Product Code: ETC13346782 | Publication Date: Apr 2025 | Updated Date: Jul 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 190 | No. of Figures: 80 | No. of Tables: 40 |
According to 6Wresearch internal database and industry insights, the Global Prams and Stroller Market was valued at USD 4.5 Billion in 2024 and is expected to reach USD 6.52 Billion by 2031, growing at a compound annual growth rate of 5.60% during the forecast period (2025-2031).
The global prams and stroller market is experiencing steady growth driven by factors such as urbanization, increasing birth rates, and rising disposable incomes. Key trends in the market include the demand for lightweight and compact designs, advanced features like adjustable handles and canopies, and eco-friendly materials. Major market players are focusing on product innovation, safety standards compliance, and expanding their product portfolios to cater to a diverse consumer base. The market is highly competitive with key players such as Graco, Baby Jogger, and Chicco dominating the industry. Geographically, Asia-Pacific is a significant market due to the large population and increasing urbanization, while North America and Europe also hold substantial market shares. The market is expected to continue growing as parents prioritize convenience and safety in baby transportation solutions.
The Global Prams and Stroller Market is witnessing a surge in demand due to increasing urbanization, rising disposable incomes, and growing awareness about child safety. Consumers are opting for lightweight, compact, and easy-to-use strollers with features such as multi-functionality, adjustable handles, and enhanced suspension systems. The shift towards eco-friendly and sustainable materials is also gaining traction in the market. Additionally, the rise of online retail channels and the availability of a wide range of products are providing opportunities for market growth. Manufacturers are focusing on product innovation, customization, and strategic partnerships to gain a competitive edge in the market. Overall, the Global Prams and Stroller Market is poised for steady growth, driven by evolving consumer preferences and technological advancements.
One of the challenges faced in the Global Prams and Stroller Market is intense competition among a large number of players, leading to pricing pressures and margin erosion. Additionally, constantly changing consumer preferences and trends require manufacturers to innovate and introduce new features and designs regularly to stay competitive. Another challenge is the impact of regulations and safety standards in different regions, necessitating compliance and potentially adding to manufacturing costs. Furthermore, the market is also influenced by economic conditions, as consumer spending on non-essential items like prams and strollers is discretionary and can be affected during economic downturns. Overall, companies in the Global Prams and Stroller Market need to navigate these challenges effectively to maintain their market share and profitability.
The global prams and stroller market is primarily driven by factors such as increasing urbanization, rising disposable income levels, growing awareness about child safety, and the convenience provided by these products for parents. The trend of nuclear families and the need for portable and easy-to-use baby transportation solutions are also contributing to the market growth. Additionally, advancements in product design, features, and materials are attracting consumers looking for innovative and stylish prams and strollers. The focus on promoting active lifestyles for children and the emphasis on early childhood development are further propelling the demand for these products. Overall, the market is expected to continue expanding due to the evolving preferences of modern parents and the increasing emphasis on child comfort and safety.
Government policies related to the Global Prams and Stroller Market primarily revolve around safety regulations, import/export restrictions, and product standards. Regulatory bodies such as the Consumer Product Safety Commission (CPSC) in the United States and the European Committee for Standardization (CEN) in Europe set guidelines for manufacturers to ensure that prams and strollers meet safety requirements, including stability, restraint systems, and chemical content limits. Import/export regulations may vary by country, affecting market access and pricing. Additionally, some governments may offer subsidies or incentives to promote the adoption of environmentally friendly materials or manufacturing practices within the industry. Overall, compliance with these policies is crucial for manufacturers and sellers to ensure consumer safety and market access.
The Global Prams and Stroller Market is expected to witness steady growth in the coming years due to increasing urbanization, rising birth rates, and growing awareness about child safety. The market is projected to be driven by innovation in product design, customization options, and technological advancements such as smart strollers with GPS tracking and temperature control features. Additionally, the demand for lightweight and compact strollers for travel convenience is anticipated to fuel market growth. Emerging markets in Asia Pacific and Latin America are likely to present significant growth opportunities for key players in the industry. However, factors such as pricing pressure, competition from alternative baby transport products, and economic uncertainties could pose challenges to market growth in the forecast period.
The global prams and stroller market is witnessing significant growth across various regions. In Asia, particularly in countries like China and India, there is a rising demand for high-quality and innovative baby transportation products due to increasing disposable income levels and changing lifestyles. North America is experiencing a trend towards premium and technologically advanced strollers, with a focus on safety features and convenience for parents. In Europe, there is a growing preference for eco-friendly and sustainable stroller options, driven by environmental consciousness among consumers. The Middle East and Africa region is seeing a surge in demand for lightweight and compact strollers to cater to urban living conditions. In Latin America, the market is characterized by a preference for colorful and stylish strollers that offer comfort and durability for families.
Global Prams and Stroller Market |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Global Prams and Stroller Market Overview |
3.1 Global Regional Macro Economic Indicators |
3.2 Global Prams and Stroller Market Revenues & Volume, 2021 & 2031F |
3.3 Global Prams and Stroller Market - Industry Life Cycle |
3.4 Global Prams and Stroller Market - Porter's Five Forces |
3.5 Global Prams and Stroller Market Revenues & Volume Share, By Regions, 2021 & 2031F |
3.6 Global Prams and Stroller Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.7 Global Prams and Stroller Market Revenues & Volume Share, By Feature, 2021 & 2031F |
3.8 Global Prams and Stroller Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.9 Global Prams and Stroller Market Revenues & Volume Share, By End User, 2021 & 2031F |
4 Global Prams and Stroller Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Global Prams and Stroller Market Trends |
6 Global Prams and Stroller Market, 2021 - 2031 |
6.1 Global Prams and Stroller Market, Revenues & Volume, By Type, 2021 - 2031 |
6.1.1 Overview & Analysis |
6.1.2 Global Prams and Stroller Market, Revenues & Volume, By Standard Stroller, 2021 - 2031 |
6.1.3 Global Prams and Stroller Market, Revenues & Volume, By Travel System, 2021 - 2031 |
6.1.4 Global Prams and Stroller Market, Revenues & Volume, By Jogging Stroller, 2021 - 2031 |
6.1.5 Global Prams and Stroller Market, Revenues & Volume, By Double Stroller, 2021 - 2031 |
6.1.6 Global Prams and Stroller Market, Revenues & Volume, By Umbrella Stroller, 2021 - 2031 |
6.2 Global Prams and Stroller Market, Revenues & Volume, By Feature, 2021 - 2031 |
6.2.1 Overview & Analysis |
6.2.2 Global Prams and Stroller Market, Revenues & Volume, By Adjustable Handle, 2021 - 2031 |
6.2.3 Global Prams and Stroller Market, Revenues & Volume, By Lightweight, 2021 - 2031 |
6.2.4 Global Prams and Stroller Market, Revenues & Volume, By Foldable, 2021 - 2031 |
6.2.5 Global Prams and Stroller Market, Revenues & Volume, By Reclining Seat, 2021 - 2031 |
6.2.6 Global Prams and Stroller Market, Revenues & Volume, By Compact Design, 2021 - 2031 |
6.3 Global Prams and Stroller Market, Revenues & Volume, By Application, 2021 - 2031 |
6.3.1 Overview & Analysis |
6.3.2 Global Prams and Stroller Market, Revenues & Volume, By Infant Transportation, 2021 - 2031 |
6.3.3 Global Prams and Stroller Market, Revenues & Volume, By Multi-Purpose Use, 2021 - 2031 |
6.3.4 Global Prams and Stroller Market, Revenues & Volume, By Outdoor Activities, 2021 - 2031 |
6.3.5 Global Prams and Stroller Market, Revenues & Volume, By Twins & Siblings, 2021 - 2031 |
6.3.6 Global Prams and Stroller Market, Revenues & Volume, By Travel, 2021 - 2031 |
6.4 Global Prams and Stroller Market, Revenues & Volume, By End User, 2021 - 2031 |
6.4.1 Overview & Analysis |
6.4.2 Global Prams and Stroller Market, Revenues & Volume, By Parents, 2021 - 2031 |
6.4.3 Global Prams and Stroller Market, Revenues & Volume, By Daycares, 2021 - 2031 |
6.4.4 Global Prams and Stroller Market, Revenues & Volume, By Hospitals, 2021 - 2031 |
6.4.5 Global Prams and Stroller Market, Revenues & Volume, By Commercial, 2021 - 2031 |
6.4.6 Global Prams and Stroller Market, Revenues & Volume, By Others, 2021 - 2031 |
7 North America Prams and Stroller Market, Overview & Analysis |
7.1 North America Prams and Stroller Market Revenues & Volume, 2021 - 2031 |
7.2 North America Prams and Stroller Market, Revenues & Volume, By Countries, 2021 - 2031 |
7.2.1 United States (US) Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
7.2.2 Canada Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
7.2.3 Rest of North America Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
7.3 North America Prams and Stroller Market, Revenues & Volume, By Type, 2021 - 2031 |
7.4 North America Prams and Stroller Market, Revenues & Volume, By Feature, 2021 - 2031 |
7.5 North America Prams and Stroller Market, Revenues & Volume, By Application, 2021 - 2031 |
7.6 North America Prams and Stroller Market, Revenues & Volume, By End User, 2021 - 2031 |
8 Latin America (LATAM) Prams and Stroller Market, Overview & Analysis |
8.1 Latin America (LATAM) Prams and Stroller Market Revenues & Volume, 2021 - 2031 |
8.2 Latin America (LATAM) Prams and Stroller Market, Revenues & Volume, By Countries, 2021 - 2031 |
8.2.1 Brazil Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
8.2.2 Mexico Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
8.2.3 Argentina Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
8.2.4 Rest of LATAM Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
8.3 Latin America (LATAM) Prams and Stroller Market, Revenues & Volume, By Type, 2021 - 2031 |
8.4 Latin America (LATAM) Prams and Stroller Market, Revenues & Volume, By Feature, 2021 - 2031 |
8.5 Latin America (LATAM) Prams and Stroller Market, Revenues & Volume, By Application, 2021 - 2031 |
8.6 Latin America (LATAM) Prams and Stroller Market, Revenues & Volume, By End User, 2021 - 2031 |
9 Asia Prams and Stroller Market, Overview & Analysis |
9.1 Asia Prams and Stroller Market Revenues & Volume, 2021 - 2031 |
9.2 Asia Prams and Stroller Market, Revenues & Volume, By Countries, 2021 - 2031 |
9.2.1 India Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
9.2.2 China Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
9.2.3 Japan Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
9.2.4 Rest of Asia Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
9.3 Asia Prams and Stroller Market, Revenues & Volume, By Type, 2021 - 2031 |
9.4 Asia Prams and Stroller Market, Revenues & Volume, By Feature, 2021 - 2031 |
9.5 Asia Prams and Stroller Market, Revenues & Volume, By Application, 2021 - 2031 |
9.6 Asia Prams and Stroller Market, Revenues & Volume, By End User, 2021 - 2031 |
10 Africa Prams and Stroller Market, Overview & Analysis |
10.1 Africa Prams and Stroller Market Revenues & Volume, 2021 - 2031 |
10.2 Africa Prams and Stroller Market, Revenues & Volume, By Countries, 2021 - 2031 |
10.2.1 South Africa Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
10.2.2 Egypt Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
10.2.3 Nigeria Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
10.2.4 Rest of Africa Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
10.3 Africa Prams and Stroller Market, Revenues & Volume, By Type, 2021 - 2031 |
10.4 Africa Prams and Stroller Market, Revenues & Volume, By Feature, 2021 - 2031 |
10.5 Africa Prams and Stroller Market, Revenues & Volume, By Application, 2021 - 2031 |
10.6 Africa Prams and Stroller Market, Revenues & Volume, By End User, 2021 - 2031 |
11 Europe Prams and Stroller Market, Overview & Analysis |
11.1 Europe Prams and Stroller Market Revenues & Volume, 2021 - 2031 |
11.2 Europe Prams and Stroller Market, Revenues & Volume, By Countries, 2021 - 2031 |
11.2.1 United Kingdom Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
11.2.2 Germany Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
11.2.3 France Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
11.2.4 Rest of Europe Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
11.3 Europe Prams and Stroller Market, Revenues & Volume, By Type, 2021 - 2031 |
11.4 Europe Prams and Stroller Market, Revenues & Volume, By Feature, 2021 - 2031 |
11.5 Europe Prams and Stroller Market, Revenues & Volume, By Application, 2021 - 2031 |
11.6 Europe Prams and Stroller Market, Revenues & Volume, By End User, 2021 - 2031 |
12 Middle East Prams and Stroller Market, Overview & Analysis |
12.1 Middle East Prams and Stroller Market Revenues & Volume, 2021 - 2031 |
12.2 Middle East Prams and Stroller Market, Revenues & Volume, By Countries, 2021 - 2031 |
12.2.1 Saudi Arabia Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
12.2.2 UAE Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
12.2.3 Turkey Prams and Stroller Market, Revenues & Volume, 2021 - 2031 |
12.3 Middle East Prams and Stroller Market, Revenues & Volume, By Type, 2021 - 2031 |
12.4 Middle East Prams and Stroller Market, Revenues & Volume, By Feature, 2021 - 2031 |
12.5 Middle East Prams and Stroller Market, Revenues & Volume, By Application, 2021 - 2031 |
12.6 Middle East Prams and Stroller Market, Revenues & Volume, By End User, 2021 - 2031 |
13 Global Prams and Stroller Market Key Performance Indicators |
14 Global Prams and Stroller Market - Export/Import By Countries Assessment |
15 Global Prams and Stroller Market - Opportunity Assessment |
15.1 Global Prams and Stroller Market Opportunity Assessment, By Countries, 2021 & 2031F |
15.2 Global Prams and Stroller Market Opportunity Assessment, By Type, 2021 & 2031F |
15.3 Global Prams and Stroller Market Opportunity Assessment, By Feature, 2021 & 2031F |
15.4 Global Prams and Stroller Market Opportunity Assessment, By Application, 2021 & 2031F |
15.5 Global Prams and Stroller Market Opportunity Assessment, By End User, 2021 & 2031F |
16 Global Prams and Stroller Market - Competitive Landscape |
16.1 Global Prams and Stroller Market Revenue Share, By Companies, 2024 |
16.2 Global Prams and Stroller Market Competitive Benchmarking, By Operating and Technical Parameters |
17 Top 10 Company Profiles |
18 Recommendations |
19 Disclaimer |