China Wallpaper Market (2025-2029) | Share, Trends, Outlook, Companies, Analysis, Segmentation, Forecast, Growth, Size & Revenue, Industry, Competitive Landscape, Value

Market Forecast By Product (Vinyl, Nonwoven, Paper, Fabric, Others), By End-use (Residential, Commercial) And Competitive Landscape

Product Code: ETC6756384 Publication Date: Sep 2024 Updated Date: Oct 2025 Product Type: Market Research Report
Publisher: 6Wresearch No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

China Wallpaper Market Size Growth Rate

The China Wallpaper Market may undergo a gradual slowdown in growth rates between 2025 and 2029. Beginning strongly at 1.87% in 2025, growth softens to 1.62% in 2029.

China Wallpaper Market Size Growth Rate

China Wallpaper Market Growth Rate

According to 6Wresearch internal database and industry insights, the China Wallpaper Market is projected to grow at a compound annual growth rate (CAGR) of 1.62% during the forecast period (2025-2029).

China Wallpaper Market Highlights

Report Name China Wallpaper Market
Forecast Period 2025-2029
CAGR 1.62%
Growing Sector Residential

Topics Covered in the China Wallpaper Market Report

The China Wallpaper Market report thoroughly covers the market by product types, and end-use applications. The market report provides an unbiased and detailed analysis of ongoing market trends, opportunities/high growth areas, and market drivers, which would help stakeholders to devise and align their market strategies according to the current and future market dynamics.

China Wallpaper Market Synopsis

The China wallpaper market is expected to have significant growth over the years to come. Major drivers of this market include rising urbanization and the high spending power of consumers. Further, the rising trends such as aesthetic home décor and beautiful designs on walls are fueling the China Wallpaper Market Growth robustly in both commercial and residential sectors. Wallpapers are easier to apply on walls than any other applications, such as paint and tiles, thus making them a preferred choice among consumers.

Evaluation of Growth Drivers in the China Wallpaper Market

Below mentioned are some prominent drivers and their influence on the market dynamics:

Driver Primary Segments Affected Why It Matters (Evidence)
Rapid Urbanization Vinyl & Nonwoven; Residential, Commercial Increasing urban housing projects and commercial building developments fuel demand for cost-effective and stylish wallpaper solutions.
Rising Disposable Income Fabric & Paper; Residential The high spending powers of consumers is significantly boosting the sales of the industry.
Renovation and Remodelling All product types; Commercial The aesthetics décor demand is commercial sector is absolutely playing a major role in driving the demand.
Growing Awareness of Eco-Friendly Products Nonwoven & Fabric; Residential, Commercial There is heightened demand for eco-friendly wallpapers by eco-conscious consumers.

The China Wallpaper Market size is projected to grow at the CAGR of 1.62% during the forecast period of 2025-2029. The wallpaper market in China is propelled by a rising demand for interior aesthetics and functional benefits like moisture resistance and durability. The growth of the real estate sector and commercial infrastructure development has substantially increased spending in wall decoration materials, such as wallpapers.  Consumers are progressively favoring fashionable, resilient, and environmentally sustainable choices for residential and business environments.  The amalgamation of visual allure and functionality perpetuates robust growth and innovation within the sector.

Evaluation of Restraints in the China Wallpaper Market

Below mentioned are some major restraints and their influence on the market dynamics:

Restraint Primary Segments Affected What This Means (Evidence)
Volatile Raw Material Prices Vinyl & Paper The fluctuations in raw material prices hamper the profitability of manufacturers.
Competition from Alternative Wall Coverings Residential & Commercial There are numerous alternatives available in the market such as oil paints and tiles which hampers this industry expansion over rural regions.
Environmental Concerns Vinyl-based Wallpapers There are multiple regulations regarding the protection of environment which hampers this industry expansion, as wallpaper are frequently changed.
Installation Complexity Fabric Wallpapers The cost of applying wallpaper’s is very high and require special adhesives to paste on walls.
Import Dependence for Design Innovations All products There is a heavy reliance on imports for having aesthetic and designer wallpapers.

China Wallpaper Market Challenges

Despite strong demand, the wallpaper market in China faces challenges including fluctuating raw material prices and growing environmental regulations limiting vinyl wallpaper usage. Additionally, competition from alternative wall finishing products such as paints and decorative panels poses a challenge for wallpaper manufacturers. Moreover, consumer preferences for eco-friendly products require manufacturers to innovate continuously to comply with environmental standards.

China Wallpaper Market Trends

Several prominent trends reshaping the market growth include:

  • Increasing Demand for Eco-friendly Wallpapers: Rising environmental awareness has led to a surge in demand for non-toxic, biodegradable wallpaper materials such as nonwoven and fabric-based wallpapers.
  • Digital Printing Technology: Enhanced customization options and high-definition prints have increased the appeal of digitally printed wallpapers in both residential and commercial sectors.
  • Textured and 3D Wallpapers: Growing preference for textured finishes and three-dimensional designs to add depth and sophistication to interiors.
  • Smart Wallpapers: Integration of wallpapers with functionalities such as moisture resistance, antibacterial properties, and even embedded LED lights.
  • Lightweight and Peel-and-Stick Wallpapers: Rising demand for easy-to-install, removable wallpapers catering to rental properties and temporary décor needs.

Investment Opportunities in the China Wallpaper Industry

Some prominent investment opportunities in the market include:

  • Development of Sustainable Wallpaper Products – The investment on eco-friendly materials and quality will boost up sales.
  • Expansion of Digital Printing Capabilities – will definitely proliferate the demand for premium and luxury segment within the market.
  • Rental Wallpaper Services – peel and apply wallpapers will have more demand due to growing event activities within the nation.
  • High-end Designer Wallpaper Collaborations – Partnering with artists and designers to produce exclusive collections targeting premium residential and hospitality sectors.

Top 5 Leading Players in the China Wallpaper Market

Some leading players operating in the China Wallpaper Industry include:

1. A.S. Creation Tapeten AG

Company Name A.S. Création Tapeten AG
Established Year 1971
Headquarters Gummersbach, Germany
Official Website Click Here

A.S. Création is a global leader in wallpaper manufacturing, providing a broad range of wallpapers including vinyl, nonwoven, and paper options widely distributed in China.

2. Shandong Jiayuan Wallcoverings Group Co., Ltd.

Company Name Shandong Jiayuan Wallcoverings Group Co., Ltd.
Established Year 1996
Headquarters Shandong, China
Official Website -

A major Chinese wallpaper manufacturer specializing in vinyl and nonwoven wallpapers, with a strong presence in both domestic and international markets.

3. Grandeco Wallfashion Group

Company Name Grandeco Wallfashion Group
Established Year 1986
Headquarters Herentals, Belgium
Official Website Click Here

Known for innovative wallpaper designs, Grandeco offers digitally printed and eco-friendly wallpaper solutions popular in China’s commercial and residential sectors.

4. Beijing Geli Decoration Material Co., Ltd.

Company Name Beijing Geli Decoration Material Co., Ltd.
Established Year 2002
Headquarters Beijing, China
Official Website -

Specializes in premium paper and fabric wallpapers tailored for luxury residential and hospitality projects in China.

5. BN Walls Co., Ltd.

Company Name BN Walls Co., Ltd.
Established Year 1998
Headquarters Guangzhou, China
Official Website Click Here

Offers a wide portfolio of wallpapers with emphasis on textured and 3D designs catering to commercial and high-end residential markets.

Government Regulations Introduced in the China Wallpaper Market

According to Chinese government data, Numerous measures have been implemented to promote sustainable construction materials and mitigate indoor pollution.  The "Green Building Action Plan" promotes the utilization of low-VOC and eco-friendly wallpapers in construction initiatives.  The Ministry of Housing and Urban-Rural Development has instituted guidelines for indoor air quality, endorsing wallpapers that adhere to rigorous emissions thresholds.  Moreover, municipal legislation in prominent locations like Shanghai and Beijing offer incentives for enterprises implementing environmentally sustainable production processes.

Future Insights of the China Wallpaper Market

The China Wallpaper Market Share is estimated to increase steadily in the coming years. The market growth is driven by demand for aesthetic and eye-catching wallpapers by both residential and commercial sectors. Further, e-commerce expansion will boost this industry growth by providing ease of accessibility nationwide. Trends like digital printing and sustainable material usage will proliferate China wallpaper industry expansion among various cities of China. In addition, this market is expected to experience heightened competition from foreign brands in the coming years. To have a hold in market share, the companies must invest in improving product quality and application easiness to have a first-mover advantage.

Market Segmentation Analysis

The report offers a comprehensive study of the subsequent market segments and their leading categories.

Nonwoven to Lead the Growth – By Product

According to Guneet Kaur, Senior Research Analyst, 6Wresearch, the nonwoven wallpaper segment is the fastest growing due to its durability, eco-friendliness, and ease of maintenance. It appeals to both modern aesthetics and sustainable interior design trends.

Residential to Lead the Growth – By End-use

The residential segment is expanding rapidly as homeowners increasingly seek stylish and environmentally friendly wallpaper options. Increasing urbanization and interior renovation trends are driving demand in this segment, making it a key growth area for the wallpaper market.

