Share, By Users, 2021 & 2031F

4 Bulgaria M Commerce Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing smartphone penetration in Bulgaria

4.2.2 Growth in internet usage and mobile data consumption

4.2.3 Rise in demand for convenience and time-saving shopping options

4.3 Market Restraints

4.3.1 Concerns regarding data security and privacy in mobile transactions

4.3.2 Lack of awareness and trust in mobile commerce platforms

4.3.3 Limited availability of high-speed internet in certain regions

5 Bulgaria M Commerce Market Trends

6 Bulgaria M Commerce Market Segmentations

6.1 Bulgaria M Commerce Market, By Transactions

6.1.1 Overview and Analysis

6.1.2 Bulgaria M Commerce Market Revenues & Volume, By M Retailing, 2021-2031F

6.1.3 Bulgaria M Commerce Market Revenues & Volume, By M Ticketing/Booking, 2021-2031F

6.1.4 Bulgaria M Commerce Market Revenues & Volume, By M Billing, 2021-2031F

6.1.5 Bulgaria M Commerce Market Revenues & Volume, By Other M Commerce Services, 2021-2031F

6.2 Bulgaria M Commerce Market, By Payment Modes

6.2.1 Overview and Analysis

6.2.2 Bulgaria M Commerce Market Revenues & Volume, By Near Field Communication (NFC), 2021-2031F

6.2.3 Bulgaria M Commerce Market Revenues & Volume, By Premium SMS, 2021-2031F

6.2.4 Bulgaria M Commerce Market Revenues & Volume, By Wireless application protocol (WAP), 2021-2031F

6.2.5 Bulgaria M Commerce Market Revenues & Volume, By Direct Carrier Billing, 2021-2031F

6.3 Bulgaria M Commerce Market, By Users

6.3.1 Overview and Analysis

6.3.2 Bulgaria M Commerce Market Revenues & Volume, By Smart device users, 2021-2031F

6.3.3 Bulgaria M Commerce Market Revenues & Volume, By Feature phone users, 2021-2031F

7 Bulgaria M Commerce Market Import-Export Trade Statistics

7.1 Bulgaria M Commerce Market Export to Major Countries

7.2 Bulgaria M Commerce Market Imports from Major Countries

8 Bulgaria M Commerce Market Key Performance Indicators

8.1 Average order value in mobile transactions

8.2 Mobile app downloads and active users

8.3 Conversion rate from mobile browsing to purchases

8.4 Mobile payment adoption rate

8.5 Customer satisfaction and retention rates for mobile commerce platforms

9 Bulgaria M Commerce Market - Opportunity Assessment

9.1 Bulgaria M Commerce Market Opportunity Assessment, By Transactions, 2021 & 2031F

9.2 Bulgaria M Commerce Market Opportunity Assessment, By Payment Modes, 2021 & 2031F

9.3 Bulgaria M Commerce Market Opportunity Assessment, By Users, 2021 & 2031F

10 Bulgaria M Commerce Market - Competitive Landscape

10.1 Bulgaria M Commerce Market Revenue Share, By Companies, 2024

10.2 Bulgaria M Commerce Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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