Product Code: ETC13246930 | Publication Date: Apr 2025 | Updated Date: Jul 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 190 | No. of Figures: 80 | No. of Tables: 40 |
According to 6Wresearch internal database and industry insights, the Global Automotive Noise Vibration and Harshness Materials Market was valued at USD 12.1 Billion in 2024 and is expected to reach USD 18.2 Billion by 2031, growing at a compound annual growth rate of 8.37% during the forecast period (2025-2031).
The Global Automotive Noise Vibration and Harshness (NVH) Materials Market is experiencing steady growth, driven by increasing demand for comfort and luxury features in vehicles. NVH materials are essential in reducing noise, vibration, and harshness levels in vehicles, enhancing the overall driving experience. The market is witnessing a shift towards lightweight and eco-friendly materials to meet stringent regulations on emissions and fuel efficiency. Key players in the industry are focusing on research and development activities to introduce innovative solutions that offer superior NVH performance while maintaining cost-effectiveness. The market is also influenced by technological advancements in automotive manufacturing processes and the growing trend towards electric vehicles. Overall, the Global Automotive NVH Materials Market is projected to continue its growth trajectory in the coming years.
The Global Automotive Noise Vibration and Harshness (NVH) Materials Market is experiencing a growing demand due to the increased focus on vehicle comfort and noise reduction. Key trends in the market include the adoption of lightweight and environmentally friendly materials, advancements in technology for improved NVH performance, and the rising popularity of electric vehicles requiring specialized NVH solutions. Opportunities in the market lie in the development of innovative materials that offer superior noise and vibration dampening properties, as well as the integration of smart materials and solutions for enhanced NVH performance. With the automotive industry`s continuous emphasis on improving driving experience and reducing cabin noise levels, the NVH materials market is poised for significant growth and innovation in the coming years.
In the Global Automotive Noise Vibration and Harshness (NVH) Materials Market, major challenges include the need for continuous innovation to develop materials that effectively reduce noise and vibration while meeting stringent regulatory requirements. Cost pressures also pose a challenge, as automakers seek to balance the benefits of advanced NVH materials with the need to keep production costs low. Additionally, the market faces the task of educating consumers and manufacturers about the benefits of NVH materials, as awareness about the importance of reducing noise and vibration in vehicles continues to grow. Competition within the market is intense, driving companies to differentiate their offerings and stay ahead of technological advancements. Overall, the Global Automotive NVH Materials Market requires a strategic approach to address these challenges and capitalize on the opportunities for growth.
The Global Automotive Noise Vibration and Harshness (NVH) Materials Market is primarily driven by the increasing demand for vehicles with enhanced comfort and reduced noise levels. As consumers seek quieter and more comfortable driving experiences, automakers are incorporating NVH materials such as insulation, dampers, and absorbers to minimize noise, vibrations, and harshness within vehicles. Additionally, stringent government regulations regarding noise pollution and vehicle performance standards are pushing manufacturers to invest in NVH materials to meet compliance requirements. Furthermore, technological advancements in NVH materials, such as lightweight and eco-friendly options, are also contributing to the market growth by improving fuel efficiency and sustainability in automotive applications. Overall, the focus on improving driving comfort, meeting regulatory standards, and advancing NVH material technologies are key drivers propelling the growth of the Global Automotive NVH Materials Market.
Government policies related to the Global Automotive Noise Vibration and Harshness Materials Market primarily focus on promoting the use of eco-friendly and sustainable materials to reduce the impact of vehicle noise and vibrations on the environment and public health. Regulations often include noise emission standards, material recyclability requirements, and restrictions on the use of hazardous substances in automotive NVH materials. Additionally, government initiatives support research and development in innovative NVH materials to enhance vehicle comfort and safety while meeting stringent regulatory standards. Compliance with these policies is crucial for automotive manufacturers to ensure market competitiveness and contribute to a more sustainable transportation industry.
The Global Automotive Noise Vibration and Harshness (NVH) Materials Market is expected to witness steady growth in the coming years, driven by increasing demand for quieter and more comfortable vehicles. Stringent regulations regarding noise pollution and a growing focus on enhancing passenger comfort are key factors fueling the market growth. Additionally, advancements in material technologies, such as the development of lightweight and high-performance materials with superior vibration damping properties, are anticipated to further boost market expansion. The rising trend of electric vehicles and autonomous driving also present opportunities for NVH materials manufacturers to cater to the unique noise and vibration challenges associated with these vehicles. Overall, the market is forecasted to experience sustained growth as automakers prioritize NVH performance to enhance the overall driving experience.
The Global Automotive Noise Vibration and Harshness (NVH) Materials Market is witnessing varied dynamics across different regions. In Asia, particularly in countries like China and India, the market is experiencing rapid growth due to the flourishing automotive industry and increasing focus on vehicle comfort and noise reduction. North America is a mature market for NVH materials with a strong emphasis on advanced technologies and material innovations. In Europe, stringent regulations related to vehicle noise levels are driving the demand for NVH materials. The Middle East and Africa region is witnessing a gradual uptake of NVH materials due to the growing automotive production and increasing awareness about the benefits of noise reduction. In Latin America, the market is poised for steady growth attributed to the expanding automotive sector and rising demand for premium vehicles with enhanced NVH performance.
Global Automotive Noise Vibration and Harshness Materials Market |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Global Automotive Noise Vibration and Harshness Materials Market Overview |
3.1 Global Regional Macro Economic Indicators |
3.2 Global Automotive Noise Vibration and Harshness Materials Market Revenues & Volume, 2021 & 2031F |
3.3 Global Automotive Noise Vibration and Harshness Materials Market - Industry Life Cycle |
3.4 Global Automotive Noise Vibration and Harshness Materials Market - Porter's Five Forces |
3.5 Global Automotive Noise Vibration and Harshness Materials Market Revenues & Volume Share, By Regions, 2021 & 2031F |
3.6 Global Automotive Noise Vibration and Harshness Materials Market Revenues & Volume Share, By Material, 2021 & 2031F |
3.7 Global Automotive Noise Vibration and Harshness Materials Market Revenues & Volume Share, By NVH Treatment, 2021 & 2031F |
3.8 Global Automotive Noise Vibration and Harshness Materials Market Revenues & Volume Share, By Vehicle, 2021 & 2031F |
4 Global Automotive Noise Vibration and Harshness Materials Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Global Automotive Noise Vibration and Harshness Materials Market Trends |
6 Global Automotive Noise Vibration and Harshness Materials Market, 2021 - 2031 |
6.1 Global Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Material, 2021 - 2031 |
6.1.1 Overview & Analysis |
6.1.2 Global Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Rubber, 2021 - 2031 |
6.1.3 Global Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Polypropylene, 2021 - 2031 |
6.1.4 Global Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Polyurethane, 2021 - 2031 |
6.1.5 Global Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Polyamide, 2021 - 2031 |
6.1.6 Global Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Polyvinyl Chloride, 2021 - 2031 |
6.2 Global Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By NVH Treatment, 2021 - 2031 |
6.2.1 Overview & Analysis |
6.2.2 Global Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Absorber, 2021 - 2031 |
6.2.3 Global Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Insulator, 2021 - 2031 |
6.2.4 Global Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Absorber & Insulator, 2021 - 2031 |
6.2.5 Global Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Damper, 2021 - 2031 |
6.3 Global Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Vehicle, 2021 - 2031 |
6.3.1 Overview & Analysis |
6.3.2 Global Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Passenger Cars, 2021 - 2031 |
6.3.3 Global Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Light Commercial Vehicles, 2021 - 2031 |
6.3.4 Global Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Heavy Commercial Vehicle, 2021 - 2031 |
7 North America Automotive Noise Vibration and Harshness Materials Market, Overview & Analysis |
7.1 North America Automotive Noise Vibration and Harshness Materials Market Revenues & Volume, 2021 - 2031 |
7.2 North America Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Countries, 2021 - 2031 |
7.2.1 United States (US) Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
7.2.2 Canada Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
7.2.3 Rest of North America Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
7.3 North America Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Material, 2021 - 2031 |
7.4 North America Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By NVH Treatment, 2021 - 2031 |
7.5 North America Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Vehicle, 2021 - 2031 |