Key Attractiveness of the Report

  • 10 Years of Market Numbers.
  • Historical Data Starting from 2021 to 2024.
  • Base Year: 2024.
  • Forecast Data until 2029.
  • Key Performance Indicators Impacting the Market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report:

  • China Wallpaper Market Outlook
  • Market Size of China Wallpaper Market, 2024
  • Forecast of China Wallpaper Market, 2029
  • Historical Data and Forecast of China Wallpaper Revenues & Volume for the Period 2025-2029F
  • China Wallpaper Market Trend Evolution
  • China Wallpaper Market Drivers and Challenges
  • China Wallpaper Price Trends
  • China Wallpaper Porter's Five Forces
  • China Wallpaper Industry Life Cycle
  • Historical Data and Forecast of China Wallpaper Market Revenues & Volume By Product for the Period 2025-2029F
  • Historical Data and Forecast of China Wallpaper Market Revenues & Volume By Vinyl for the Period 2025-2029F
  • Historical Data and Forecast of China Wallpaper Market Revenues & Volume By Nonwoven for the Period 2025-2029F
  • Historical Data and Forecast of China Wallpaper Market Revenues & Volume By Paper for the Period 2025-2029F
  • Historical Data and Forecast of China Wallpaper Market Revenues & Volume By Fabric for the Period 2025-2029F
  • Historical Data and Forecast of China Wallpaper Market Revenues & Volume By Others for the Period 2025-2029F
  • Historical Data and Forecast of China Wallpaper Market Revenues & Volume By End-use for the Period 2025-2029F
  • Historical Data and Forecast of China Wallpaper Market Revenues & Volume By Residential for the Period 2025-2029F
  • Historical Data and Forecast of China Wallpaper Market Revenues & Volume By Commercial for the Period 2025-2029F
  • China Wallpaper Import Export Trade Statistics
  • Market Opportunity Assessment By Product
  • Market Opportunity Assessment By End-use
  • China Wallpaper Top Companies Market Share
  • China Wallpaper Competitive Benchmarking By Technical and Operational Parameters
  • China Wallpaper Company Profiles
  • China Wallpaper Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Product

  • Vinyl
  • Nonwoven
  • Paper
  • Fabric
  • Others

By End-use

  • Residential
  • Commercial

China Wallpaper Market (2025-2029): FAQs

The China Wallpaper Market is projected to grow at a CAGR of approximately 6.2% during the forecast period.
Volatility in raw material prices and growing competition from alternative wall coverings.
Major trends include increasing demand for eco-friendly wallpapers, and peel-and-stick products.
Opportunities include developing sustainable wallpapers, expanding digital printing capabilities, and exclusive designer wallpaper collaborations.
6Wresearch actively monitors the China Wallpaper Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the China Wallpaper Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 China Wallpaper Market Overview
3.1 China Country Macro Economic Indicators
3.2 China Wallpaper Market Revenues & Volume, 2019 & 2029F
3.3 China Wallpaper Market - Industry Life Cycle
3.4 China Wallpaper Market - Porter's Five Forces
3.5 China Wallpaper Market Revenues & Volume Share, By Product, 2019 & 2029F
3.6 China Wallpaper Market Revenues & Volume Share, By End-use, 2019 & 2029F
4 China Wallpaper Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.2.1 Increasing urbanization and population growth in China leading to higher demand for housing and interior decoration
4.2.2 Growing disposable income and changing consumer preferences towards aesthetic home decor
4.2.3 Technological advancements in wallpaper manufacturing leading to innovative designs and materials
4.3 Market Restraints
4.3.1 Intense competition among wallpaper manufacturers leading to pricing pressures
4.3.2 Fluctuations in raw material prices impacting production costs and pricing strategies
4.3.3 Environmental concerns and regulations regarding the use of certain materials in wallpaper production
5 China Wallpaper Market Trends
6 China Wallpaper Market, By Types
6.1 China Wallpaper Market, By Product
6.1.1 Overview and Analysis
6.1.2 China Wallpaper Market Revenues & Volume, By Product, 2019-2029F
6.1.3 China Wallpaper Market Revenues & Volume, By Vinyl, 2019-2029F
6.1.4 China Wallpaper Market Revenues & Volume, By Nonwoven, 2019-2029F
6.1.5 China Wallpaper Market Revenues & Volume, By Paper, 2019-2029F
6.1.6 China Wallpaper Market Revenues & Volume, By Fabric, 2019-2029F
6.1.7 China Wallpaper Market Revenues & Volume, By Others, 2019-2029F
6.2 China Wallpaper Market, By End-use
6.2.1 Overview and Analysis
6.2.2 China Wallpaper Market Revenues & Volume, By Residential, 2019-2029F
6.2.3 China Wallpaper Market Revenues & Volume, By Commercial, 2019-2029F
7 China Wallpaper Market Import-Export Trade Statistics
7.1 China Wallpaper Market Export to Major Countries
7.2 China Wallpaper Market Imports from Major Countries
8 China Wallpaper Market Key Performance Indicators
8.1 Adoption rate of eco-friendly wallpaper materials
8.2 Number of new wallpaper designs and patterns introduced annually
8.3 Customer satisfaction scores with regards to the quality and durability of wallpapers
9 China Wallpaper Market - Opportunity Assessment
9.1 China Wallpaper Market Opportunity Assessment, By Product, 2019 & 2029F
9.2 China Wallpaper Market Opportunity Assessment, By End-use, 2019 & 2029F
10 China Wallpaper Market - Competitive Landscape
10.1 China Wallpaper Market Revenue Share, By Companies, 2024
10.2 China Wallpaper Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer

 

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