| Product Code: ETC6806789 | Publication Date: Sep 2024 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Vasudha | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The e-commerce market for household appliances in Congo continues to thrive, with top exporters including China, Belgium, France, UAE, and South Korea. Despite high concentration levels indicated by the Herfindahl-Hirschman Index (HHI), the industry shows a steady compound annual growth rate (CAGR) of 8.93%. However, there was a slight decline in the growth rate in 2023, with a -0.69% decrease, potentially signaling shifting market dynamics. It will be crucial for stakeholders to monitor these trends and adapt strategies to sustain growth in the competitive landscape.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Congo E-commerce Household Appliances Market Overview |
3.1 Congo Country Macro Economic Indicators |
3.2 Congo E-commerce Household Appliances Market Revenues & Volume, 2021 & 2031F |
3.3 Congo E-commerce Household Appliances Market - Industry Life Cycle |
3.4 Congo E-commerce Household Appliances Market - Porter's Five Forces |
3.5 Congo E-commerce Household Appliances Market Revenues & Volume Share, By Type, 2021 & 2031F |
4 Congo E-commerce Household Appliances Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration and smartphone usage in Congo |
4.2.2 Growing consumer preference for online shopping and convenience |
4.2.3 Rising disposable income and urbanization leading to higher demand for household appliances |
4.3 Market Restraints |
4.3.1 Limited logistics infrastructure and delivery services in remote areas of Congo |
4.3.2 Lack of trust in online transactions and concerns about security |
4.3.3 High import duties and taxes affecting pricing and affordability of household appliances |
5 Congo E-commerce Household Appliances Market Trends |
6 Congo E-commerce Household Appliances Market, By Types |
6.1 Congo E-commerce Household Appliances Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Congo E-commerce Household Appliances Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 Congo E-commerce Household Appliances Market Revenues & Volume, By White Goods, 2021- 2031F |
6.1.4 Congo E-commerce Household Appliances Market Revenues & Volume, By Small Electric Home Appliances, 2021- 2031F |
7 Congo E-commerce Household Appliances Market Import-Export Trade Statistics |
7.1 Congo E-commerce Household Appliances Market Export to Major Countries |
7.2 Congo E-commerce Household Appliances Market Imports from Major Countries |
8 Congo E-commerce Household Appliances Market Key Performance Indicators |
8.1 Average order value (AOV) for household appliances |
8.2 Conversion rate of website visitors to buyers |
8.3 Customer satisfaction score for e-commerce transactions |
8.4 Return rate of products purchased online |
8.5 Number of unique visitors to e-commerce platforms |
9 Congo E-commerce Household Appliances Market - Opportunity Assessment |
9.1 Congo E-commerce Household Appliances Market Opportunity Assessment, By Type, 2021 & 2031F |
10 Congo E-commerce Household Appliances Market - Competitive Landscape |
10.1 Congo E-commerce Household Appliances Market Revenue Share, By Companies, 2024 |
10.2 Congo E-commerce Household Appliances Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |