| Product Code: ETC4383785 | Publication Date: Jul 2023 | Updated Date: Aug 2025 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 |
The mobile commerce (m-commerce) market in Colombia is experiencing rapid growth driven by increasing smartphone penetration, internet connectivity, and consumer demand for convenience. M-commerce enables consumers to make purchases and conduct transactions using mobile devices, offering flexibility and accessibility. With the rise of mobile payment platforms, e-commerce apps, and digital wallets, the m-commerce market is reshaping the retail landscape and driving innovation in payment technologies.
The proliferation of smartphones and mobile internet penetration in Colombia is driving the growth of the mobile commerce (m-commerce) market. Consumers are increasingly using mobile devices to browse, shop, and make payments, prompting businesses to invest in mobile-friendly platforms, apps, and payment solutions to capitalize on this trend.
Challenges in the m-commerce market in Colombia include infrastructure limitations, digital literacy gaps, and security concerns. Additionally, competition from traditional retail channels and the need for seamless payment solutions pose challenges to market growth and adoption.
Government regulations and policies concerning mobile technology, electronic payments, and consumer protection impact the mobile commerce (m-commerce) market in Colombia. Regulations on mobile banking services, electronic transactions, and consumer rights shape market trends and drive the adoption of m-commerce solutions among businesses and consumers.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Colombia M Commerce Market Overview |
3.1 Colombia Country Macro Economic Indicators |
3.2 Colombia M Commerce Market Revenues & Volume, 2021 & 2031F |
3.3 Colombia M Commerce Market - Industry Life Cycle |
3.4 Colombia M Commerce Market - Porter's Five Forces |
3.5 Colombia M Commerce Market Revenues & Volume Share, By Transactions, 2021 & 2031F |
3.6 Colombia M Commerce Market Revenues & Volume Share, By Payment Modes, 2021 & 2031F |
3.7 Colombia M Commerce Market Revenues & Volume Share, By Users, 2021 & 2031F |
4 Colombia M Commerce Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing smartphone penetration in Colombia |
4.2.2 Growing internet connectivity and usage in the country |
4.2.3 Rising consumer demand for convenience and ease of shopping through mobile devices |
4.3 Market Restraints |
4.3.1 Limited digital payment infrastructure and security concerns |
4.3.2 Lack of awareness and trust in mobile commerce among certain consumer segments |
5 Colombia M Commerce Market Trends |
6 Colombia M Commerce Market, By Types |
6.1 Colombia M Commerce Market, By Transactions |
6.1.1 Overview and Analysis |
6.1.2 Colombia M Commerce Market Revenues & Volume, By Transactions, 2021-2031F |
6.1.3 Colombia M Commerce Market Revenues & Volume, By M Retailing, 2021-2031F |
6.1.4 Colombia M Commerce Market Revenues & Volume, By M Ticketing/Booking, 2021-2031F |
6.1.5 Colombia M Commerce Market Revenues & Volume, By M Billing, 2021-2031F |
6.1.6 Colombia M Commerce Market Revenues & Volume, By Other M Commerce Services, 2021-2031F |
6.2 Colombia M Commerce Market, By Payment Modes |
6.2.1 Overview and Analysis |
6.2.2 Colombia M Commerce Market Revenues & Volume, By Near Field Communication (NFC), 2021-2031F |
6.2.3 Colombia M Commerce Market Revenues & Volume, By Premium SMS, 2021-2031F |
6.2.4 Colombia M Commerce Market Revenues & Volume, By Wireless application protocol (WAP), 2021-2031F |
6.2.5 Colombia M Commerce Market Revenues & Volume, By Direct Carrier Billing, 2021-2031F |
6.3 Colombia M Commerce Market, By Users |
6.3.1 Overview and Analysis |
6.3.2 Colombia M Commerce Market Revenues & Volume, By Smart device users, 2021-2031F |
6.3.3 Colombia M Commerce Market Revenues & Volume, By Feature phone users, 2021-2031F |
7 Colombia M Commerce Market Import-Export Trade Statistics |
7.1 Colombia M Commerce Market Export to Major Countries |
7.2 Colombia M Commerce Market Imports from Major Countries |
8 Colombia M Commerce Market Key Performance Indicators |
8.1 Average order value on mobile platforms |
8.2 Percentage of mobile traffic to e-commerce websites |
8.3 Conversion rate of mobile users on e-commerce platforms |
9 Colombia M Commerce Market - Opportunity Assessment |
9.1 Colombia M Commerce Market Opportunity Assessment, By Transactions, 2021 & 2031F |
9.2 Colombia M Commerce Market Opportunity Assessment, By Payment Modes, 2021 & 2031F |
9.3 Colombia M Commerce Market Opportunity Assessment, By Users, 2021 & 2031F |
10 Colombia M Commerce Market - Competitive Landscape |
10.1 Colombia M Commerce Market Revenue Share, By Companies, 2024 |
10.2 Colombia M Commerce Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
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