Market Forecast by Countries (Germany, United Kingdom, France, Italy, Russia, Spain, Rest of Europe), By Fuel Type (Diesel, Natural Gas), By Equipment (Generators, Transformers, Load Banks), By Power Rating (Up to 50 kW, 51“500 kW, 501-2500 kW, Above 2500 kW), By Application (Standby power, Peak shaving, Base load/ continuous power), By End User (Utilities, Oil & gas, Construction, Manufacturing, Metal & Mining, IT and Data centres, Corporate & Retail) And Competitive Landscape
| Product Code: ETC4611892 | Publication Date: Aug 2024 | Updated Date: Dec 2025 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 200 | No. of Figures: 90 | No. of Tables: 30 |
According to 6Wresearch internal database and industry insights, the Europe Power Rental Market was valued at USD 7.5 billion in 2025 and is projected to reach nearly USD 12.8 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 7.5% during the forecast period (2026-2032).
Below mentioned are the evaluation of year-wise growth rate along with key drivers:
| Years | Est. Annual Growth (%) | Growth Drivers |
| 2021 | 6% | Post-pandemic industrial revival and growing construction demand. |
| 2022 | 6.3% | Increased demand for temporary power during peak seasons and shutdowns. |
| 2023 | 6.7% | Rising demand for power in oil & gas and manufacturing sectors. |
| 2024 | 7% | Increasing investments in infrastructure and green energy projects. |
| 2025 | 7.3% | Continuous demand for emergency and backup power solutions. |
The Europe Power Rental Market report thoroughly covers the market by countries, fuel types, equipment, power ratings, applications, and end-users. The market report provides an unbiased and detailed analysis of ongoing market trends, opportunities/high growth areas, and market drivers, which would help stakeholders devise and align their market strategies according to the current and future market dynamics.
| Report Name | Europe Power Rental Market |
| Forecast Period | 2026-2032 |
| CAGR | 7.50% |
| Market Size | USD 12.8 billion by 2032 |
| Growing Sector | Utilities |
The Europe power rental market is set for steady growth, fueled by increasing demand in construction, manufacturing, and oil & gas industries. As urbanization and infrastructure development rise, so does the need for temporary power solutions. Industrial growth and higher energy demand in remote areas further drive the market. Moreover, stricter environmental regulations and a change towards cleaner energy sources are prompting the adoption of cleaner fuel-powered equipment, enhancing market expansion.
Below mentioned are some growth drivers and their impact on market dynamics:
| Drivers | Primary Segments Affected | Why It Matters |
| Increased Industrialization | Application (Oil & Gas, Construction) | Increasing demand for reliable, continuous power. |
| Infrastructure Development | Application (Construction, Manufacturing) | It gives increased power needs for big projects. |
| Environmental Regulations | Fuel Types (Natural Gas, Diesel) | Clean energy regulations keep driving cleaner fuel adoption. |
| Emergency Power Demand | Application (Standby, Peak Shaving) | More need for backup power during peak times. |
| Technological Advancements | Equipment (Generators, Load Banks) | Increased efficiency and lower fuel consumption. |
Europe Power Rental Market is expected to experience significant growth, with a CAGR of 7.5% during the forecast period of 2026-2032. The Europe power rental market is growing rapidly. The market growth is being fueled by industrialization, infrastructure development, and urbanization, which create a need for reliable temporary power. There is also an increasing demand for backup and peak shaving power, mainly in construction and manufacturing. Further, stringent environmental rules are pushing companies to adopt cleaner energy sources like natural gas. On top of that, advancements in power equipment, including smart and energy-efficient solutions, are driving further growth in the market.
Below mentioned are some major restraints and their influence on market dynamics:
| Restraints | Primary Segments Affected | What This Means |
| High Fuel Costs | Fuel Types (Diesel, Natural Gas) | Rising fuel prices increase operational costs for rental companies. |
| Regulatory Compliance | Equipment (Generators, Load Banks) | Stricter emissions and safety standards increase operational costs. |
| Limited Availability of Equipment | Equipment (Generators, Transformers) | Shortage of equipment in specific regions affects rental supply. |
| Competition from Low-Cost Providers | All Segments | Pressure on rental providers to maintain profitability. |
| Grid Dependency | Applications (Standby Power) | Over-reliance on grid can limit the adoption of rental power solutions. |
The Europe power rental market faces challenges like the rising cost of diesel fuel, which raises operational expenses. Compliance with strict emissions regulations also adds to costs, requiring continuous technology investments. Some regions experience equipment shortages, causing delays in supply. Additionally, competition from low-cost providers puts pressure on rental companies' margins. Areas still dependent on grid power are also slowing the adoption of rental power solutions, restricting the market's potential.
Some major trends contributing to the development of the Europe Power Rental Market growth are:
Here are some investment opportunities in the Europe Power Rental Industry:
Here are some top companies contributing to Europe Power Rental Market Share:
| Company Name | Aggreko |
| Headquarters | Glasgow, United Kingdom |
| Established | 1962 |
| Official Website | Click Here |
Aggreko is a global leader in power rental, offering solutions for construction, oil & gas, and industrial applications. Their focus is on providing temporary power during peak demand, shutdowns, and emergency situations.
| Company Name | Caterpillar |
| Headquarters | Peoria, Illinois, United States |
| Established | 1925 |
| Official Website | Click Here |
Caterpillar is a major player in the power rental industry, providing high-performance generators, transformers, and load banks. They offer a wide range of equipment for industries such as construction, oil & gas, and manufacturing.
| Company Name | Cummins |
| Headquarters | Columbus, Indiana, United States |
| Established | 1919 |
| Official Website | Click Here |
Cummins offers a comprehensive range of rental power solutions, focusing on high-efficiency, low-emission equipment. They provide rental services to various sectors, including construction, manufacturing, and utilities.
| Company Name | Kohler Co. |
| Headquarters | Kohler, Wisconsin, United States |
| Established | 1873 |
| Official Website | Click Here |
Kohler provides power rental services for diverse applications, including standby, peak shaving, and base load power. They focus on delivering clean, efficient, and reliable energy solutions.
| Company Name | United Rentals |
| Headquarters | Stamford, Connecticut, United States |
| Established | 1997 |
| Official Website | Click Here |
United Rentals offers a broad selection of power generation equipment, including temporary generators, transformers, and load banks. They provide services across construction, oil & gas, and manufacturing sectors.
European and national policies substantially impact the power rental sector. The EU's Energy Efficiency Directive (EED) mandates that companies use energy-efficient solutions, promoting the utilization of energy-efficient rental power equipment. The EU's Renewable Energy Directive encourages the adoption of renewable energy sources in industrial operations, leading rental companies to offer cleaner, more sustainable energy options. The European Green Deal promotes carbon neutrality, hence fostering superior energy choices.
The Europe power rental market is expected to grow robustly. The major drivers of this market growth include the growing need for temporary power solutions in the construction, manufacturing, and industrial sectors. Further, the key trend within this market will be growing adoption of cleaner and more energy-efficient power solutions. Moreover, it would be very evident to see that growing government initiatives and portable smart power systems will fuel this industry expansion within Europe. Moreover, growing technological advancements are expected to change the industry dynamics within the forecasted period.
The report offers a comprehensive study of the subsequent market segments and their leading categories.
According to Guneet Kaur, Senior Research Analyst, 6Wresearch, diesel generators are the fastest-growing segment in the Europe power rental market due to their high efficiency and reliability for industrial applications. They are favored in construction, manufacturing, and oil & gas operations where constant and large power supply is required.
Generators are witnessing rapid growth in the power rental market due to their demand across a variety of industries such as construction, mining, and utilities. Their versatility and ability to provide continuous power are key reasons behind their increasing adoption.
Standby power is the fastest-growing application segment in the Europe power rental market due to increasing demand for backup power solutions across industries such as healthcare, manufacturing, and retail. As power outages become more frequent, businesses are relying more on standby power to maintain operations.
The utilities sector is the largest end-user of power rental services in Europe, as power plants often rely on temporary power solutions for grid balancing and during peak load periods. This sector will continue to drive demand as energy requirements grow.
TheEurope Power Rental Marketreport provides a detailed analysis of the following market segments
| 1 Executive Summary |
| 2 Introduction |
| 2.1 Key Highlights of the Report |
| 2.2 Report Description |
| 2.3 Market Scope & Segmentation |
| 2.4 Research Methodology |
| 2.5 Assumptions |
| 3 Europe Power Rental Market Overview |
| 3.1 Europe Regional Macro Economic Indicators |
| 3.2 Europe Power Rental Market Revenues & Volume, 2022 & 2032F |
| 3.3 Europe Power Rental Market - Industry Life Cycle |
| 3.4 Europe Power Rental Market - Porter's Five Forces |
| 3.5 Europe Power Rental Market Revenues & Volume Share, By Countries, 2022 & 2032F |
| 3.6 Europe Power Rental Market Revenues & Volume Share, By Fuel Type, 2022 & 2032F |
| 3.7 Europe Power Rental Market Revenues & Volume Share, By Equipment, 2022 & 2032F |
| 3.8 Europe Power Rental Market Revenues & Volume Share, By Power Rating, 2022 & 2032F |
| 3.9 Europe Power Rental Market Revenues & Volume Share, By Application, 2022 & 2032F |
| 3.10 Europe Power Rental Market Revenues & Volume Share, By End User, 2022 & 2032F |
| 4 Europe Power Rental Market Dynamics |
| 4.1 Impact Analysis |
| 4.2 Market Drivers |
| 4.3 Market Restraints |
| 5 Europe Power Rental Market Trends |
| 6 Europe Power Rental Market, 2022- 2032F |
| 6.1 Europe Power Rental Market, Revenues & Volume, By Fuel Type, 2022- 2032F |
| 6.2 Europe Power Rental Market, Revenues & Volume, By Equipment, 2022- 2032F |
| 6.3 Europe Power Rental Market, Revenues & Volume, By Power Rating, 2022- 2032F |
| 6.4 Europe Power Rental Market, Revenues & Volume, By Application, 2022- 2032F |
| 6.5 Europe Power Rental Market, Revenues & Volume, By End User, 2022- 2032F |
| 7 Germany Power Rental Market, 2021 - 2031 |
| 7.1 Germany Power Rental Market, Revenues & Volume, By Fuel Type, 2022- 2032F |
| 7.2 Germany Power Rental Market, Revenues & Volume, By Equipment, 2022- 2032F |
| 7.3 Germany Power Rental Market, Revenues & Volume, By Power Rating, 2022- 2032F |
| 7.4 Germany Power Rental Market, Revenues & Volume, By Application, 2022- 2032F |
| 7.5 Germany Power Rental Market, Revenues & Volume, By End User, 2022- 2032F |
| 8 United Kingdom Power Rental Market, 2022- 2032F |
| 8.1 United Kingdom Power Rental Market, Revenues & Volume, By Fuel Type, 2022- 2032F |
| 8.2 United Kingdom Power Rental Market, Revenues & Volume, By Equipment, 2022- 2032F |
| 8.3 United Kingdom Power Rental Market, Revenues & Volume, By Power Rating, 2022- 2032F |
| 8.4 United Kingdom Power Rental Market, Revenues & Volume, By Application, 2022- 2032F |
| 8.5 United Kingdom Power Rental Market, Revenues & Volume, By End User, 2022- 2032F |
| 9 France Power Rental Market, 2022- 2032F |
| 9.1 France Power Rental Market, Revenues & Volume, By Fuel Type, 2022- 2032F |
| 9.2 France Power Rental Market, Revenues & Volume, By Equipment, 2022- 2032F |
| 9.3 France Power Rental Market, Revenues & Volume, By Power Rating, 2022- 2032F |
| 9.4 France Power Rental Market, Revenues & Volume, By Application, 2022- 2032F |
| 9.5 France Power Rental Market, Revenues & Volume, By End User, 2022- 2032F |
| 10 Italy Power Rental Market, 2022- 2032F |
| 10.1 Italy Power Rental Market, Revenues & Volume, By Fuel Type, 2022- 2032F |
| 10.2 Italy Power Rental Market, Revenues & Volume, By Equipment, 2022- 2032F |
| 10.3 Italy Power Rental Market, Revenues & Volume, By Power Rating, 2022- 2032F |
| 10.4 Italy Power Rental Market, Revenues & Volume, By Application, 2022- 2032F |
| 10.5 Italy Power Rental Market, Revenues & Volume, By End User, 2022- 2032F |
| 11 Russia Power Rental Market, 2019 - 2029 |
| 11.1 Russia Power Rental Market, Revenues & Volume, By Fuel Type, 2022- 2032F |
| 11.2 Russia Power Rental Market, Revenues & Volume, By Equipment, 2022- 2032F |
| 11.3 Russia Power Rental Market, Revenues & Volume, By Power Rating, 2022- 2032F |
| 11.4 Russia Power Rental Market, Revenues & Volume, By Application, 2022- 2032F |
| 11.5 Russia Power Rental Market, Revenues & Volume, By End User, 2022- 2032F |
| 12 Spain Power Rental Market, 2022- 2032F |
| 12.1 Spain Power Rental Market, Revenues & Volume, By Fuel Type, 2022- 2032F |
| 12.2 Spain Power Rental Market, Revenues & Volume, By Equipment, 2022- 2032F |
| 12.3 Spain Power Rental Market, Revenues & Volume, By Power Rating, 2022- 2032F |
| 12.4 Spain Power Rental Market, Revenues & Volume, By Application, 2022- 2032F |
| 12.5 Spain Power Rental Market, Revenues & Volume, By End User, 2022- 2032F |
| 13 Rest of Europe Power Rental Market, 2022- 2032F |
| 13.1 Rest of Europe Power Rental Market, Revenues & Volume, By Fuel Type, 2022- 2032F |
| 13.2 Rest of Europe Power Rental Market, Revenues & Volume, By Equipment, 2022- 2032F |
| 13.3 Rest of Europe Power Rental Market, Revenues & Volume, By Power Rating, 2022- 2032F |
| 13.4 Rest of Europe Power Rental Market, Revenues & Volume, By Application, 2022- 2032F |
| 13.5 Rest of Europe Power Rental Market, Revenues & Volume, By End User, 2022- 2032F |
| 14 Europe Power Rental Market Key Performance Indicators |
| 15 Europe Power Rental Market - Opportunity Assessment |
| 15.1 Europe Power Rental Market Opportunity Assessment, By Countries, 2022 & 2032F |
| 15.2 Europe Power Rental Market Opportunity Assessment, By Fuel Type, 2022 & 2032F |
| 15.3 Europe Power Rental Market Opportunity Assessment, By Equipment, 2022 & 2032F |
| 15.4 Europe Power Rental Market Opportunity Assessment, By Power Rating, 2022 & 2032F |
| 15.5 Europe Power Rental Market Opportunity Assessment, By Application, 2022 & 2032F |
| 15.6 Europe Power Rental Market Opportunity Assessment, By End User, 2022 & 2032F |
| 16 Europe Power Rental Market - Competitive Landscape |
| 16.1 Europe Power Rental Market Revenue Share, By Companies, 2025 |
| 16.2 Europe Power Rental Market Competitive Benchmarking, By Operating and Technical Parameters |
| 17 Company Profiles |
| 18 Recommendations |
| 19 Disclaimer |
Market Forecast by Countries (Germany, United Kingdom, France, Italy, Russia, Spain, Rest of Europe), By Fuel Type (Diesel, Natural Gas), By Equipment (Generators, Transformers, Load Banks), By Power Rating (Up to 50 kW, 51–500 kW, 501-2500 kW, Above 2500 kW), By Application (Standby power, Peak shaving, Base load/ continuous power), By End User (Utilities, Oil & gas, Construction, Manufacturing, Metal & Mining, IT and Data centres, Corporate & Retail) And Competitive Landscape
| Product Code: ETC4611892 | Publication Date: Jul 2023 | Product Type: Report | |
| Publisher: 6wresearch | No. of Pages: 200 | No. of Figures: 90 | No. of Tables: 300 |
| Report Name | Europe Power Rental Market |
| Base Year | 2022 |
| Historical Period | 2019-2022 |
| Forecast Period | 2023-2029 |
| Growth Rate (CAGR) | 5.8% |
| Report Coverage | Revenues & Volume, Market Trends, Drivers & Challenges, Market Forecast, Market Share |
| Segment Coverage | By Countries, By Fuel Type, By Equipment, By Power Rating, By Application, By End User |
| Customization Scope | 100% customized reports available along with reliable data. Moreover, you can alter the segments, countries, and regions according to your needs. For further details, you can contact our research expert at sales@6wresearch.com |
| Pricing and Purchase Options | Avail customization purchase option to know the exact pricing of your research needs |
Europe Power Rental Market report thoroughly covers the market by country, fuel type, equipment, power rating, application, and end user. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Europe Power Rental Market has attained significant growth and the market is projected to accomplish a major rise during the forecast period. Some significant factors propelling the market growth are the rise in demand for uninterrupted and reliable power supply, the growing requirement for backup power solutions, and the rising focus on environmental and sustainability concerns.
According to 6Wresearch, the Europe Power Rental Market size is likely to grow at a CAGR of 5.8% during the forecast period 2023-2029. The Europe Power Rental Industry is witnessing a number of driving factors contributing to its progress. Firstly, the rise in demand for reliable and uninterrupted power supply across many sectors and industries, including manufacturing, construction, events, as well as utilities, is a major driver. Power rentals provide a quick and flexible solution during planned maintenance, emergencies, or temporary events. In addition, the rising requirement for backup power solutions on the back of frequent weather-related disruptions and natural calamities amplifies the demand for power rental services and this trend is particularly essential in regions susceptible to extreme weather conditions, where businesses and infrastructure need consistent temporary power sources.
Furthermore, the rising focus on sustainability and the environment has led to the adoption of cleaner as well as more efficient power solutions. Power rental players are increasingly offering eco-friendly options such as hybrid generators and gas-powered units. The market is also coming across some challenges including the volatility in fuel prices, regulatory complexities and compliance with evolving environmental standards, and competition from alternative energy sources as well as technologies.
Some of the most prominent players that are running in this market include:
Governments in Europe enforce stringent regulations aimed at decreasing emissions and promoting cleaner energy sources. This includes directives linked to exhaust emissions, noise pollution, as well as the use of eco-friendly technologies in power generation. Governments across the region set forth regulations related to safety standards in power generation and distribution. These regulations in the market cover equipment safety, installation guidelines, and operational procedures with the purpose of preventing accidents and ensuring the well-being of workers and the public. European nations often have energy efficiency regulations and targets in place. These regulations motivate the use of efficient equipment, endorse energy conservation practices, as well as incentivize the adoption of renewable energy sources. These regulations have been aiding in Europe Power Rental Market Growth.
According to Dhaval, Research Manager, 6Wresearch, the Natural Gas segment by fuel type has been undergoing significant growth. Factors such as the availability of natural gas infrastructure and environmental concerns contribute to its rising adoption for power rental purposes.
By equipment, generators attained significant growth in the market and it will continue to remain the dominant segment in the future. Generators have a crucial role to play in offering temporary power solutions, and they are witnessing prominent growth in demand.
The report provides a detailed analysis of the following market segments: