Market Forecast by Countries (Germany, United Kingdom, France, Italy, Russia, Spain, Rest of Europe), By Applications (Supermarkets and Hypermarkets, Specialty Stores, Online), By Type (Fresh, Dried, Frozen, Others) And Competitive Landscape
| Product Code: ETC057755 | Publication Date: Feb 2021 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | No. of Pages: 200 | No. of Figures: 90 | No. of Tables: 30 | |
According to internal estimates and industry insights
| Report Name | Europe Fruit Market |
| Forecast Period | 2025–2031 |
| CAGR | 4.5% |
| Market Size | USD 190 billion by 2031 |
| Growing Sector | Fresh Fruit |
Europe Fruit Market report thoroughly covers the market by countries, applications, and type. The market report provides an unbiased and detailed analysis of ongoing market trends, opportunities/high growth areas, and market drivers, which would help stakeholders devise and align their market strategies according to the current and future market dynamics.
The Europe fruit market is set for steady expansion, attributed to increasing health consciousness trends and the embrace of fruit consumption across different age groups. The heightened cold chain infrastructure and logistics are improving the offerings of multiple seasonal and out-of-season fruits. To reduce reliance on imports, the government of Europe is encouraging initiatives to promote the cultivation of fruits within Europe by providing subsidies to small farmers. There is great demand for naturally grown organic fruits, which encourages the manufacturers to opt for natural cultivation methods.
Below mentioned some growth drivers and their impact on market dynamics:
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Drivers |
Primary Segments Affected |
Why It Matters |
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Rising health consciousness |
Type (Fresh, Dried, Frozen) |
This boosts overall fruit consumption |
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Expansion of cold‑chain logistics |
Applications (Supermarkets & Hypermarkets, Online) |
This improves access to varied fruit types |
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Government agricultural incentives |
All segments |
This encourages domestic fruit production |
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Premiumization & specialty fruits |
Type (Others, Dried) |
This raises demand for high‑value fruit products |
|
Online grocery adoption |
Applications (Online) |
This widens the distribution reach |
Europe Fruit Market is expected to have stable growth registering a CAGR of 4.5% during the forecast period of 2025‑2031. Increasing health trends and higher disposable income are major contributors to the market's upward trajectory. Further, expansion of logistics and cold chain storages are encouraging the easy sales for both seasonal and off-season fruits throughout Europe. Increasing expansion of e-commerce platforms is significantly contributing to the Europe Fruit Market Growth by providing ease of delivery and quick services. Growing schemes of government are working as additional boosters for the market's smoother expansion.
Below mentioned are some major restraints and their influence on market dynamics:
|
Restraints |
Primary Segments Affected |
What This Means |
|
Climate variability & crop risks |
Type (Fresh) |
This causes supply fluctuations and price volatility |
|
High logistics & cold chain cost |
Applications (Supermarkets, Online) |
This raises end‑consumer prices, thus hampering its sales |
|
Stringent import/export regulations |
All segments |
This stricter regulation complicates cross‑border trade |
|
Price competition from imports |
All types |
It pressures local producers’ profit margins |
|
Perishability & spoilage losses |
Type (Fresh) |
This leads to higher waste and shrinkage |
The Europe fruit market is deemed to have consistent growth during the forecast period; despite this, the market needs to combat several challenges. These challenges include unpredictable weather conditions that can hamper fruit growth and create crop spoilage. Additionally, high pricing of cold chain logistics and supply chains creates low profitability for small farmers living in remote regions. Stringent governmental laws and regulations disrupt trade flows. Also, packaging and transportation of fruits from one region to another is a costly and time-consuming process requiring significant investments.
Some major trends contributing to the development of Europe Fruit Market are:
Here are some investment opportunities in the Europe Fruit Market:
Here are some top companies contributing to Europe Fruit Market Share:
| Company Name | Dole PLC |
|---|---|
| Established Year | 1851 |
| Headquarters | Westlake Village, USA |
| Official Website | Click Here |
Dole is a major supplier of fresh fruit in Europe, operating cold chain logistics and trading networks across many countries.
| Company Name | Fresh Del Monte Produce Inc. |
|---|---|
| Established Year | 1988 |
| Headquarters | Coral Gables, USA |
| Official Website | Click Here |
Del Monte delivers fresh and packaged fruit in Europe, emphasizing quality, sustainability, and supply chain control.
| Company Name | Total Produce PLC |
|---|---|
| Established Year | 2006 |
| Headquarters | Dublin, Ireland |
| Official Website | Click Here |
Total Produce distributes fresh fruit and vegetables across Europe, leveraging a strong distribution network and local sourcing.
| Company Name | Fyffes PLC |
|---|---|
| Established Year | 1888 |
| Headquarters | Dublin, Ireland |
| Official Website | Click Here |
Fyffes is a leading banana and tropical fruit supplier in Europe, with integrated operations from production to retail.
| Company Name | Bonduelle SA |
|---|---|
| Established Year | 1853 |
| Headquarters | Villeneuve d’Ascq, France |
| Official Website | Click Here |
Bonduelle is active not only in vegetables but also in processed fruit products, expanding their fruit portfolio across Europe.
European and national efforts promote sustainable agriculture, enhance fruit quality, and bolster local production. The European Union's Common Agricultural Policy (CAP) offers subsidies and incentives to fruit farmers. The Farm to Fork Strategy within the European Green Deal advocates for local procurement, diminished pesticide application, and enhanced labeling rules. Certain nations provide funding for the development of cold chain and postharvest infrastructure.
The Europe fruit market outlook is promising, with continued growth driven by health consciousness, premiumization, and operational improvements in supply chains. Advances in preservation technologies and shorter distribution models will reduce waste and enhance margins. Policy support for sustainability and local production will favor European fruit producers. Increasing consumer interest in exotic and specialty fruits will open niche segments. The revenue trajectory is expected to grow steadily through 2031 underpinned by innovation and changing consumer preferences.
The report offers a comprehensive study of the subsequent market segments and their leading categories.
According to Guneet Kaur, Senior Research Analyst, 6Wresearch, the United Kingdom is the fastest-growing market driven by expanding consumer preference for fresh fruits, rising health awareness, and increasing penetration of organized retail and online channels catering to diverse consumer needs.
The online application segment is growing rapidly due to the convenience it offers consumers, wider product availability, and efficient delivery services. Increasing digital adoption and changing shopping habits are driving demand for fruit purchases through online platforms.
Fresh fruits are the fastest-growing type segment, favored for their natural taste, nutritional benefits, and versatility in consumption. Consumers are increasingly choosing fresh options over processed types, aligning with the growing focus on healthy eating and lifestyle choices.
The report subsequently covers the market by following segments and subsegments:
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1 Executive Summary |
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2 Introduction |
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2.1 Key Highlights of the Report |
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2.2 Report Description |
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2.3 Market Scope & Segmentation |
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2.4 Research Methodology |
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2.5 Assumptions |
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3 Europe Fruit Market Overview |
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3.1 Europe Regional Macro Economic Indicators |
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3.2 Europe Fruit Market Revenues & Volume, 2021 & 2031F |
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3.3 Europe Fruit Market - Industry Life Cycle |
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3.4 Europe Fruit Market - Porter's Five Forces |
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3.5 Europe Fruit Market Revenues & Volume Share, By Countries, 2021 & 2031F |
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3.6 Europe Fruit Market Revenues & Volume Share, By Applications, 2021 & 2031F |
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3.7 Europe Fruit Market Revenues & Volume Share, By Type, 2021 & 2031F |
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4 Europe Fruit Market Dynamics |
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4.1 Impact Analysis |
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4.2 Market Drivers |
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4.3 Market Restraints |
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5 Europe Fruit Market Trends |
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6 Europe Fruit Market, 2021 - 2031 |
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6.1 Europe Fruit Market, Revenues & Volume, By Applications, 2021 - 2031 |
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6.2 Europe Fruit Market, Revenues & Volume, By Type, 2021 - 2031 |
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7 Germany Fruit Market, 2021 - 2031 |
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7.1 Germany Fruit Market, Revenues & Volume, By Applications, 2021 - 2031 |
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7.2 Germany Fruit Market, Revenues & Volume, By Type, 2021 - 2031 |
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8 United Kingdom Fruit Market, 2021 - 2031 |
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8.1 United Kingdom Fruit Market, Revenues & Volume, By Applications, 2021 - 2031 |
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8.2 United Kingdom Fruit Market, Revenues & Volume, By Type, 2021 - 2031 |
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9 France Fruit Market, 2021 - 2031 |
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9.1 France Fruit Market, Revenues & Volume, By Applications, 2021 - 2031 |
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9.2 France Fruit Market, Revenues & Volume, By Type, 2021 - 2031 |
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10 Italy Fruit Market, 2021 - 2031 |
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10.1 Italy Fruit Market, Revenues & Volume, By Applications, 2021 - 2031 |
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10.2 Italy Fruit Market, Revenues & Volume, By Type, 2021 - 2031 |
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11 Russia Fruit Market, 2021 - 2031 |
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11.1 Russia Fruit Market, Revenues & Volume, By Applications, 2021 - 2031 |
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11.2 Russia Fruit Market, Revenues & Volume, By Type, 2021 - 2031 |
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12 Spain Fruit Market, 2021 - 2031 |
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12.1 Spain Fruit Market, Revenues & Volume, By Applications, 2021 - 2031 |
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12.2 Spain Fruit Market, Revenues & Volume, By Type, 2021 - 2031 |
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13 Rest of Europe Fruit Market, 2021 - 2031 |
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13.1 Rest of Europe Fruit Market, Revenues & Volume, By Applications, 2021 - 2031 |
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13.2 Rest of Europe Fruit Market, Revenues & Volume, By Type, 2021 - 2031 |
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14 Europe Fruit Market Key Performance Indicators |
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15 Europe Fruit Market - Opportunity Assessment |
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15.1 Europe Fruit Market Opportunity Assessment, By Countries, 2021 & 2031F |
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15.2 Europe Fruit Market Opportunity Assessment, By Applications, 2021 & 2031F |
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15.3 Europe Fruit Market Opportunity Assessment, By Type, 2021 & 2031F |
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16 Europe Fruit Market - Competitive Landscape |
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16.1 Europe Fruit Market Revenue Share, By Companies, 2021 |
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16.2 Europe Fruit Market Competitive Benchmarking, By Operating and Technical Parameters |
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17 Company Profiles |
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18 Recommendations |
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19 Disclaimer |