| Product Code: ETC12189189 | Publication Date: Apr 2025 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 | |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 China FMCG B2B E-Commerce Market Overview |
3.1 China Country Macro Economic Indicators |
3.2 China FMCG B2B E-Commerce Market Revenues & Volume, 2021 & 2031F |
3.3 China FMCG B2B E-Commerce Market - Industry Life Cycle |
3.4 China FMCG B2B E-Commerce Market - Porter's Five Forces |
3.5 China FMCG B2B E-Commerce Market Revenues & Volume Share, By Business Model, 2021 & 2031F |
3.6 China FMCG B2B E-Commerce Market Revenues & Volume Share, By Product Category, 2021 & 2031F |
3.7 China FMCG B2B E-Commerce Market Revenues & Volume Share, By Payment Type, 2021 & 2031F |
3.8 China FMCG B2B E-Commerce Market Revenues & Volume Share, By End User, 2021 & 2031F |
3.9 China FMCG B2B E-Commerce Market Revenues & Volume Share, By Logistics Model, 2021 & 2031F |
4 China FMCG B2B E-Commerce Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration and smartphone adoption in China |
4.2.2 Growing preference for online shopping among businesses for convenience and cost-effectiveness |
4.2.3 Shift towards digitalization and automation in the FMCG industry in China |
4.3 Market Restraints |
4.3.1 Limited infrastructure and logistics support in certain regions of China |
4.3.2 Security and trust concerns related to online transactions in the B2B e-commerce sector |
5 China FMCG B2B E-Commerce Market Trends |
6 China FMCG B2B E-Commerce Market, By Types |
6.1 China FMCG B2B E-Commerce Market, By Business Model |
6.1.1 Overview and Analysis |
6.1.2 China FMCG B2B E-Commerce Market Revenues & Volume, By Business Model, 2021 - 2031F |
6.1.3 China FMCG B2B E-Commerce Market Revenues & Volume, By Marketplace Model, 2021 - 2031F |
6.1.4 China FMCG B2B E-Commerce Market Revenues & Volume, By Distributor Model, 2021 - 2031F |
6.1.5 China FMCG B2B E-Commerce Market Revenues & Volume, By Manufacturer-Owned, 2021 - 2031F |
6.1.6 China FMCG B2B E-Commerce Market Revenues & Volume, By Hybrid Model, 2021 - 2031F |
6.2 China FMCG B2B E-Commerce Market, By Product Category |
6.2.1 Overview and Analysis |
6.2.2 China FMCG B2B E-Commerce Market Revenues & Volume, By Packaged Foods, 2021 - 2031F |
6.2.3 China FMCG B2B E-Commerce Market Revenues & Volume, By Beverages, 2021 - 2031F |
6.2.4 China FMCG B2B E-Commerce Market Revenues & Volume, By Personal Care, 2021 - 2031F |
6.2.5 China FMCG B2B E-Commerce Market Revenues & Volume, By Household Goods, 2021 - 2031F |
6.3 China FMCG B2B E-Commerce Market, By Payment Type |
6.3.1 Overview and Analysis |
6.3.2 China FMCG B2B E-Commerce Market Revenues & Volume, By Prepaid, 2021 - 2031F |
6.3.3 China FMCG B2B E-Commerce Market Revenues & Volume, By Postpaid, 2021 - 2031F |
6.3.4 China FMCG B2B E-Commerce Market Revenues & Volume, By Subscription, 2021 - 2031F |
6.3.5 China FMCG B2B E-Commerce Market Revenues & Volume, By Cash on Delivery, 2021 - 2031F |
6.4 China FMCG B2B E-Commerce Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 China FMCG B2B E-Commerce Market Revenues & Volume, By Retailers, 2021 - 2031F |
6.4.3 China FMCG B2B E-Commerce Market Revenues & Volume, By Distributors, 2021 - 2031F |
6.4.4 China FMCG B2B E-Commerce Market Revenues & Volume, By Wholesalers, 2021 - 2031F |
6.4.5 China FMCG B2B E-Commerce Market Revenues & Volume, By Small Businesses, 2021 - 2031F |
6.5 China FMCG B2B E-Commerce Market, By Logistics Model |
6.5.1 Overview and Analysis |
6.5.2 China FMCG B2B E-Commerce Market Revenues & Volume, By Direct Delivery, 2021 - 2031F |
6.5.3 China FMCG B2B E-Commerce Market Revenues & Volume, By Hub-Based, 2021 - 2031F |
6.5.4 China FMCG B2B E-Commerce Market Revenues & Volume, By Last-Mile Delivery, 2021 - 2031F |
6.5.5 China FMCG B2B E-Commerce Market Revenues & Volume, By Drop Shipping, 2021 - 2031F |
7 China FMCG B2B E-Commerce Market Import-Export Trade Statistics |
7.1 China FMCG B2B E-Commerce Market Export to Major Countries |
7.2 China FMCG B2B E-Commerce Market Imports from Major Countries |
8 China FMCG B2B E-Commerce Market Key Performance Indicators |
8.1 Average order value (AOV) for FMCG products |
8.2 Conversion rate of website visitors to customers |
8.3 Customer retention rate in the B2B e-commerce platform |
9 China FMCG B2B E-Commerce Market - Opportunity Assessment |
9.1 China FMCG B2B E-Commerce Market Opportunity Assessment, By Business Model, 2021 & 2031F |
9.2 China FMCG B2B E-Commerce Market Opportunity Assessment, By Product Category, 2021 & 2031F |
9.3 China FMCG B2B E-Commerce Market Opportunity Assessment, By Payment Type, 2021 & 2031F |
9.4 China FMCG B2B E-Commerce Market Opportunity Assessment, By End User, 2021 & 2031F |
9.5 China FMCG B2B E-Commerce Market Opportunity Assessment, By Logistics Model, 2021 & 2031F |
10 China FMCG B2B E-Commerce Market - Competitive Landscape |
10.1 China FMCG B2B E-Commerce Market Revenue Share, By Companies, 2024 |
10.2 China FMCG B2B E-Commerce Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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