| Product Code: ETC11313861 | Publication Date: Apr 2025 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
China whisky import market in 2024 continued to see high concentration, with the top exporting countries being the UK, Japan, USA, Ireland, and Taiwan, Province of China. Despite a notable growth rate from 2020 to 2024 with a CAGR of 16.88%, there was a decline in growth from 2023 to 2024 at -22.78%. The market dynamics suggest a competitive landscape with key players dominating the import shipments, indicating potential challenges and opportunities for both existing and new entrants in the industry.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 China Whisky Market Overview |
3.1 China Country Macro Economic Indicators |
3.2 China Whisky Market Revenues & Volume, 2021 & 2031F |
3.3 China Whisky Market - Industry Life Cycle |
3.4 China Whisky Market - Porter's Five Forces |
3.5 China Whisky Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 China Whisky Market Revenues & Volume Share, By Packaging Type, 2021 & 2031F |
3.7 China Whisky Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.8 China Whisky Market Revenues & Volume Share, By End User, 2021 & 2031F |
4 China Whisky Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income and changing consumer preferences towards premium and luxury products. |
4.2.2 Growing popularity of whisky among younger consumers in China. |
4.2.3 Rising urbanization leading to a higher demand for Western alcoholic beverages. |
4.3 Market Restraints |
4.3.1 Strict government regulations and high import tariffs on whisky products. |
4.3.2 Cultural factors and traditional preferences for local spirits over imported whiskies. |
5 China Whisky Market Trends |
6 China Whisky Market, By Types |
6.1 China Whisky Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 China Whisky Market Revenues & Volume, By Product Type, 2021 - 2031F |
6.1.3 China Whisky Market Revenues & Volume, By Single Malt Whisky, 2021 - 2031F |
6.1.4 China Whisky Market Revenues & Volume, By Blended Whisky, 2021 - 2031F |
6.1.5 China Whisky Market Revenues & Volume, By Bourbon Whisky, 2021 - 2031F |
6.2 China Whisky Market, By Packaging Type |
6.2.1 Overview and Analysis |
6.2.2 China Whisky Market Revenues & Volume, By Bottled, 2021 - 2031F |
6.2.3 China Whisky Market Revenues & Volume, By Canned, 2021 - 2031F |
6.2.4 China Whisky Market Revenues & Volume, By Packaged, 2021 - 2031F |
6.3 China Whisky Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 China Whisky Market Revenues & Volume, By Supermarkets, 2021 - 2031F |
6.3.3 China Whisky Market Revenues & Volume, By Specialty Stores, 2021 - 2031F |
6.3.4 China Whisky Market Revenues & Volume, By Online Stores, 2021 - 2031F |
6.4 China Whisky Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 China Whisky Market Revenues & Volume, By Consumers, 2021 - 2031F |
6.4.3 China Whisky Market Revenues & Volume, By Restaurants & Bars, 2021 - 2031F |
6.4.4 China Whisky Market Revenues & Volume, By Collectors, 2021 - 2031F |
7 China Whisky Market Import-Export Trade Statistics |
7.1 China Whisky Market Export to Major Countries |
7.2 China Whisky Market Imports from Major Countries |
8 China Whisky Market Key Performance Indicators |
8.1 Number of whisky bars and lounges opening in major Chinese cities. |
8.2 Growth in online whisky sales platforms and e-commerce transactions. |
8.3 Number of whisky tasting events and festivals organized in China. |
9 China Whisky Market - Opportunity Assessment |
9.1 China Whisky Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 China Whisky Market Opportunity Assessment, By Packaging Type, 2021 & 2031F |
9.3 China Whisky Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.4 China Whisky Market Opportunity Assessment, By End User, 2021 & 2031F |
10 China Whisky Market - Competitive Landscape |
10.1 China Whisky Market Revenue Share, By Companies, 2024 |
10.2 China Whisky Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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