8 Latin America (LATAM) Automotive Noise Vibration and Harshness Materials Market, Overview & Analysis |
8.1 Latin America (LATAM) Automotive Noise Vibration and Harshness Materials Market Revenues & Volume, 2021 - 2031 |
8.2 Latin America (LATAM) Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Countries, 2021 - 2031 |
8.2.1 Brazil Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
8.2.2 Mexico Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
8.2.3 Argentina Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
8.2.4 Rest of LATAM Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
8.3 Latin America (LATAM) Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Material, 2021 - 2031 |
8.4 Latin America (LATAM) Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By NVH Treatment, 2021 - 2031 |
8.5 Latin America (LATAM) Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Vehicle, 2021 - 2031 |
9 Asia Automotive Noise Vibration and Harshness Materials Market, Overview & Analysis |
9.1 Asia Automotive Noise Vibration and Harshness Materials Market Revenues & Volume, 2021 - 2031 |
9.2 Asia Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Countries, 2021 - 2031 |
9.2.1 India Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
9.2.2 China Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
9.2.3 Japan Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
9.2.4 Rest of Asia Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
9.3 Asia Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Material, 2021 - 2031 |
9.4 Asia Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By NVH Treatment, 2021 - 2031 |
9.5 Asia Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Vehicle, 2021 - 2031 |
10 Africa Automotive Noise Vibration and Harshness Materials Market, Overview & Analysis |
10.1 Africa Automotive Noise Vibration and Harshness Materials Market Revenues & Volume, 2021 - 2031 |
10.2 Africa Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Countries, 2021 - 2031 |
10.2.1 South Africa Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
10.2.2 Egypt Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
10.2.3 Nigeria Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
10.2.4 Rest of Africa Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
10.3 Africa Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Material, 2021 - 2031 |
10.4 Africa Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By NVH Treatment, 2021 - 2031 |
10.5 Africa Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Vehicle, 2021 - 2031 |
11 Europe Automotive Noise Vibration and Harshness Materials Market, Overview & Analysis |
11.1 Europe Automotive Noise Vibration and Harshness Materials Market Revenues & Volume, 2021 - 2031 |
11.2 Europe Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Countries, 2021 - 2031 |
11.2.1 United Kingdom Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
11.2.2 Germany Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
11.2.3 France Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
11.2.4 Rest of Europe Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
11.3 Europe Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Material, 2021 - 2031 |
11.4 Europe Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By NVH Treatment, 2021 - 2031 |
11.5 Europe Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Vehicle, 2021 - 2031 |
12 Middle East Automotive Noise Vibration and Harshness Materials Market, Overview & Analysis |
12.1 Middle East Automotive Noise Vibration and Harshness Materials Market Revenues & Volume, 2021 - 2031 |
12.2 Middle East Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Countries, 2021 - 2031 |
12.2.1 Saudi Arabia Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
12.2.2 UAE Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
12.2.3 Turkey Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, 2021 - 2031 |
12.3 Middle East Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Material, 2021 - 2031 |
12.4 Middle East Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By NVH Treatment, 2021 - 2031 |
12.5 Middle East Automotive Noise Vibration and Harshness Materials Market, Revenues & Volume, By Vehicle, 2021 - 2031 |
13 Global Automotive Noise Vibration and Harshness Materials Market Key Performance Indicators |
14 Global Automotive Noise Vibration and Harshness Materials Market - Export/Import By Countries Assessment |
15 Global Automotive Noise Vibration and Harshness Materials Market - Opportunity Assessment |
15.1 Global Automotive Noise Vibration and Harshness Materials Market Opportunity Assessment, By Countries, 2021 & 2031F |
15.2 Global Automotive Noise Vibration and Harshness Materials Market Opportunity Assessment, By Material, 2021 & 2031F |
15.3 Global Automotive Noise Vibration and Harshness Materials Market Opportunity Assessment, By NVH Treatment, 2021 & 2031F |
15.4 Global Automotive Noise Vibration and Harshness Materials Market Opportunity Assessment, By Vehicle, 2021 & 2031F |
16 Global Automotive Noise Vibration and Harshness Materials Market - Competitive Landscape |
16.1 Global Automotive Noise Vibration and Harshness Materials Market Revenue Share, By Companies, 2024 |
16.2 Global Automotive Noise Vibration and Harshness Materials Market Competitive Benchmarking, By Operating and Technical Parameters |
17 Top 10 Company Profiles |
18 Recommendations |
19 Disclaimer |