Product Code: ETC4535902 | Publication Date: Jul 2023 | Updated Date: Aug 2025 | Product Type: Report | |
Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 |
The China Wheat Protein Market is growing due to increasing demand for plant-based proteins in food and beverage applications. Wheat protein, used extensively in bakery products, meat analogs, and sports nutrition, is favored for its functional properties like water absorption and texture improvement. The market is driven by the trend toward clean-label and high-protein diets. However, the market is challenged by competition from other plant-based proteins like soy and pea, and concerns over gluten content among health-conscious consumers.
The wheat protein market in China is driven by the increasing demand for plant-based protein sources. With a growing emphasis on vegetarian and vegan diets, wheat protein is gaining popularity due to its high protein content and functional properties. The expansion of the meat alternative market and the rise in health-conscious consumers are key factors contributing to market growth. Additionally, the food and beverage industrys focus on enhancing product texture and nutritional profiles is driving the use of wheat protein in various applications, including baked goods, snacks, and meat substitutes. The development of advanced extraction technologies also plays a significant role in improving wheat protein quality and availability.
In the wheat protein market, challenges include the high cost of production and fluctuating demand from end-use industries. Market players must also navigate stringent food safety regulations and consumer preference shifts towards plant-based proteins. Competition from other protein sources, such as soy and pea protein, further impacts market dynamics.
The wheat protein market in China is shaped by policies that promote the development of the agribusiness sector. The government supports research and development in wheat protein extraction technologies and provides subsidies for innovative agricultural practices. Regulations concerning food additives and nutritional labeling are enforced to ensure that wheat protein products meet safety and quality standards. The government also monitors market prices and imports to protect domestic producers and maintain a stable supply of wheat protein.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 China Wheat Protein Market Overview |
3.1 China Country Macro Economic Indicators |
3.2 China Wheat Protein Market Revenues & Volume, 2021 & 2031F |
3.3 China Wheat Protein Market - Industry Life Cycle |
3.4 China Wheat Protein Market - Porter's Five Forces |
3.5 China Wheat Protein Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 China Wheat Protein Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.7 China Wheat Protein Market Revenues & Volume Share, By Form, 2021 & 2031F |
3.8 China Wheat Protein Market Revenues & Volume Share, By Concentration, 2021 & 2031F |
4 China Wheat Protein Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer awareness about health benefits of plant-based proteins |
4.2.2 Growing demand for gluten-free and vegetarian/vegan food products |
4.2.3 Rising emphasis on sustainable and environmentally friendly food production practices |
4.3 Market Restraints |
4.3.1 Fluctuating prices of raw materials impacting production costs |
4.3.2 Lack of awareness and understanding among consumers about wheat protein |
4.3.3 Competition from other plant-based protein sources such as soy and pea proteins |
5 China Wheat Protein Market Trends |
6 China Wheat Protein Market, By Types |
6.1 China Wheat Protein Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 China Wheat Protein Market Revenues & Volume, By Product, 2021-2031F |
6.1.3 China Wheat Protein Market Revenues & Volume, By Gluten, 2021-2031F |
6.1.4 China Wheat Protein Market Revenues & Volume, By Protein Isolate, 2021-2031F |
6.1.5 China Wheat Protein Market Revenues & Volume, By Textured Protein, 2021-2031F |
6.1.6 China Wheat Protein Market Revenues & Volume, By Hydrolyzed Protein, 2021-2031F |
6.2 China Wheat Protein Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 China Wheat Protein Market Revenues & Volume, By Bakery & Snacks, 2021-2031F |
6.2.3 China Wheat Protein Market Revenues & Volume, By Pet Food, 2021-2031F |
6.2.4 China Wheat Protein Market Revenues & Volume, By Nutritional Bars & Drinks, 2021-2031F |
6.2.5 China Wheat Protein Market Revenues & Volume, By Processed Meat, 2021-2031F |
6.2.6 China Wheat Protein Market Revenues & Volume, By Meat Analogs, 2021-2031F |
6.3 China Wheat Protein Market, By Form |
6.3.1 Overview and Analysis |
6.3.2 China Wheat Protein Market Revenues & Volume, By Dry, 2021-2031F |
6.3.3 China Wheat Protein Market Revenues & Volume, By Liquid, 2021-2031F |
6.4 China Wheat Protein Market, By Concentration |
6.4.1 Overview and Analysis |
6.4.2 China Wheat Protein Market Revenues & Volume, By 0.75, 2021-2031F |
6.4.3 China Wheat Protein Market Revenues & Volume, By 0.8, 2021-2031F |
6.4.4 China Wheat Protein Market Revenues & Volume, By 0.95, 2021-2031F |
7 China Wheat Protein Market Import-Export Trade Statistics |
7.1 China Wheat Protein Market Export to Major Countries |
7.2 China Wheat Protein Market Imports from Major Countries |
8 China Wheat Protein Market Key Performance Indicators |
8.1 Adoption rate of wheat protein in new product launches by food manufacturers |
8.2 Growth in the number of wheat protein product offerings in the market |
8.3 Investment in research and development for wheat protein product innovation |
9 China Wheat Protein Market - Opportunity Assessment |
9.1 China Wheat Protein Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 China Wheat Protein Market Opportunity Assessment, By Application, 2021 & 2031F |
9.3 China Wheat Protein Market Opportunity Assessment, By Form, 2021 & 2031F |
9.4 China Wheat Protein Market Opportunity Assessment, By Concentration, 2021 & 2031F |
10 China Wheat Protein Market - Competitive Landscape |
10.1 China Wheat Protein Market Revenue Share, By Companies, 2024 |
10.2 China Wheat Protein Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |