Product Code: ETC5503004 | Publication Date: Nov 2023 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 | |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Canada Online Advertising Market Overview |
3.1 Canada Country Macro Economic Indicators |
3.2 Canada Online Advertising Market Revenues & Volume, 2021 & 2031F |
3.3 Canada Online Advertising Market - Industry Life Cycle |
3.4 Canada Online Advertising Market - Porter's Five Forces |
3.5 Canada Online Advertising Market Revenues & Volume Share, By Format, 2021 & 2031F |
3.6 Canada Online Advertising Market Revenues & Volume Share, By Vertical, 2021 & 2031F |
4 Canada Online Advertising Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration rate in Canada |
4.2.2 Growing adoption of mobile and digital devices |
4.2.3 Shift towards online shopping and e-commerce |
4.2.4 Demand for targeted and personalized advertising |
4.2.5 Technological advancements in digital advertising platforms |
4.3 Market Restraints |
4.3.1 Privacy concerns and regulations impacting targeted advertising |
4.3.2 Competition from social media advertising platforms |
4.3.3 Ad blocking software affecting ad visibility |
4.3.4 Economic downturn impacting advertising budgets |
4.3.5 Lack of standardized metrics for measuring online ad effectiveness |
5 Canada Online Advertising Market Trends |
6 Canada Online Advertising Market Segmentations |
6.1 Canada Online Advertising Market, By Format |
6.1.1 Overview and Analysis |
6.1.2 Canada Online Advertising Market Revenues & Volume, By Search Engine Marketing, 2021-2031F |
6.1.3 Canada Online Advertising Market Revenues & Volume, By Display Advertising, 2021-2031F |
6.1.4 Canada Online Advertising Market Revenues & Volume, By Classified, 2021-2031F |
6.1.5 Canada Online Advertising Market Revenues & Volume, By Mobile, 2021-2031F |
6.1.6 Canada Online Advertising Market Revenues & Volume, By Digital Video, 2021-2031F |
6.1.7 Canada Online Advertising Market Revenues & Volume, By Lead Generation, 2021-2031F |
6.1.9 Canada Online Advertising Market Revenues & Volume, By Others, 2021-2031F |
6.1.10 Canada Online Advertising Market Revenues & Volume, By Others, 2021-2031F |
6.2 Canada Online Advertising Market, By Vertical |
6.2.1 Overview and Analysis |
6.2.2 Canada Online Advertising Market Revenues & Volume, By Automotive, 2021-2031F |
6.2.3 Canada Online Advertising Market Revenues & Volume, By BFSI, 2021-2031F |
6.2.4 Canada Online Advertising Market Revenues & Volume, By CPG, 2021-2031F |
6.2.5 Canada Online Advertising Market Revenues & Volume, By Education, 2021-2031F |
6.2.6 Canada Online Advertising Market Revenues & Volume, By Healthcare, 2021-2031F |
6.2.7 Canada Online Advertising Market Revenues & Volume, By Industrial, 2021-2031F |
6.2.8 Canada Online Advertising Market Revenues & Volume, By Retail, 2021-2031F |
6.2.9 Canada Online Advertising Market Revenues & Volume, By Retail, 2021-2031F |
7 Canada Online Advertising Market Import-Export Trade Statistics |
7.1 Canada Online Advertising Market Export to Major Countries |
7.2 Canada Online Advertising Market Imports from Major Countries |
8 Canada Online Advertising Market Key Performance Indicators |
8.1 Click-through rates (CTR) |
8.2 Conversion rates |
8.3 Cost per acquisition (CPA) |
8.4 Customer lifetime value (CLV) |
8.5 Return on advertising spend (ROAS) |
9 Canada Online Advertising Market - Opportunity Assessment |
9.1 Canada Online Advertising Market Opportunity Assessment, By Format, 2021 & 2031F |
9.2 Canada Online Advertising Market Opportunity Assessment, By Vertical, 2021 & 2031F |
10 Canada Online Advertising Market - Competitive Landscape |
10.1 Canada Online Advertising Market Revenue Share, By Companies, 2024 |
10.2 Canada Online Advertising Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |