| Product Code: ETC5078772 | Publication Date: Nov 2023 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sachin Kumar Rai | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
In 2024, Fiji saw a significant increase in non-alcoholic drink import shipments, with top exporters being New Zealand, Australia, South Korea, USA, and Turkey. The market concentration, as measured by the HHI, remained very high, indicating a strong competitive landscape. The compound annual growth rate (CAGR) from 2020 to 2024 was an impressive 34.14%, with a notable growth rate of 43.67% from 2023 to 2024. These figures suggest a growing demand for non-alcoholic beverages in Fiji, driven by imports from key exporting countries.

The non-alcoholic drink market in Fiji thrives on the growing demand for health-conscious beverages. Products such as bottled water, juices, and functional drinks are popular among consumers seeking alternatives to sugary or alcoholic options.
Rising health consciousness and an increase in disposable income drive the non-alcoholic drink market in Fiji. The growing preference for functional beverages and locally produced options further supports market growth.
The non-alcoholic drink market in Fiji faces challenges such as limited product diversity, with a focus primarily on carbonated drinks and bottled water. Consumer awareness about the health benefits of non-alcoholic beverages like juices, teas, and functional drinks is still growing. Additionally, high import costs for premium non-alcoholic beverages make them unaffordable for a large segment of the population. Local production capabilities for non-alcoholic drinks are limited, and the market lacks established distribution channels, particularly in rural areas. Competition from international brands further limits the growth potential of local players in this market.
Agricultural policies in Fiji support the non-alcoholic drink market by promoting local fruit and raw material production. The government provides subsidies for sustainable practices and export incentives for beverage manufacturers.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Fiji Non-alcoholic Drink Market Overview |
3.1 Fiji Country Macro Economic Indicators |
3.2 Fiji Non-alcoholic Drink Market Revenues & Volume, 2021 & 2031F |
3.3 Fiji Non-alcoholic Drink Market - Industry Life Cycle |
3.4 Fiji Non-alcoholic Drink Market - Porter's Five Forces |
3.5 Fiji Non-alcoholic Drink Market Revenues & Volume Share, By Product Types, 2021 & 2031F |
3.6 Fiji Non-alcoholic Drink Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Fiji Non-alcoholic Drink Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness and preference for healthier beverage options |
4.2.2 Growing demand for natural and organic ingredients in beverages |
4.2.3 Rising disposable incomes leading to higher spending on premium non-alcoholic drinks |
4.3 Market Restraints |
4.3.1 Intense competition from other non-alcoholic beverage options |
4.3.2 Fluctuating prices of raw materials affecting production costs |
5 Fiji Non-alcoholic Drink Market Trends |
6 Fiji Non-alcoholic Drink Market Segmentations |
6.1 Fiji Non-alcoholic Drink Market, By Product Types |
6.1.1 Overview and Analysis |
6.1.2 Fiji Non-alcoholic Drink Market Revenues & Volume, By Carbonated? Drinks, 2021-2031F |
6.1.3 Fiji Non-alcoholic Drink Market Revenues & Volume, By Non-Carbonated? Drinks, 2021-2031F |
6.2 Fiji Non-alcoholic Drink Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Fiji Non-alcoholic Drink Market Revenues & Volume, By Online, 2021-2031F |
6.2.3 Fiji Non-alcoholic Drink Market Revenues & Volume, By Offline, 2021-2031F |
7 Fiji Non-alcoholic Drink Market Import-Export Trade Statistics |
7.1 Fiji Non-alcoholic Drink Market Export to Major Countries |
7.2 Fiji Non-alcoholic Drink Market Imports from Major Countries |
8 Fiji Non-alcoholic Drink Market Key Performance Indicators |
8.1 Consumer engagement on social media platforms and online forums related to Fiji non-alcoholic drinks |
8.2 Number of new product launches in the Fiji non-alcoholic drink market |
8.3 Growth in distribution channels such as supermarkets, convenience stores, and online platforms for Fiji non-alcoholic drinks |
9 Fiji Non-alcoholic Drink Market - Opportunity Assessment |
9.1 Fiji Non-alcoholic Drink Market Opportunity Assessment, By Product Types, 2021 & 2031F |
9.2 Fiji Non-alcoholic Drink Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Fiji Non-alcoholic Drink Market - Competitive Landscape |
10.1 Fiji Non-alcoholic Drink Market Revenue Share, By Companies, 2024 |
10.2 Fiji Non-alcoholic Drink Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |