Product Code: ETC5426658 | Publication Date: Nov 2023 | Updated Date: Apr 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The mobile commerce (M commerce) market in Bulgaria is expanding as more consumers turn to smartphones for shopping and transactions. This market is driven by the increasing penetration of mobile internet and digital payment solutions.
The Bulgaria m-commerce market is expanding as mobile devices become increasingly integral to shopping and financial transactions. M-commerce, or mobile commerce, involves conducting commercial transactions through mobile devices, such as smartphones and tablets. The market growth is driven by the proliferation of mobile internet access, advancements in mobile payment technologies, and the increasing adoption of mobile shopping applications. The emphasis on convenience, accessibility, and seamless user experiences in mobile commerce is supporting market expansion.
The M Commerce Market in Bulgaria encounters challenges related to infrastructure, security, and consumer trust. The rapid adoption of mobile commerce requires robust and secure payment systems, which can be expensive to develop and maintain. Additionally, the market must overcome consumer concerns about data privacy and transaction security, which are critical for building trust and driving adoption.
The M Commerce (Mobile Commerce) market in Bulgaria is driven by government policies that promote digitalization and the adoption of mobile technologies. The Bulgarian governments focus on expanding high-speed internet access and supporting the growth of the digital economy directly influences the M Commerce market. Additionally, regulations on data privacy and security, particularly in line with the GDPR, ensure that mobile commerce platforms operate securely and protect consumer data. Government initiatives to foster innovation and entrepreneurship in the tech sector also contribute to the growth of the M Commerce market in Bulgaria.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Bulgaria M Commerce Market Overview |
3.1 Bulgaria Country Macro Economic Indicators |
3.2 Bulgaria M Commerce Market Revenues & Volume, 2021 & 2031F |
3.3 Bulgaria M Commerce Market - Industry Life Cycle |
3.4 Bulgaria M Commerce Market - Porter's Five Forces |
3.5 Bulgaria M Commerce Market Revenues & Volume Share, By Transactions, 2021 & 2031F |
3.6 Bulgaria M Commerce Market Revenues & Volume Share, By Payment Modes, 2021 & 2031F |
3.7 Bulgaria M Commerce Market Revenues & Volume Share, By Users, 2021 & 2031F |
4 Bulgaria M Commerce Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Bulgaria M Commerce Market Trends |
6 Bulgaria M Commerce Market Segmentations |
6.1 Bulgaria M Commerce Market, By Transactions |
6.1.1 Overview and Analysis |
6.1.2 Bulgaria M Commerce Market Revenues & Volume, By M Retailing, 2021-2031F |
6.1.3 Bulgaria M Commerce Market Revenues & Volume, By M Ticketing/Booking, 2021-2031F |
6.1.4 Bulgaria M Commerce Market Revenues & Volume, By M Billing, 2021-2031F |
6.1.5 Bulgaria M Commerce Market Revenues & Volume, By Other M Commerce Services, 2021-2031F |
6.2 Bulgaria M Commerce Market, By Payment Modes |
6.2.1 Overview and Analysis |
6.2.2 Bulgaria M Commerce Market Revenues & Volume, By Near Field Communication (NFC), 2021-2031F |
6.2.3 Bulgaria M Commerce Market Revenues & Volume, By Premium SMS, 2021-2031F |
6.2.4 Bulgaria M Commerce Market Revenues & Volume, By Wireless application protocol (WAP), 2021-2031F |
6.2.5 Bulgaria M Commerce Market Revenues & Volume, By Direct Carrier Billing, 2021-2031F |
6.3 Bulgaria M Commerce Market, By Users |
6.3.1 Overview and Analysis |
6.3.2 Bulgaria M Commerce Market Revenues & Volume, By Smart device users, 2021-2031F |
6.3.3 Bulgaria M Commerce Market Revenues & Volume, By Feature phone users, 2021-2031F |
7 Bulgaria M Commerce Market Import-Export Trade Statistics |
7.1 Bulgaria M Commerce Market Export to Major Countries |
7.2 Bulgaria M Commerce Market Imports from Major Countries |
8 Bulgaria M Commerce Market Key Performance Indicators |
9 Bulgaria M Commerce Market - Opportunity Assessment |
9.1 Bulgaria M Commerce Market Opportunity Assessment, By Transactions, 2021 & 2031F |
9.2 Bulgaria M Commerce Market Opportunity Assessment, By Payment Modes, 2021 & 2031F |
9.3 Bulgaria M Commerce Market Opportunity Assessment, By Users, 2021 & 2031F |
10 Bulgaria M Commerce Market - Competitive Landscape |
10.1 Bulgaria M Commerce Market Revenue Share, By Companies, 2024 |
10.2 Bulgaria M Commerce Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |