| Product Code: ETC6742769 | Publication Date: Sep 2024 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Despite a decline in the CAGR and growth rate, China face makeup import market continued to be fueled by shipments from top exporting countries such as Italy, South Korea, Japan, Metropolitan France, and the USA in 2024. The market maintained moderate concentration levels, indicating a competitive landscape. The negative growth rates suggest potential challenges in the market, but the consistent import activity from key countries demonstrates ongoing demand for face makeup products in China.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 China Face Makeup Market Overview |
3.1 China Country Macro Economic Indicators |
3.2 China Face Makeup Market Revenues & Volume, 2021 & 2031F |
3.3 China Face Makeup Market - Industry Life Cycle |
3.4 China Face Makeup Market - Porter's Five Forces |
3.5 China Face Makeup Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 China Face Makeup Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 China Face Makeup Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of Chinese consumers, leading to higher spending on cosmetics. |
4.2.2 Growing awareness and adoption of beauty trends and makeup techniques. |
4.2.3 Influence of social media platforms and beauty influencers promoting face makeup products. |
4.3 Market Restraints |
4.3.1 Regulatory challenges and compliance requirements in the cosmetics industry in China. |
4.3.2 Competition from local and international face makeup brands in the market. |
4.3.3 Economic uncertainties impacting consumer purchasing power. |
5 China Face Makeup Market Trends |
6 China Face Makeup Market, By Types |
6.1 China Face Makeup Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 China Face Makeup Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 China Face Makeup Market Revenues & Volume, By Sheet Mask, 2021- 2031F |
6.1.4 China Face Makeup Market Revenues & Volume, By Clay Mask, 2021- 2031F |
6.1.5 China Face Makeup Market Revenues & Volume, By Peel-off Mask, 2021- 2031F |
6.1.6 China Face Makeup Market Revenues & Volume, By Cream Mask, 2021- 2031F |
6.2 China Face Makeup Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 China Face Makeup Market Revenues & Volume, By Supermarkets, 2021- 2031F |
6.2.3 China Face Makeup Market Revenues & Volume, By Specialty Stores, 2021- 2031F |
6.2.4 China Face Makeup Market Revenues & Volume, By Online Retail Stores, 2021- 2031F |
6.2.5 China Face Makeup Market Revenues & Volume, By Other, 2021- 2031F |
7 China Face Makeup Market Import-Export Trade Statistics |
7.1 China Face Makeup Market Export to Major Countries |
7.2 China Face Makeup Market Imports from Major Countries |
8 China Face Makeup Market Key Performance Indicators |
8.1 Average time spent on beauty and makeup tutorials on popular Chinese social media platforms. |
8.2 Number of beauty and makeup-related hashtags trending on Chinese social media. |
8.3 Percentage of Chinese consumers using face makeup products daily. |
8.4 Frequency of new product launches in the face makeup segment in China. |
8.5 Growth in the number of beauty stores and counters offering face makeup products in key Chinese cities. |
9 China Face Makeup Market - Opportunity Assessment |
9.1 China Face Makeup Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 China Face Makeup Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 China Face Makeup Market - Competitive Landscape |
10.1 China Face Makeup Market Revenue Share, By Companies, 2024 |
10.2 China Face Makeup Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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