| Product Code: ETC5416448 | Publication Date: Nov 2023 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The Mobile Money Market in Cuba is expanding as financial institutions and mobile operators introduce services that allow users to conduct financial transactions via their mobile devices. Mobile money solutions include mobile banking, payment services, and money transfers. The growth of this market is fueled by the increasing adoption of smartphones and the need for convenient, secure financial transactions. This market also benefits from regulatory support aimed at promoting financial inclusion and digital payments.
The Mobile Money Market in Cuba is expanding as financial institutions and mobile operators introduce services that allow users to conduct financial transactions via their mobile devices. Mobile money solutions include mobile banking, payment services, and money transfers. The growth of this market is fueled by the increasing adoption of smartphones and the need for convenient, secure financial transactions. This market also benefits from regulatory support aimed at promoting financial inclusion and digital payments.
The mobile money market in Cuba is constrained by regulatory barriers, as the financial sector is heavily controlled by the government, limiting the introduction and expansion of mobile financial services. A lack of financial inclusion and a cash-dominated economy pose further challenges, while limited access to smartphones and mobile internet restricts the user base for mobile money services. Additionally, the absence of interoperability between different mobile money platforms hinders market growth.
The Cuban government tightly controls the mobile money market, with a focus on facilitating cashless transactions through state-approved platforms. Policies favor the use of government-backed digital wallets, and there are restrictions on the involvement of foreign financial institutions. Efforts to digitize payments are part of broader economic reforms, but regulatory hurdles and limited internet access continue to hamper the market`s expansion.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Cuba Mobile Money Market Overview |
3.1 Cuba Country Macro Economic Indicators |
3.2 Cuba Mobile Money Market Revenues & Volume, 2021 & 2031F |
3.3 Cuba Mobile Money Market - Industry Life Cycle |
3.4 Cuba Mobile Money Market - Porter's Five Forces |
3.5 Cuba Mobile Money Market Revenues & Volume Share, By Transaction mode, 2021 & 2031F |
3.6 Cuba Mobile Money Market Revenues & Volume Share, By Nature of Payment, 2021 & 2031F |
3.7 Cuba Mobile Money Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.8 Cuba Mobile Money Market Revenues & Volume Share, By Type of Payments, 2021 & 2031F |
4 Cuba Mobile Money Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing smartphone penetration in Cuba |
4.2.2 Government support and regulatory framework for mobile money services |
4.2.3 Growing adoption of digital payments and cashless transactions |
4.3 Market Restraints |
4.3.1 Limited internet infrastructure and connectivity challenges |
4.3.2 Low level of financial literacy and trust in digital financial services |
4.3.3 Lack of interoperability among different mobile money platforms |
5 Cuba Mobile Money Market Trends |
6 Cuba Mobile Money Market Segmentations |
6.1 Cuba Mobile Money Market, By Transaction mode |
6.1.1 Overview and Analysis |
6.1.2 Cuba Mobile Money Market Revenues & Volume, By Point of Sale (PoS), 2021-2031F |
6.1.3 Cuba Mobile Money Market Revenues & Volume, By Mobile Apps, 2021-2031F |
6.1.4 Cuba Mobile Money Market Revenues & Volume, By QR codes, 2021-2031F |
6.2 Cuba Mobile Money Market, By Nature of Payment |
6.2.1 Overview and Analysis |
6.2.2 Cuba Mobile Money Market Revenues & Volume, By Person to Person (P2P), 2021-2031F |
6.2.3 Cuba Mobile Money Market Revenues & Volume, By Person to Business (P2B), 2021-2031F |
6.2.4 Cuba Mobile Money Market Revenues & Volume, By Business to Person (B2P), 2021-2031F |
6.2.5 Cuba Mobile Money Market Revenues & Volume, By Business to Business (B2B), 2021-2031F |
6.3 Cuba Mobile Money Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Cuba Mobile Money Market Revenues & Volume, By Money transfers, 2021-2031F |
6.3.3 Cuba Mobile Money Market Revenues & Volume, By Bill Payments, 2021-2031F |
6.3.4 Cuba Mobile Money Market Revenues & Volume, By Airtime Transfer and Top-Ups, 2021-2031F |
6.3.5 Cuba Mobile Money Market Revenues & Volume, By Travel and Ticketing, 2021-2031F |
6.3.6 Cuba Mobile Money Market Revenues & Volume, By Merchandise and Coupons, 2021-2031F |
6.4 Cuba Mobile Money Market, By Type of Payments |
6.4.1 Overview and Analysis |
6.4.2 Cuba Mobile Money Market Revenues & Volume, By Remote Payments, 2021-2031F |
6.4.3 Cuba Mobile Money Market Revenues & Volume, By Proximity Payments, 2021-2031F |
7 Cuba Mobile Money Market Import-Export Trade Statistics |
7.1 Cuba Mobile Money Market Export to Major Countries |
7.2 Cuba Mobile Money Market Imports from Major Countries |
8 Cuba Mobile Money Market Key Performance Indicators |
8.1 Average transaction value per user |
8.2 Number of active users on mobile money platforms |
8.3 Percentage increase in mobile money transactions compared to traditional cash transactions |
8.4 Transaction frequency per user |
8.5 Percentage of population using mobile money services |
9 Cuba Mobile Money Market - Opportunity Assessment |
9.1 Cuba Mobile Money Market Opportunity Assessment, By Transaction mode, 2021 & 2031F |
9.2 Cuba Mobile Money Market Opportunity Assessment, By Nature of Payment, 2021 & 2031F |
9.3 Cuba Mobile Money Market Opportunity Assessment, By Application, 2021 & 2031F |
9.4 Cuba Mobile Money Market Opportunity Assessment, By Type of Payments, 2021 & 2031F |
10 Cuba Mobile Money Market - Competitive Landscape |
10.1 Cuba Mobile Money Market Revenue Share, By Companies, 2024 |
10.2 Cuba Mobile Money Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |