| Product Code: ETC4846279 | Publication Date: Nov 2023 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
In 2024, Denmark continues to see a steady rise in couscous imports, with key suppliers being Italy, Germany, Poland, Latvia, and the Netherlands. Despite the high concentration of imports indicated by the Herfindahl-Hirschman Index (HHI), the market is experiencing a strong Compound Annual Growth Rate (CAGR) of 14.58% from 2020 to 2024. However, there was a slight decline in growth rate from 2023 to 2024 at -0.78%. The consistent demand for couscous in Denmark suggests a promising market opportunity for suppliers looking to enter or expand their presence in the country.

The Couscous market in Denmark is projected to grow at a growing growth rate of 6.66% by 2027, highlighting the country's increasing focus on advanced technologies within the Europe region, where Germany holds the dominant position, followed closely by United Kingdom, France, Italy and Russia, shaping overall regional demand.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Denmark Couscous Market Overview |
3.1 Denmark Country Macro Economic Indicators |
3.2 Denmark Couscous Market Revenues & Volume, 2021 & 2031F |
3.3 Denmark Couscous Market - Industry Life Cycle |
3.4 Denmark Couscous Market - Porter's Five Forces |
3.5 Denmark Couscous Market Revenues & Volume Share, By Thickness, 2021 & 2031F |
3.6 Denmark Couscous Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Denmark Couscous Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness and demand for healthier food options |
4.2.2 Growing interest in global cuisines and flavors |
4.2.3 Rising awareness about the benefits of couscous as a nutritious and versatile food ingredient |
4.3 Market Restraints |
4.3.1 Limited awareness and familiarity with couscous among Danish consumers |
4.3.2 Competition from other popular grains and food products in the market |
4.3.3 Price sensitivity among consumers due to higher costs compared to traditional staples |
5 Denmark Couscous Market Trends |
6 Denmark Couscous Market Segmentations |
6.1 Denmark Couscous Market, By Thickness |
6.1.1 Overview and Analysis |
6.1.2 Denmark Couscous Market Revenues & Volume, By Fine Couscous, 2021-2031F |
6.1.3 Denmark Couscous Market Revenues & Volume, By Medium Couscous, 2021-2031F |
6.1.4 Denmark Couscous Market Revenues & Volume, By Thick Couscous, 2021-2031F |
6.2 Denmark Couscous Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Denmark Couscous Market Revenues & Volume, By Supermarkets and Hypermarkets, 2021-2031F |
6.2.3 Denmark Couscous Market Revenues & Volume, By Independent Retailers, 2021-2031F |
6.2.4 Denmark Couscous Market Revenues & Volume, By Convenience Stores, 2021-2031F |
6.2.5 Denmark Couscous Market Revenues & Volume, By Speciality Stores, 2021-2031F |
6.2.6 Denmark Couscous Market Revenues & Volume, By Online, 2021-2031F |
6.2.7 Denmark Couscous Market Revenues & Volume, By Others, 2021-2031F |
7 Denmark Couscous Market Import-Export Trade Statistics |
7.1 Denmark Couscous Market Export to Major Countries |
7.2 Denmark Couscous Market Imports from Major Countries |
8 Denmark Couscous Market Key Performance Indicators |
8.1 Number of new couscous product launches in the Danish market |
8.2 Growth in the number of restaurants offering couscous-based dishes |
8.3 Increase in the online search volume for couscous recipes and cooking methods |
8.4 Percentage growth in couscous imports to Denmark |
8.5 Number of partnerships between couscous manufacturers and retailers for product placement and promotion |
9 Denmark Couscous Market - Opportunity Assessment |
9.1 Denmark Couscous Market Opportunity Assessment, By Thickness, 2021 & 2031F |
9.2 Denmark Couscous Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Denmark Couscous Market - Competitive Landscape |
10.1 Denmark Couscous Market Revenue Share, By Companies, 2024 |
10.2 Denmark Couscous Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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